Industries Overview
Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
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Learn More → > Share of Average Purchase Intent Clicks
Share of Average Purchase Intent Clicks
Share of average purchase intent clicks is the proportion of clicks indicating purchase intent that are attributed to specific retailers, and calculated by dividing the number of purchase intent clicks a retailer receives by the total number of purchase intent clicks across all retailers, then multiplying by 100 to express it as a percentage.
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Methodology
Notes
Updated: Q1 2024
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