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Media network blog

15 October 2014

  • Measuring woman's waist with tape measure

    Media network blog
    Befittd: step in the online fitting room

    In the first of a new interview series with retail tech startups, co-founder Toby Abel talks online sizing and luxury e-commerce

10 October 2014

  • A monkey at a typewriter

    Media network blog
    Why do press releases get such bad press?

  • Benjamin Robbins

    Media network blog
    Stop wasting your time and money building bad mobile apps

9 October 2014

  • Twitter

    Media network blog
    10 tips on using data to improve your content marketing

    We round up the best insights and tips from our last live Q&A
  • Apple Watch

    Media network blog
    People, devices and the future of content marketing

    From wearables to voice recognition, Pam Didner examines the ways in which technology will change content marketing

    • Media network blog
      Memes and science are key to memorable marketing language

    • Media network blog
      The Premier League’s war against its fans is unwinnable

    • Media network blog
      What kind of blogger are you?

8 October 2014

  • Computer-generated Hepburn

    Agencies
    How we resurrected Audrey HepburnTM for the Galaxy chocolate ad

  • Lindsay Lohan

    Media network blog
    Lindsay Lohan's West End renaissance is a lesson in reputation management

7 October 2014

  • Stuart Hughes, BBC World Affairs Producer speaking at the inaugural London summit.

    Media network blog
    The roots of storytelling and media

  • Nissan and Twitter

    Media network blog
    Five lessons learned from leading brands' real-time marketing efforts

6 October 2014

  • NASCAR has been capturing fan data in a bid to grow the sport's brand

    Driving innovation
    Big Data – revolutionising sport in unexpected ways

    From NASCAR and the NBA to MIT, the Big Data revolution is reshaping how the world looks at sport

3 October 2014

  • Gremlin

    Media network blog
    Sloppy journalism makes me wonder why PR people bother

  • Twitter cake

    Media network blog
    Five key takeaways from Social Media Week London 2014

2 October 2014

  • Numbers in a book

    Media network blog
    Maths marketing: why modern ad agencies need mathletes

    Advertising has changed from an industry governed by hunches to one of data-driven precision – and the driver is maths
  • Curly kale

    Media network blog
    Quinoa, chia seeds and kale: superfoods or supermarketing?

    Do claims of extra nutritional benefits confuse consumers or help raise overall awareness about a healthy diet?

    • Media network blog
      When the worlds of design and technology collide, sparks fly

    • Media network blog
      For long copy to flourish again it needs investment by the advertising industry

    • Media network blog
      Advertising can be ambitious again, but we need to rethink agency structure

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