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I get asked this question a lot: "Who's even buying these days?" I've spoken to 3,142 owners in 2024 so far (yes I keep track) and here's what I found: The most active buyers in this market are solo or mid-enterprise investors. They own 1-3 buildings and are focused on long term growth. They're opportunistic in capitalizing on deals that expand their footprint in their desired areas and maximize returns. Sellers, this means: optimize your property for cap rate-focused buyers. Consider adding ADUs, boosting ancillary income, and aiming for maximum rents. What do you think? Drop a comment below. #multifamily #realestate #investing #marketinsights #losangeles #apartment PS: If you like this, sign up for my newsletter
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Los Angeles Apartment Broker | I help multifamily owners buy and sell investment properties | Founder @ The Group CRE
My hourly wage for July 2024 was $-46.87. I worked 360 hours over the month of July and "lost" $50 for every hour I worked. Most people can't imagine why I would subject myself to this. In reality, every hour of what a commission-only salesperson does is an investment. An investment in their future earning potential. Every conversation, email sent, sales comp studied, client lunch attended, property underwritten, BOV created, and cold call made is a strategic choice. If I hadn't experienced the success that comes with this work, I might not understand why I am doing this either. I want every person who is feeling this market as much as I am to know: KEEP GOING! When your family and friends question why, stay the course. When you turn down the night out drinking with friends because you have to work the next day, stay the course. When your lunch consists of free granola bars and coffee, stay the course. Many will not understand this. Many reading this will feel sorry for you and me. And...? That's okay. Because very few will know what it's like to step into the arena and emerge out the other side, victorious.
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Tough to be landlord in LA. This past month, LA rolled out rent control laws that are making it tougher to keep up with costs and provide quality housing. Don't let these challenges overwhelm you. There are steps you can take to protect your investment and maintain cash flow: - Invest in property management or tech to document tenant comms and maintenance work - Explore apps that rewards your tenant for paying on time - Leases change every year with new regulation, use up-to-date lease terms - Review insurance coverage - Be proactive (enough said) Want more tips and insights? Sign up for our upcoming newsletter for exclusive landlord advice, market updates, and actionable strategies to thrive in the LA rental market. [thegroupcre.com] #LosAngelesLandlord #RentControl #RealEstate #PropertyManagement #LandlordTips
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Los Angeles Apartment Broker | I help multifamily owners buy and sell investment properties | Founder @ The Group CRE
I will admit, I like Costco. After listening to a podcast about the founder, Jim Sinegal, I liked it even more. Then I saw this article: "Costco's bold new plan for the California housing crisis" and now I might be in love. Jim, if you're looking to build more of these, I might know a guy ;).
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When your new tech works! Email follow-up sequences for the win!
Los Angeles Apartment Broker | I help multifamily owners buy and sell investment properties | Founder @ The Group CRE
I've spent 6 years in brokerage NOT having email follow-ups set up. All Manual. Over the last 60 days, I have set up listing email sequences to follow up with buyers who didn't open my emails. Sent emails to around 1800 buyers, 658 replies! This blows my mind that I had not done this before. People get so many emails daily that your one listing email will likely get passed by or mass deleted. I haven't been this excited about new systems since I got click-to-call!
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