Press
Get in touch with Yahoo Communications at [email protected].
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July 1, 2024
Ozone partners with Yahoo Backstage to offer self-service users direct access to premium publisher audiences
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June 27, 2024
Yahoo Names Rob Wilk As Global Head of Consumer Sales
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June 25, 2024
Yahoo Further Expands its CTV Measurement Suite with Comscore, iSpot, and Samba TV
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June 19, 2024
Yahoo Combines Data and Creative Insight to Launch Yahoo Creative, its First Full-Stack Creative Solution for Advertisers Globally
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June 12, 2024
Yahoo Launches First-of-its-Kind Data Partnership with VideoAmp
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June 10, 2024
Yahoo Launches Blueprint Performance: Elevating Ad Efficacy with AI-Driven Optimization
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June 5, 2024
Yahoo Launches Unified TV Audiences, Combining Connected TV And Linear Viewership Data For Enhanced TV Advertising
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May 1, 2024
Kroger's Purchase-Based Audiences Now Available to Yahoo DSP Advertisers for Campaign Audiences and Measurement
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April 18, 2024
Yahoo and AdImpact partnership unlocks CTV data for enhanced political advertising
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April 16, 2024
Yahoo Brings Identity Solutions to CTV, Bridging the Gap Across Channels and Enhancing Performance
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April 4, 2024
Samba TV Unveils Real-Time Ad Targeting for Political Advertisers to Respond Quickly to Shifting Voter Audiences
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February 28, 2024
Yahoo & Publicis Media Survey Reveals AI Ad Disclosure Increases Consumer Trust
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December 5, 2023
Introducing Yahoo Blueprint: A New AI-Powered Suite for Better Ad Performance and Optimization
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November 15, 2023
Yahoo Backstage Adds New Publishers, Begins Delivering Sustainable Performance for Advertisers
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November 2, 2023
Yahoo Debuts Edge-2-Edge: A New Collection of Premium Ad Formats
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October 30, 2023
Yahoo Partners with Xperi to Bring Yahoo Content to BMW In-Car Screens
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October 16, 2023
LiveRamp and Yahoo Partner to Scale Addressability Across the Ad Ecosystem
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October 12, 2023
Yahoo To Integrate Identity Solution with Twilio Segment To Drive Greater Advertiser Relevance, Reach
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September 21, 2023
Yahoo Backstage Boosts CTV Capabilities with FreeWheel, Magnite’s SpringServe, and Publica by IAS Integrations
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September 19, 2023
Jounce Media Designates Yahoo Backstage as the Open Web's Largest MFA-Free Supply Source
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August 15, 2023
Reimagined TechCrunch Disrupt 2023 Features New Stages and Return of Expanded Startup Battlefield Competition
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June 19, 2023
Yahoo Advertising To Launch Yahoo Backstage, Enabling a Direct Path to Premium Publisher Inventory
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June 13, 2023
Yahoo Advertising Launches High Attention Pre-Bid Segments, Powered by Adelaide
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May 15, 2023
Yahoo Partners with Samba TV for Advanced TV solution, Enhancing Targeting and Measurement in UK, Canada & Australia
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May 1, 2023
Yahoo Advertising Survey Uncovers Benefits and Challenges of Integrating Linear TV and Digital Campaigns
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January 5, 2023