What next for Amazon as it turns 30?
From Prime Video to AWS, the e-empire is stitching together its disparate parts
In the summer of 1994 a job vacancy for software engineers was posted on Usenet, an early precursor to online forums. The company in question planned to “pioneer commerce on the internet”. Eligible applicants needed to be capable of designing complex systems “in about one-third the time that most competent people think possible”. Résumés were to be addressed to Jeff Bezos at a Seattle-based startup named Cadabra.
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This article appeared in the Business section of the print edition under the headline “Growing closer”
From the July 6th 2024 edition
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