The Female Quotient

#Trailblazers ✨ “I never dreamed about success. I worked for it.” Estée Lauder didn’t just launch a beauty brand—she revolutionized an entire industry. In a time before social media, she mastered the art of connection and invented marketing tactics that continue to dominate today. Ever received a "free gift with purchase"? That was Estée. She was the first to allow consumers to try before they buy, building trust and loyalty. Her visionary approach changed the way brands interact with customers, emphasizing personal connection, storytelling, and the power of value-driven marketing. Today’s beauty brands still follow in her footsteps, leveraging the groundbreaking tactics she pioneered. Authentic connection has always been the secret to success. From leveraging storytelling to championing social impact, humanizing your brand and demonstrating meaning is crucial. Join us in the #EqualityLounge at #AWNewYork24. RSVP here: https://lnkd.in/gxBtvjY8 The Estée Lauder Companies Inc.

When dad steps in to slay the day > 🎥 @gesellex3 via Instagram

It feels like a good year to pick up golf, Y/N? 👉 @jimmy_on_relationships via Instagram

Meet Faith Odunsi, the 15-year-old student and math prodigy who represented Nigeria in 2021 at the Global Mathematics Competition and wowed her competitors, beating out China, the U.S., the United Kingdom, and more. Flash forward to today and she's on a scholarship at MIT 👏

Her career took off ✈️ and now, she’s thanking her dad for the support that only he could give in helping her reach her goals 🥹 🎥 @xyleenee__ via Instagram

📂 File under double standards: Women are often responsible for cooking for their families at home and yet men dominate the world of professional cooking. In other words, cooking at home is often seen as a duty for women, while in professional kitchens, it’s viewed as a prestigious career for men. Padma Lakshmi broke the mold. As a host of Top Chef, author, and culinary expert, she not only carved out her own space in a male-dominated field - she’s used her platform to champion women in the industry. She wants to see those mamas AND professional female chefs rise to the top, so keep making that dough! 🍞💰 After all, when you help other women rise, we all shine. Together, we’ll Keep Climbing. #WomenOnTheRise co-hosted in partnership with Delta Air Lines and The Female Quotient

#Trailblazers ✨ There’s no better time than during #AWNewYork24 to talk about the designer behind the iconic Nike Swoosh. In 1971, Carolyn Davidson was commissioned by Phil Knight, Nike’s future co-founder, to work on the logo and poured about 17.5 hours into the project at a rate of just $2 per hour—meaning she made just $35 to create the brand’s world-renowned mark. Of the dozens of logos she created, the “least worst” option was naturally the one that was selected. (Any creatives out there know the feeling?!) She was later awarded 500 shares of Nike, valued at millions today. She just did it—reminding us all that you never know what might happen when you put in the work and allow your passion to run wild. Join us in the #EqualityLounge at #AWNewYork with the innovators, creatives, and marketers behind the world's most enduring brands. RSVP here: https://lnkd.in/gxBtvjY8

#JuliaRoberts is using her platform as a call to action around social media’s harmful effects on #mentalhealth, especially for young women and girls. Research shows the troubling links between social media and mental health, ranging from distress and depression to disordered eating and self-harm for teens — 24.4% are considered to be social media addicts. Not to mention, owning a smartphone younger predicts lower self-worth, motivation, and resilience, and more sadness, anxiety, and aggression - especially affecting girls. It is critical that we empower and protect the young women in our lives, the next generation of leaders! This video is an all too important reminder! As technology quickly expands and social media continues to play an important role for young women and girls, mental health and online safety have become central concerns. 🎥 Julia Roberts via Instagram

We believe in something called the “Shine Theory”— the idea that when you help another woman rise, we all shine. And when remarkable women come together, we unlock our greatest potential. This week, we brought together women from across career levels to connect, share stories, and motivate the next generation of women on the rise. After all, behind every incredible woman, is another incredible woman who believes in her. #WomenOnTheRise co-hosted in partnership with The Female Quotient and Delta Air Lines Alicia Tillman, Delta Air Lines, Shelley Zalis, The Female Quotient

About 1.8 billion women menstruate every month, and a significant number experience painful, heavy, abnormal periods—so much so, that we’ve all just chalked it up to being "normal". Many doctors downplay women's symptoms, it’s already a taboo topic to broach… we should just brush it off, right? Wrong. It’s not normal and raising awareness is needed to increase funding, research, and ultimately relief. 🎥 Dr. Nitu Bajekal