It's June! Aka summer ☀, and with the heat comes barbecues, pool parties and of course - Father's Day! While dads come in all shapes, sizes and interests, whether the father figure in your life is "an outdoorsy adventurer, a fashion-forward trendsetter, a culinary enthusiast, or someone with unique interests," there's a gift for that. Check out these fun gift options (including Crocs c/o Zappos 😉 ) recommended by the folks at Good Morning America: https://lnkd.in/gQi6TaFk #zappos #fathersday #dontforgetdad #giftguides
Zappos Family of Companies’ Post
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As a child growing up in Australia in the 90s, Halloween was not ‘a thing’ [except in the movies], so last night was my first ‘trick or treating’ experience. If you feel like the popularity of Halloween in Australia has been growing in recent years, you’d be right. Let’s look at the data*: 👻 An estimated 5.3 million Australians celebrated yesterday [and that’s not including the countless parties held over the weekend, turning a single date into more of a festival] 🍭 Halloween-themed merchandise sales up 22% from 2022 - a consistent trend in the last 5 years 💀 Overall spending has increased 14% since last year, with forecasts predicting $490 million dollars was spent on the occasion 🎃 Supermarkets sold 1 million kilos of pumpkins, plus trick-or-treating decorations and lollies 💰It’s estimated $7 more per person was spent on last year This growth is even more incredible when you consider the current cost of living crisis in Australia. Yes, it’s traditionally an ‘American’ holiday, but as far as occasions go, it seems fairly harmless, and experiencing it first-hand, the kids absolutely love it [which might be a reflection on the free lollies rather than the cultural significance of the occasion]. As a marketer, I think it’s an incredible example of the power of advertising, and even more so the influence of social media and user-generated content [whose feed wasn’t full of Halloween costumes and celebrations over the weekend and yesterday] on our culture. If you are a business or brand that can leverage the holiday, it is definitely one to mark on the event calendar for next year, as I predict it will only continue to grow in popularity. Personally, I think it's the start of a family tradition, so thank you, Marija Dramicanin, PhD for including me in the fun. #halloween #socialmediamarketing #marketingtrends * Mamma Mia The Quicky Podcast
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Question: What do cockroaches, candy, dog poop, and pizza all have in common? Answer: They're all part of my favorite Valentine's Day marketing campaigns! -------------------------------------------------- ✨ 💘 Valentine's Day isn't just about romance anymore. In today's dynamic marketing landscape, brands are embracing the diverse spectrum of emotions surrounding this holiday. Here are a few of my favorite standout campaigns this season: 🐜 - Naming a cockroach after your ex at the Brookfield Zoo 🍬 - Buying a box of misprinted, blurry message Sweethearts for your situationship (Spangler Candy) 💩 - Sponsoring a poop bag with you ex's name written on it at Paws New England 🍕 - Delivering a spicy and sweet breakup pizza from Pizza Hut Scroll to read more and tell me which one is your favorite! 👉 #MarketingTrends #CreativeCampaigns #valentinesday
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Time for Trivia! 💡🧠 This month’s theme is Valentine’s Consumerism! #valentineshopping Friendly reminder that the "Day of Love" is only a week away. Just enough time to get any last-minute gift-buying done! 😉💝 Let's dive into the statistics of love-struck spending - the economics of expressing affection might surprise you! How many can you guess correctly? Comment your answers! #deliveringpromises 📦 #ecommerce #indybusiness #consumerbehavior
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🎃 Happy Halloween! In August? 💀 We noticed something interesting leading up to the 4th of July: most people didn’t start planning their celebrations until the last minute. It wasn’t until the first few days of the month that more than half had even started thinking about it. On the other hand, a LinkedIn News article earlier this week highlighted an earlier-than-ever push by retailers to display Halloween merchandise (something I witnessed firsthand this weekend when I had to take the long way around a store to avoid the skeleton pirates that my 3-year-old wasn't particularly fond of). So why the difference in 4th of July vs. Halloween? Do people really prioritize Halloween, or does it just reflect excitement around Fall? Is it an excuse to push the holiday spending season earlier? How early is too early? Maybe we should ask shoppers :) #RetailStrategy #ConsumerInsights #HolidayPlanning #CX TruRating
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An industry used to call the attention of the public to something ,typically a product or service💥 They target audience and they provide some commercial offer makes public eager to buy🤩 mainly their target is to get the people and talk about their product viraly😃🎉 so they following some strategy that is advertisement 😍mainly by some attactive words which makes public to romour everywhere👍🙌 Wondercake🍰-there are some interesting flovours in this cake like butter,pineapple,fruits,vennila,chocolate,etc..,among that my fav is chocolate😉 (whats urs?😊) Nijampakku🌞-this ad shows the heridity from small kid to old parents,this ad shows that all age group like this taste very much😄. Aasai chocolate🍬🍬-This chocolate is full of caramilk and the pack which is yellow cover its more attractive💛 Goodwards(grape water)🍶-In this ad one old lady told her daughter to give grape water for her kid and told like "Goodwards kudu nee kolanthaiya erukuracha na athutha kuduthaen"😂🤣at that time kid started smile Hoodibaba(bajaj)🏍-the voice of Hoodibaba... Hoodibaba...is like toungue twister and makes refresh.🥳 Idayam gingelly oil💜-i have saw this ad only for my fav jo😉(jyothika) and also for classical voice "thinam thorum vanguvaen idayam idayam"💗 Aarokya milk🥛-The sentence which is spoken all over the areas like "Arjun Amma Yaru"🧐🧐🧐🧐 hahaha omg these are all remaind my childhood days what about you?🤠 comment and share your fav ad during 90, lets see which is high rate😉💐 Thanks for reading and see u team , will meet on next post Happy time....🥳🤠 #advertisement #cakes #chocolates #snacks #90s #favorite #memories #popular #nov24
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Often, you’ll have bursts of content that you need to go out across certain time periods, or are only relevant for a specific time of year: think events, campaigns, Christmas, Halloween, Easter, etc. We’ve now made it easier for you to forward-plan and make your life that little bit easier, with Seasonal Categories, one of four brand new features: https://bit.ly/3YhRMVF
New Feature: Introducing Seasonal Categories > SmarterQueue
https://blog.smarterqueue.com
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Love is in the air… just make sure your marketing efforts don’t break hearts this V Day 💔 From naming cockroaches to dining at Hooters, Business Insider has rounded up some of the worst Valentine’s Day ads we’ve ever seen: https://lnkd.in/eVXnbsU At MYC, we know the importance of genuine connection 💑 count on our team of wordsmiths to craft content that leaves your audience captivated… rather than cringing 😬 Reach out to us today: https://lnkd.in/epj5X-5b #valentinesday #contentmarketing #contentcreation #marketingtips
21 Horrible Valentine's Day Ads That Will Make You Glad You're Single
businessinsider.com
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The rise of "Summerween" is reshaping the marketing landscape, offering exciting opportunities 🎃 How can Summerween influence consumer behavior & purchasing decisions? ▶ Extended Marketing Season: Brands can engage consumers earlier with Halloween-themed products, extending the traditional marketing window. ▶ Increased Social Media Engagement: The hashtag #Summerween has gained traction, driving higher social media activity and creating opportunities for viral content. ▶ Creative Content Opportunities: The blend of summer and Halloween themes encourages consumers to share themed recipes, decorations, and outfits, fostering community engagement. ▶ Emotional Triggers: The novelty of Summerween can lead to impulse buying as consumers seek festive experiences. ▶ Brand Differentiation: Brands can stand out by offering unique, limited-edition Summerween products. https://lnkd.in/g2P9tHXv
'Summerween' Is Starting to Creep. Why Halloween Is the Next Christmas in July
inc.com
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🌟 Discover the brilliance of Yalanda Lattimore. With her keen insights and empowering content, she's a force in the world of media and entrepreneurship. Motivation to become your own success story!
The things we have to do for love when branding. Hey LinkedIn connections! Valentine’s Day can make or break the year in the soap game. It’s one of the pillar holidays. Valentine requires just as much planning and inventory as Christmas. Sellers either get it or forget it. We plan Valentine right along with Black Friday and Christmas. We start executing the plan immediately after Santa parks his empty sleigh. There’s just one problem. Super Bowl. You see, Valentine’s Day is the one sale we can equally focus soap purchases on men. I’m not sure how long Super Bowl has taken over Sunday before Valentine’s Day. The few years I’ve been selling soap, there seems to be a great distraction. No worries for my local customers. Last minute shopping works for them. But shipping to nationwide customers after Super Bowl is out. This year called for real strategic planning to keep the big game, Taylor Swift, and Usher from sacking our plans. The plan is working. Can you say sold out two weeks in a row. With our target customers mind on football, we went right to the red zone. We had football fans knock out two birds with one stone at Christmas. We offered a three month subscription which would take care of their Valentine. Also implemented a two week sale. The sale featured our chocolate soaps and body butters. Lastly, we’ll be ready for last minute shoppers after Super Bowl wears off. In the meantime, it’s shipping and having fun with content. #BestShowerSoapEver #valentinesday #sellingtips #contentstrategist #marketingtips #targetaudience #targetedmarketing #Superbowl #superbowlcommercials
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