Press
Get in touch with Yahoo Communications at [email protected].
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June 27, 2024
Yahoo Names Rob Wilk As Global Head of Consumer Sales
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June 25, 2024
Yahoo Further Expands its CTV Measurement Suite with Comscore, iSpot, and Samba TV
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June 19, 2024
Yahoo Combines Data and Creative Insight to Launch Yahoo Creative, its First Full-Stack Creative Solution for Advertisers Globally
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June 12, 2024
Yahoo Launches First-of-its-Kind Data Partnership with VideoAmp
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June 10, 2024
Yahoo Launches Blueprint Performance: Elevating Ad Efficacy with AI-Driven Optimization
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June 5, 2024
Yahoo Launches Unified TV Audiences, Combining Connected TV And Linear Viewership Data For Enhanced TV Advertising
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May 1, 2024
Kroger's Purchase-Based Audiences Now Available to Yahoo DSP Advertisers for Campaign Audiences and Measurement
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April 18, 2024
Yahoo and AdImpact partnership unlocks CTV data for enhanced political advertising
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April 16, 2024
Yahoo Brings Identity Solutions to CTV, Bridging the Gap Across Channels and Enhancing Performance
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April 4, 2024
Samba TV Unveils Real-Time Ad Targeting for Political Advertisers to Respond Quickly to Shifting Voter Audiences
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February 28, 2024
Yahoo & Publicis Media Survey Reveals AI Ad Disclosure Increases Consumer Trust
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December 5, 2023
Introducing Yahoo Blueprint: A New AI-Powered Suite for Better Ad Performance and Optimization
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November 15, 2023
Yahoo Backstage Adds New Publishers, Begins Delivering Sustainable Performance for Advertisers
In the News
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November 15, 2023
Advanced Television
WBD, DirecTV and more join Yahoo Backstage
In the News
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November 8, 2023
Forbes
Six Questions For Elizabeth Herbst-Brady, Chief Revenue Officer, Yahoo
In the News
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November 3, 2023
MediaPost
Yahoo Gets An Edge, Introduces New Video Ad Options
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November 2, 2023
Yahoo Debuts Edge-2-Edge: A New Collection of Premium Ad Formats
In the News
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October 30, 2023
Insider
Meet 13 firms that are helping retailers cash in on the $130 billion retail media market
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October 30, 2023
Yahoo Partners with Xperi to Bring Yahoo Content to BMW In-Car Screens
In the News
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October 26, 2023
Marketers that Matter
The 8 Pillars Of Media And Influence With Yahoo And Superconnector Studios
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October 16, 2023
LiveRamp and Yahoo Partner to Scale Addressability Across the Ad Ecosystem
In the News
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October 16, 2023
AdExchanger
Yahoo’s DSP Is Cutting Out SSPs, But Only For The Top 10% Of Publishers
In the News
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October 13, 2023
MediaPost
Yahoo's Cookieless ID Becomes Available Through Twilio
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October 12, 2023
Yahoo To Integrate Identity Solution with Twilio Segment To Drive Greater Advertiser Relevance, Reach
In the News
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October 4, 2023
Axios
Taboola expects its 30-year Yahoo deal, now live, to boost annual revenue by $1B
In the News
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September 21, 2023
Mediapost
Yahoo Backstage Expands CTV Capabilities
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September 21, 2023
Yahoo Backstage Boosts CTV Capabilities with FreeWheel, Magnite’s SpringServe, and Publica by IAS Integrations
In the News
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September 21, 2023
MediaPost
Yahoo Backstage Expands CTV Offering With FreeWheel, Magnite, IAS Integrations
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September 19, 2023
Jounce Media Designates Yahoo Backstage as the Open Web's Largest MFA-Free Supply Source
In the News
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September 19, 2023
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