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HubSpot launches Breeze AI agents, Breeze Intelligence for data enrichment
HubSpot launched Breeze, the company's AI that features copilots and agents, and Breeze Intelligence, which enriches data and identifies the best prospects.
Salesforce adds AI agents to Marketing, Commerce Clouds, Slack at Dreamforce 2024
Salesforce rolled out Agentforce additions across its Marketing and Commerce Clouds as well as Slack as it harmonizes its platform with AI agents.
Salesforce debuts Agentforce: Will enterprises pay $2 per AI agent conversation?
Salesforce is rolling out AI agents via its Agentforce platform across its core clouds including Sales, Service, Marketing and Commerce. What remains to be seen is whether enterprises will pay $2 per conversation for Agentforce assuming no volume discounts.
Salesforce's acquisition of Own highlights small ball approach to M&A
Salesforce's purchase of Own Company for $1.9 billion highlights how the company has to play small ball with mergers and acquisitions given the scrutiny it gets with big deals. But keep in mind that small acquisitions such as Airkit.ai, which powered Salesforce’s Agentforce strategy, can have bigger impact.
Scotts Miracle-Gro and UserTesting: 9 customer experience takeaways
Constellation Research analyst Liz Miller recently caught up with Scotts Miracle-Gro leaders Hailey Schraer, lead user experience researcher at Scotts Miracle-Gro, and Jess Bailey, senior manager of digital experience at Scotts Miracle-Gro, to talk customer experience (CX). I followed up with a look at how those Scotts Miracle-Gro efforts align to the broader corporate strategy laid out by CEO Jim Hagedorn.
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