Central European Business Review - Forthcoming articles

The Global Image of Countries and Immigration Flows

Aleksy Kwilinski, Oleksii Lyulyov, Tetyana Pimonenko, Denys Pudryk

Central European Business Review X:X | DOI: 10.18267/j.cebr.359  

Global dynamics, including globalization, resource mobility, and capital flow, have profoundly transformed countries' long-term development policies and shaped migrants' motivations. Beyond traditional socioeconomic considerations, migrants prioritize a country's global brand and image, extending beyond economics to cultural, social, and environmental factors. The paper aims to test the hypothesis positing a statistically significant correlation between the net migration index and the perceptions of a country's brand by external stakeholders. The study applies the ANOVA test to check the research hypothesis. The object of investigation is EU countries...

The Fear of Missing Out: Navigating the Impact on Consumer Decision-Making in Relation to Product Purchases in the Metaverse

Veronika Kop�ivov�, Radka Bauerov�

Central European Business Review X:X | DOI: 10.18267/j.cebr.361  

The metaverse is experiencing a resurgence, embodying a digital realm constructed through technologies such as Virtual Reality, Augmented Reality, cryptocurrency, and the internet. Metaverse is trending and widely discussed topic. Companies are still intensely weighing the pros and cons of joining this space, and it is not an easy decision for them to make. Thus, there is a clear need for studies that clarify the perception and intention of using the metaverse by the users for purchasing the products, to make this decision easier. Therefore, this study focused on investigating the relationship between attitude and intention to purchase products in...

Exploring Inclusion in the Remote Start-up Landscape: A Case Study Analysis

Jolanta Maj, Aneta Hamza-Orlinska

Central European Business Review X:X | DOI: 10.18267/j.cebr.363  

The focus of the paper and the main goal of the research is to scrutinise the adaptability of an inclusion model tailored for conventional workspaces to the context of start-ups employing remote freelance teams across different locations, probing whether this model holds relevance in more flexible work arrangements. The paper is based on the qualitative analysis of empirical material collected in a qualitative study. The case study was conducted in a virtual marketing start-up registered in Ireland composed of 14 employees including 12 freelancers and 2 full-time employees working remotely from the UK, Ireland, France, Croatia, Romania, Belgium, and...

Key Factors of Corporate Expatriates' Cross-Cultural Adjustment - an Empirical Study

Allen D. Engle, Zsuzsanna Szeiner, Sylvia Moln�r, J�zsef Po�r

Central European Business Review X:X | DOI: 10.18267/j.cebr.364  

This study investigates the difficulties that expatriates encounter while relocating to a foreign cultural environment. The examination of the issue is based on the results of primary research conducted among the Japanese community living and working in Hungary. Many circumstances make it difficult for an expat to feel at ease in the host country. Integration and thus the success of the posting are greatly hampered by overcoming cultural differences as well as linguistic challenges in a non-English speaking country. Language fluency issues are stated to trigger a series of practical, task related barriers as well as broader social and emotional difficulties....

Towards Algoritm-Assisted Career Management – the Challenge for New Immigration Countries. Predicting the Migrant"S Work Trajectory Using Ensemble Learning

Jolanta Maj, Bogdan Ruszczak, Sabina Kubiciel-Lodzi�ska

Central European Business Review X:X | DOI: 10.18267/j.cebr.365  

Migration processes have emerged as crucial social, political, and economic concerns, impacting societies, industries, and organisations. The challenge lies in effectively leveraging immigrants' resources. This research aims to determine how AI tools can support matching migrants' skills with labour markets in host countries. We propose the application of an ensemble learning methodology. To validate this approach, we collected data to assess the career trajectories of 248 tertiary-educated Ukrainian immigrants in Poland, a new immigration destination. Various machine learning models were evaluated using the decision tree algorithm on these feature...

Driving Success: Unveiling Key Trends in Employee Training and Competency Development within the Automotive Industry

Hana Tr�vn��kov�, Vasilii Ostin, Anastasiia Mazurchenko

Central European Business Review X:X | DOI: 10.18267/j.cebr.366  

Trends like advances in digital technologies and diversity in talent management necessitate continuous learning at the workplace and make European employers think about what competencies of their employees, in addition to basic digital competencies, are most in demand both today and in the foreseeable future. Considering this, identifying the main trends in employee training and development in the automotive industry in Central Europe and their impact on current and future competency profiles becomes the main purpose of this article. Both primary and secondary data has been analysed. The qualitative methodology in this article is based on the processing...

Labour Shortage and Labour Retention as a Possible Strategy in a Difficult Economic Situation Based on the Empirical Data of a Transitioning Economy

Zsolt S�ndor K�m�ves, J�zsef Po�r, Ladislav Mura, Arnold T�th, Erika Varga, G�bor Holl�sy-Vad�sz

Central European Business Review X:X | DOI: 10.18267/j.cebr.367  

In the article, the Hungarian results of the research conducted in Central and Eastern European (CEE) countries are presented. The main objective of the study was to demonstrate an examination of organizational responses to labour shortages and labour retention strategies based on organisational size and ownership background. In the theoretical part, we present the general situation of the Hungarian labour market and then discuss the effects of COVID-19 and the Russian-Ukrainian war, followed by labour shortage and retention. Our research was based on a survey of 383 organizations in Central and Eastern European economies, during which four hypotheses...

The Competence of Audit Committee Members concerning the External Audit Ethics

Darko Dachevski, Barry Ackers

Central European Business Review X:X | DOI: 10.18267/j.cebr.370  

This study investigates the impact of audit committee members’ competence on the ethical aspects of external audits and its influence on the audit quality of Public Interest Entities (PIEs). Using a mixed-method approach, including surveys with respondents at audit firms and PIEs in Europe and semi-structured interviews with participants at PIEs in Europe, the findings highlight the importance of pre-appointment training for audit committee members concerning external audit ethics. This pre-appointment training would enable audit committee members of PIEs to evaluate whether external auditors and audit firms have implemented appropriate safeguards...

Data Analysis in Demand Forecasting: A Case Study of Poetry Book Sales in the European Area

Andrea Kolkov�

Central European Business Review X:X | DOI: 10.18267/j.cebr.371  

Logistics concepts are becoming less functional nowadays. The successful concept of just in time seems untenable for 21st-century Europe. New ideas and new practices are emerging. One of the major trends in contemporary logistics is the demand-driven enterprise. Managing supply, fields, and other processes in a company based on demand requires accurate demand forecasting at the relevant time. Relevant data for this forecasting is necessary. In the time of big data, the problem is not collecting data but evaluating it correctly. Data analytics is of great interest in business. The aim of the paper is to verify the possibilities of demand forecasting...

Social Media Word of Mouth and Masstige Purchase Behaviour

Burhanudin Burhanudin, Firsta Diva Septianti

Central European Business Review X:X | DOI: 10.18267/j.cebr.372  

Many individuals enjoy sharing their stories and experiences through social media, which exemplifies social media word-of-mouth (social media WOM). This study examines the role of social media WOM in driving masstige purchase behaviour. This study involves perceptual distance, luxury perception, purchase intention, and gender in such an investigation. Masstige refers to providing prestige to the masses, indicating luxury products for a broad audience. A survey of 246 consumers was conducted, and structural equation modelling was employed to analyse the data. This study found that social media WOM positively influences perceptual distance, luxury perception,...

Current Approaches of Stress Management in the Czech Business Environment

Nikola Soukupov�, Mark�ta Kocourkov�, Kate�ina Drahotov�

Central European Business Review X:X | DOI: 10.18267/j.cebr.373  

This paper investigates stress management practices in Czech small and medium-sized enterprises (n=194) within the manufacturing sector, with the primary objective of assessing the extent to which these enterprises integrate stress management principles into their internal management processes. The study places a particular emphasis on how these enterprises implement stress management, encompassing both organizational and individual level interventions, while also scrutinizing perceived work stressors, including challenges arising from workplace digitalization. The questionnaire was compiled by leveraging theoretical insights and empirical findings...

Identifying Positioning Axes for Building Brand Equity in Cork Fashion Products

Paulo Botelho Pires, Fabiana Oliveira de Sousa, Jos� Duarte Santos

Central European Business Review X:X | DOI: 10.18267/j.cebr.374  

Cork is a natural, recyclable, non-toxic, and renewable resource with unique functional characteristics that is part of a self-sustaining sector. It is increasingly being applied to fashion brands from its traditional use in the wine and construction sectors. This shift is posing new challenges, starting with the determination of the axes of positioning that are viable to create brands with value. To answer this question, the methodology used consisted of a three-step sequence that included a series of interviews to identify potential positioning axes, a questionnaire, with 152 answers, to confirm the validity of these axes, and then applying partial...

Do Global Disruptive Events Induce Herding Behaviour during Upward and Downward Market Movements? The Evidence from Nordic and Baltic Stock Markets

Renata Legenzova, Gintarė Leckė, Justė Juknevi�iūtė

Central European Business Review X:X | DOI: 10.18267/j.cebr.375  

Over recent decades, the world has experienced several major disruptive events with far-reaching global impacts on societies, economies, and financial systems. This study investigates the financial market reactions to one of the most recent global disruptive events, the COVID-19 pandemic, focusing on the role of investors' herding behaviour during uncertainty. While previous research mainly explored this in Asian and American markets, our study addresses this gap in understanding Northern European reactions, particularly in rising and falling markets, and aims to explore the existence of herding during the COVID-19 pandemic and to further investigate...

Dynamic Panel Estimation of the Deaton Paradox

Adam Ruschka, Martin Jan��ko, Helena Chytilov�

Central European Business Review X:X | DOI: 10.18267/j.cebr.376  

This paper estimates the presence of the Deaton Paradox in Europe. Using the panel data for 24 countries ranging from 2000 to 2021, we estimate the presence of excess smoothness of consumption. We use the generalised method of moments estimator (GMM). We cluster our dataset which lowers the variability of the data and use both quarterly and monthly data to obtain robust estimates. We broaden our knowledge about the Deaton Paradox in a new direction by using a combination of uncommon datasets, GMM and clustering. Our findings indicate that traditional economic theories about consumption may not be applicable. The evident excess smoothness in consumption...

Analysis of Work Procrastination and Employee Demographic Profiles in Slovak SMEs

Nikoleta Hutmanov�, Zuzana Hajduov�, Peter Dor��k, No�mi F�thy

Central European Business Review X:X | DOI: 10.18267/j.cebr.377  

More efficient and productive employees enable businesses to achieve better results, innovate, enhance the quality of products and services, and respond to changing market conditions. The research, therefore, focuses on the analysis of work procrastination in Slovak SMEs. We focus on the prevalence of procrastination and demographic determinants that have been investigated and analysed among 253 administrative employees of various SMEs in Slovakia. Quantitative research was carried out by online inquiry using the standard questionnaire Procrastination at Work Scale, which focuses on online and offline employee procrastination and its total score. Small...