The Drum TV

Why can't Britain be a British Original?

Nils Leonard's Uncommon Studio has taken the creative world by storm. In this episode he and Alastair dig in to why politics has lost its way and needs a reboot. Nils has ambitious ideas. After all if Britain can’t be a British Original, who else is going to do it?
Watch Episode
Share Episode
About the show

Why can't Britain be a British Original?

Nils Leonard's Uncommon Studio has taken the creative world by storm. In this episode he and Alastair dig in to why politics has lost its way and needs a reboot. Nils has ambitious ideas. After all if Britain can’t be a British Original, who else is going to do it?

Should brands take a stand?

CEO of SS+K Nadja Bellan-White is a proud global citizen and change maker. She joins Alastair on the pod to discuss how brands can show up where there is political instability, how the principles of political campaigning apply to brand transformation and why building a diverse culture is still a burning issue against the backdrop of a polarising US election.

Anger, fear and hope in the upcoming election campaign

With the UK election kicking off early, Alastair asks Benedict Pringle, founder of politicaladvertising.co.uk, to unpack how the parties wield anger, fear, and hope to shape voter sentiment. From Labour's rallying cry against the status quo to the Conservatives' fear-based narrative, discover the nuanced strategies at play in the campaign.

Peerage, Pop Culture and Obesity - A Conservative Perspective

In this episode of Politics for Drummies, Alister Duncan engages in a thought-provoking dialogue with conservative peer Lord Bethell, tackling pressing issues from environmental concerns to the role of compassion in politics, offering a glimpse into the complexities of policymaking and societal change.

Democracy, Mental Health, and Societal Risks

Richard Huntingdon returns for a candid conversation with Alastair on the complexities of British politics and how the advertising industry could help to resurrect the category. From reflections on politicians who can get things done to mental health in agencies, we explore how well being matters when it comes to making change in today's political climate.

Real Insight, Policy Impact, and the Creative Curriculum

Richard Huntington, Chair and Chief Strategy Officer at Saatchi & Saatchi London, delves into the decline of political engagement and the importance of reinvigorating the middle class for economic growth. From tackling wealth inequality to the role of taxation, this episode explores the path to a more inclusive and prosperous society.

7 more episodes +

Money, media, and the 2024 presidential election

In this episode, Alastair delves into the complexities of the upcoming U.S. presidential election with Tessa Simonds of Blue State Digital. They discuss campaign funding, media influence, and offer key insights into the evolving strategies shaping the electoral landscape.

46 mins

Scottish MP on truthful politics, the House of Lords & the future of Perth

Pete Wishart opens up about his unexpected journey from a musician to Scotland's longest-serving member of Parliament, the challenges facing the SNP, the dynamics of the upcoming elections, and the future of Perth in the next five years. Don't miss this insightful conversation that goes beyond politics and explores the vibrant spirit of a changing city.

23 mins

Karin Robinson talks 2024 elections, abortion impact, the role money plays in U.S. elections and Trump's media presence

From managing messaging in the Obama campaign to navigating the challenges of contemporary politics, Karin sheds light on the art of persuasion, the impact of managed communications and the evolving landscape of U.S. elections.

46 mins

Best for Britain's Naomi Smith on modern campaigns, social media shifts, and the urgency of electoral reform

From her corporate career to leading Best for Britain, Naomi discusses tackling the aftermath of the Brexit referendum and Rishi Sunak's surprising ranking in an eye-opening Sunday Times Poll and what it means for UK politics. Get the lowdown on the upcoming elections and find out how you can make a difference.

33 mins

Rory Sutherland on slim campaign wallets, budget shortfalls, and social media pitfalls - part 2

Explore the pothole predicament, unravel the mysteries of campaign slogans, and get the lowdown on the Euro drama that had everyone on the edge of their seats.

Rory Sutherland spills the tea: Politics Unplugged! - part 1

Ogilvy boss Sutherland on why McDonalds is more democratic than elections, dodgy focus groups and political motivations.

Lib Dem MP Rob Blackie talks boring politicians, campaign budgets, taking risks and falling foul on social media.

Lib Dem MP Rob Blackie on why modern politicians are too uninteresting to engage voters, why political budgets fall short and the dangers of social media.

The Drum TV

Browse all shows and series in the TV hub

More To Watch

creative

Optimizing Your B2B Marketing Strategy with Video

Politics for Drummies

Should brands take a stand?

Artificial Intelligence

Founders' Files: ‘AI’s a superpower – but it’s only special with the human touch’

Politics for Drummies

Why can't Britain be a British Original?

Agency Leaders Debate

Agency Leaders Debate: The B2B battle

27 mins

The Drum at Cannes

#YOLO (You're Only LIVE Once)

Series From The Drum

CMOs share strategies for change

Unlocking the Minds of the World's Top CCOs

How agencies work smarter, not harder

Insights from Davos

Insights from Davos

Applying behavioral science principles to real-world marketing scenarios

Navigating the Storm - insights from CES24

Discover the views of Senior Brand Marketers on Technology, Media and Marketing