disincentive
/ˌdɪsɪnˈsɛntɪv/
noun
plural
disincentives
plural
disincentives
Britannica Dictionary definition of DISINCENTIVE
[count]
:
something that causes or that could cause a person to decide not to do something
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We considered volunteering, but the complicated application process was a disincentive.
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The complicated application process was a disincentive to volunteering our time.
—
opposite incentive