In the News

Food sales at c-stores have increased to over 20%, according to new research from Cardlytics, and the industry’s share of food sales has increased from 18.42% to 21.39% since 2019.

New research from Cardlytics finds that food sales at c-stores have increased to over 20% and that the category is likely taking market share away from traditional quick-service restaurants.

Cardlytics says c-stores have the advantage for foodservice options due to quicker prep time, more variety and short wait times.

UK consumers can expect to spend at least £2,000 more on essentials this year as the cost-of-living crisis bites, according to the latest research. The Cardlytics State of Spend report, based on the spending habits of over 24 million UK bank cards and the views of over 2,000 UK consumers, reveals that non-essential spending has taken a back seat as everyday costs are on the rise.

Fresh off a week at the 2022 Cannes Lions International Festival of Creativity, I, like many other attendees, have come home reinvigorated (and albeit jet-lagged) about how data will play a vital role in the future of advertising. Read more.

Credit Karma Money is launching cash back rewards for debit card owners, which will be enabled automatically on all Money accounts. The program will be powered by Cardlytics cash back platform, whose network of 10,000 local merchants and national chains will reward customers with real cash in their account every time they make a purchase. The amount of cashback will depend on the specific arrangement the merchant has with Cardlytics. Once the purchase is made, cash is returned to the customer’s Money account instantly.