Identify and connect with buyers at scale.
Sales Automation
Trigger Automated Sales Plays Based on Market Signals
Simply put, you don’t have enough people to monitor all the signals in the market and react quickly to the right ones. We’ll do that work for you.
Create Salesflows—multi-channel prospecting campaigns that include automated emails, calls, and other tasks like social connections—that are initiated based on the market signals that make sense for your business.
account-based selling
Power Account-Based Sales with Tailored Conversations
See intelligence about your key accounts—based on Scoops from our research team, funding events, technographic data, Intent, and de-anonymized site visitors—to help tailor your conversations. Then import decision makers and influencers at these accounts and drop them into Salesflows in seconds.
email analytics
Execute, Learn, and Pivot with Enhanced Analytics
Take email metrics to the next level with Engage’s intelligent recommendations engine, which shows the personas that are most likely to engage with you based on prior interactions. You’ll also get recommended contacts to add to your prospecting campaigns that you can add to a Salesflow with a single click.
"We saw a 27% increase from lead to opportunity creation.
ZoomInfo gives us deep intelligence to uncover who we should be targeting and when. On top of this, with Engage, our reps can personalize their sales flows and make them their own."
Michael Cupps
Senior Vice President of Marketing
27%
increase in lead to opportunity ratio
“Last year, we finished at 175% of our goal.
Engage simplifies my day and my job. I’m able to focus on operational tasks while Engage does my sales job for me. Last year, we finished at 175% of our goal. In Q1, we’re already 66% ahead of our annual goal."
Katie Mahon
Program Manager, Ascent Risk Management Group
66%
Ahead of annual goals this year
"We saw a 27% increase from lead to opportunity creation.
ZoomInfo gives us deep intelligence to uncover who we should be targeting and when. On top of this, with Engage, our reps can personalize their sales flows and make them their own."
Michael Cupps
Senior Vice President of Marketing
27%
increase in lead to opportunity ratio
“Last year, we finished at 175% of our goal.
Engage simplifies my day and my job. I’m able to focus on operational tasks while Engage does my sales job for me. Last year, we finished at 175% of our goal. In Q1, we’re already 66% ahead of our annual goal."
Katie Mahon
Program Manager, Ascent Risk Management Group
66%
Ahead of annual goals this year
Collin T, Sales Development Representative
“Accurate, Powerful, and Complete Prospecting Data - Unmatched by Competition”
Intent and Scoops data for buyer intent and market research is fast, accurate, and extremely helpful for gaining a quick understanding of my prospect's business priorities.
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Kyle K, Vice President - Sales Development
“It's worth every penny. The best database out there.”
The features and functionality of Zoominfo are light years beyond the competition.
Read full review
Kavya G, Marketing
“Data is the new oil for business growth, and ZoomInfo provides it”
Data is the new oil for business growth, and ZoomInfo provides it. ZoomInfo is a utility that I adore. I wish I could have had access to it before. I am always considering making our sales tools more accessible to our Team and for marketing outreaches in my present position. I'm always on the lookout for best practices that we can use and ones that I can help improve. The ZoomInfo university and all the learning resources are pretty helpful, and the ReachOut extension has been a massive help in this regard thus far.
Read full review
Get Answers: Sales Engagement FAQs
What is a sales engagement platform?
A sales engagement platform improves your sales teams’ efficiency by automating routine tasks and reducing — or even eliminating — time consuming guesswork in the sales cycle.
Sales engagement platforms bundle contact data, account data, real-time alerts, activity capture, task management, and recommendations. The best platforms connect you with the right prospects and decision-makers at the right time — when they are most ready to buy.
Learn more about choosing a sales engagement platform on our blog.
What is a sales engagement strategy?
A sales engagement strategy plans out how you will find, connect, and engage with potential prospects. Executing these interactions well is a key part of a successful go-to-market strategy.
A modern sales engagement strategy utilizes automation and engagement platforms to create efficiency as your business grows. See how you can streamline your prospecting with sales automation.
How do you increase sales engagement?
You can increase sales engagement by automating recurring sales-related tasks to enhance your ability to act on real-time data.
For example, by adding sales engagement tools like email automation and an automatic sales dialer to your arsenal, your sales team will be able to reach more prospects in less time.
Sales engagement tools that offer real-time intelligence on your prospects can also increase sales by connecting you with your customers when they are actively thinking about your solution.
See how you can supercharge your sales with ZoomInfo’s Engage platform.