News
Utiq partners with mediarithmics
Utiq has announced a partnership with mediarithmics to deliver deterministic, privacy-first, addressable digital marketing capabilities.
Advertising/commercial
News
Nativo launches Brand Rank
Nativo has announced the launch of Brand Rank, enabling advertisers to measure the mid-funnel by connecting content to outcomes.
News
EKCS unveils Mediaferry AI
EKCS has launched Mediaferry AI to help creative operations for news publishers and broadcast media.
News
Time Out and P&O Cruises expand partnership
Time Out says as part of an existing long-term partnership, guests will be able to enjoy a curated culinary experience at Time Out Market Barcelona.
News
The Guardian and Macmillan join forces
The Guardian and Macmillan Cancer Support reimagine classic Macmillan Coffee Mornings.
News
Onetag announces partnership with Adelaide
The partnership applies Adelaide’s AU attention metric data to the Onetag Smart Curation Platform and its global publisher supply.
News
Business Insider's ad team launches campaign
Business Insider Advertising has launched a campaign featuring a rejuvenated look and feel.
News
CMA objects to Google’s ad tech practices
A statement of objections sets out how Google may have broken competition law by using its dominance to favour its own ad tech services in open-display advertising.
News
Audigent announces integration with Onetag
The partnership integrates Onetag’s Smart Curation platform with Audigent’s programmatic activation which aims to offer higher media quality across the ad ecosystem.
News
Auto Express unveils rebrand
Rebrand and e-commerce integration heralds a new era for Auto Express as part of Carwow Group.
Q&A
Optimising sales: 5 mins with… John Cheney
Ahead of our ‘optimising sales’ webinar on 24 September, we grab five minutes with Workbooks CEO John Cheney to ask him about some of the sales challenges and opportunities facing publishers.
News
The Sun’s video series gains sponsor
The Sun’s Never Mind The Ballots has gained sponsorship from Betfair for its US election coverage.
News
Multilocal appoints Rafal Dworak
Multilocal has announced the appointment of Rafal Dworak as product partnerships lead.
News
Tesco Finest launch partner for Feast app
Tesco Finest are the exclusive launch partner for the Guardian’s new Feast app.
News
IPA reacts to Scottish Government
The IPA has issued a response to the Scottish Government’s halt on public service advertising.
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