I get asked this question a lot: "Who's even buying these days?" I've spoken to 3,142 owners in 2024 so far (yes I keep track) and here's what I found: The most active buyers in this market are solo or mid-enterprise investors. They own 1-3 buildings and are focused on long term growth. They're opportunistic in capitalizing on deals that expand their footprint in their desired areas and maximize returns. Sellers, this means: optimize your property for cap rate-focused buyers. Consider adding ADUs, boosting ancillary income, and aiming for maximum rents. What do you think? Drop a comment below. #multifamily #realestate #investing #marketinsights #losangeles #apartment PS: If you like this, sign up for my newsletter
The Group CRE
Real Estate
Los Angeles, California 28 followers
Empowering Multifamily Sales: The Group CRE - Innovating, Connecting, Delivering Excellence in Los Angeles Real Estate
About us
At The Group CRE, we're more than just real estate brokers - we're your strategic partners in maximizing property value and achieving your investment goals. With a laser focus on multifamily properties in the vibrant Los Angeles market, we bring unparalleled expertise, innovation, and dedication to every transaction. Founded by Taylor Avakian, our team combines decades of industry experience with a forward-thinking approach to deliver exceptional results for our clients. From setting record-breaking sale prices to navigating complex deals with precision, we're committed to driving success at every turn. But our impact extends beyond transactions. We're deeply rooted in the community, actively involved in charitable initiatives and advocacy efforts aimed at improving housing affordability and sustainability in Los Angeles. At The Group CRE, we don't just sell properties - we build lasting relationships, foster growth, and champion positive change. Let's partner together to unlock the full potential of your real estate investments.
- Website
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https://thegroupcre.com
External link for The Group CRE
- Industry
- Real Estate
- Company size
- 2-10 employees
- Headquarters
- Los Angeles, California
- Type
- Privately Held
- Founded
- 2024
- Specialties
- Commercial Real Estate, Sales, Investments, Brokerage, Los Angeles Multifamily, Advisory, and Consulting
Locations
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Primary
Get directions
2029 Century Park E
1370
Los Angeles, California 90067, US
Employees at The Group CRE
Updates
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Los Angeles Apartment Broker | I help multifamily owners buy and sell investment properties | Founder @ The Group CRE
My hourly wage for July 2024 was $-46.87. I worked 360 hours over the month of July and "lost" $50 for every hour I worked. Most people can't imagine why I would subject myself to this. In reality, every hour of what a commission-only salesperson does is an investment. An investment in their future earning potential. Every conversation, email sent, sales comp studied, client lunch attended, property underwritten, BOV created, and cold call made is a strategic choice. If I hadn't experienced the success that comes with this work, I might not understand why I am doing this either. I want every person who is feeling this market as much as I am to know: KEEP GOING! When your family and friends question why, stay the course. When you turn down the night out drinking with friends because you have to work the next day, stay the course. When your lunch consists of free granola bars and coffee, stay the course. Many will not understand this. Many reading this will feel sorry for you and me. And...? That's okay. Because very few will know what it's like to step into the arena and emerge out the other side, victorious.
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Tough to be landlord in LA. This past month, LA rolled out rent control laws that are making it tougher to keep up with costs and provide quality housing. Don't let these challenges overwhelm you. There are steps you can take to protect your investment and maintain cash flow: - Invest in property management or tech to document tenant comms and maintenance work - Explore apps that rewards your tenant for paying on time - Leases change every year with new regulation, use up-to-date lease terms - Review insurance coverage - Be proactive (enough said) Want more tips and insights? Sign up for our upcoming newsletter for exclusive landlord advice, market updates, and actionable strategies to thrive in the LA rental market. [thegroupcre.com] #LosAngelesLandlord #RentControl #RealEstate #PropertyManagement #LandlordTips
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We are #hiring. We are looking for a motivated individual looking to join the growing Multifamily Investment team at The Group CRE. If you really want the job, send me a DM.
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Los Angeles Apartment Broker | I help multifamily owners buy and sell investment properties | Founder @ The Group CRE
I will admit, I like Costco. After listening to a podcast about the founder, Jim Sinegal, I liked it even more. Then I saw this article: "Costco's bold new plan for the California housing crisis" and now I might be in love. Jim, if you're looking to build more of these, I might know a guy ;).
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The Group CRE reposted this
Los Angeles Apartment Broker | I help multifamily owners buy and sell investment properties | Founder @ The Group CRE
So you want to be a 100% commissioned sales person? Commit yourself to working on the days like these (Memorial Day). Holidays are some of the best days to call prospects you have a hard time getting a hold of. And if you treat the calls with respect, the only thing they can return you is that same respect back. Sales isn’t a part time job, it’s a full time lifestyle. P.S Jake Glaser and I have been doing this for years. No wonder this guy is so successful.
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The Group CRE reposted this
Los Angeles Apartment Broker | I help multifamily owners buy and sell investment properties | Founder @ The Group CRE
Sometimes you need to get gritty. “Borrowed” someone’s booth at an apartment event today. Grabbed a few highlighters and made my sign. Already had a few people recognize me from my mailers so I’d say well worth it.
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When your new tech works! Email follow-up sequences for the win!
Los Angeles Apartment Broker | I help multifamily owners buy and sell investment properties | Founder @ The Group CRE
I've spent 6 years in brokerage NOT having email follow-ups set up. All Manual. Over the last 60 days, I have set up listing email sequences to follow up with buyers who didn't open my emails. Sent emails to around 1800 buyers, 658 replies! This blows my mind that I had not done this before. People get so many emails daily that your one listing email will likely get passed by or mass deleted. I haven't been this excited about new systems since I got click-to-call!
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