"Yes We Can" | |
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Promotional single by will.i.am featuring various artists | |
Released | February 2, 2008 |
Recorded | Ethernet and Record Plant, Los Angeles, January 31, 2008 |
Length | 4:05 |
Label | will.i.am |
Songwriter(s) |
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Producer(s) |
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Music video | |
"Yes We Can" on YouTube |
"Yes We Can" is a song produced by The Black Eyed Peas frontman will.i.am, released as promotional single on February 2, 2008.
Although the lyrics are entirely quotations from Obama's concession speech in the New Hampshire presidential primary, [1] the Obama campaign had no involvement in its production. [2] The speech was written by then-Obama speechwriter Jon Favreau. [3] The viral music video, shot in a sparse black-and-white, features Obama's image in collage fashion; the performers, among them celebrities including musicians, singers and actors, echo his words in a hip-hop, call-and-response manner as his voice plays in the background. The song was produced by will.i.am, mixed by Dylan "3-D" Dresdow, and the music video was directed by Jesse Dylan, the son of singer Bob Dylan. [4]
Since the original posting on YouTube, the video has been re-posted a number of times by other users and as of February 23, 2008, the video had been watched a combined total of more than 22 million times among all of the postings. [5] It had also been viewed more than 4 million times on Dipdive, for a combined web total of more than 26 million viewings. By July 22, 2008, the video had been watched over 21 million times on YouTube and other sites. [6] The video also won will.i.am a Webby Award for "Artist of the Year". [7] It was criticized, however, by conservative commentators for being over-the-top and worshipful. [8] [9] John Legend and will.i.am performed the song on the final day of the 2008 Democratic National Convention at INVESCO Field, Denver, Colorado. [10]
The music video was released on Dipdive.com and also on YouTube.com under the username 'WeCan08'. [11] It was honored with the first-ever Emmy Award for Best New Approaches in Daytime Entertainment. [12] The video is a collage-style music video inspired by Barack Obama's popularization of the slogan "Yes we can", which became a secondary slogan for his campaign. During the 2008 US presidential campaign following the New Hampshire Democratic Primary, then-Senator Barack Obama, used the similar English translation of the slogan of United Farm Workers (UFW) – "Sí, se puede" (Spanish for "Yes, you can" or "Yes, it can be done") in his speech. The slogan dates back to 1972 when Cesar Chavez and the UFW's co-founder, Dolores Huerta, came up with the slogan during Chavez's 24-day fast in Phoenix, Arizona. [13] The music video premiered on television on ABC News Now's What's the Buzz on February 1, 2008. [4] On February 2, 2008, it was featured on the Obama campaign's community blog, [14] and later promoted as a viral video by the campaign on its website. [15] The clip was played prior to a February 12, 2008, campaign rally of nearly 20,000 at the Kohl Center on the campus of the University of Wisconsin–Madison. The video was edited by Terence "Biff" Butler of Rock Paper Scissors, and executive producers included will.i.am, Mike Jurkovac, Fred Goldring, Jesse Dylan, Priscilla Cohen and Sheri Howell and Lilo. Associate producers included Sean Larkin, Sarah Pantera, Carol Cohen, Steve Koskie, Wendi Morris, and Scott Spanjich. The following celebrities were featured in the video: [16]
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The song inspired the spoof songs "john.he.is" and "No You Can't" satirizing the Republican candidate John McCain. [17] Another parody, created by Attack of the Show! , replaces Obama with the G.I. Joe villain Cobra Commander. [18] It inspired yet another parody on Best Week Ever , which made fun of Lindsay Lohan for an online interview in which she both allegedly called Obama "colored" and discussed her collection of leggings. [19] MADtv did a parody called "Yes I Can," about how North Korean dictator Kim Jong-Il (played by Bobby Lee) has the power to eventually destroy the world.
A parody of the song was made on the July 15, 2009 episode of The Chaser's War on Everything , in which a song and video was created based on Australian Prime Minister Kevin Rudd's speeches. It also featured celebrity appearances (from the likes of Shaun Micallef, Lisa Wilkinson, Stuart MacGill, Tony Martin, Hamish Blake and Andy Lee among others). [20]
JibJab is an American independent digital entertainment studio based in Los Angeles, California. Founded in 1999 by brothers Evan and Gregg Spiridellis, it first achieved widespread attention during the 2004 US presidential election when their video of George W. Bush and John Kerry singing "This Land Is Your Land" became a viral hit. Initially known for political and social satire, JibJab produced commercials and shorts for clients such as Sony, Noggin, Cartoon Network, Nickelodeon, PBS Kids, Sprout, NBC, Qubo, and Disney before focusing on its now-flagship personalized eCard and messaging services. In 2016, its animated sticker-making program – which has been available since 2004 – became the top App Store app by download growth.
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Jesse Byron Dylan is an American film director and production executive. He is the founder of the media production company Wondros and Lybba, a non-profit organization. He is also a member of the Council on Foreign Relations and TED. He is the son of musician Bob Dylan and former model Sara Lownds and brother of singer-songwriter Jakob Dylan.
William James Adams Jr. , known professionally as will.i.am, is an American rapper, singer and record producer. He is the frontman of the musical group Black Eyed Peas, which he formed with fellow rappers apl.de.ap and Taboo in 1995. The group, having released nine total studio albums, saw their furthest mainstream success during their 2000s pop rap era with Elephunk (2003), Monkey Business (2005), The E.N.D. (2009), and The Beginning (2010). He served as lead vocalist since its formation, although for the albums, he did so alongside singer-songwriter Fergie—who joined the group in 2002 and departed after the latter.
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"Sí, se puede" is the motto of the United Farm Workers of America, and has since been taken up by other activist groups. UFW co-founder Dolores Huerta created the phrase in 1972 during César Chávez's 25-day fast in Phoenix, Arizona. "Sí se puede" has long been a UFW guiding principle that has inspired the accomplishment of goals. The phrase is a federally registered trademark of the UFW. It has been widely adopted by other labor unions and civil rights organizations, and drew widespread political and media attention as a rallying cry during the U.S. immigration reform protests.
Dipdive was a social networking website created by will.i.am. It is best known as the original source site of the 'Yes We Can' music video. The site allowed users to upload images, videos and audio files, post blog entries and create playlists. Dipdive was home to a variety of creative content and information on social causes.
Yes We Can may refer to:
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Jeannine Haffner is a singer and songwriter who is credited with writing the song Yes We Can, which is a folk rock song inspired by Barack Obama's speech following his win in the North Carolina primary on May 6, 2008.
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