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μXL: Explainable Lead Generation with Microservices and Hypothetical Answers

Published: 24 October 2023 Publication History

Abstract

Lead generation refers to the identification of potential topics (the ‘leads’) of importance for journalists to report on. In this paper we present a new lead generation tool based on a microservice architecture, which includes a component of explainable AI. The lead generation tool collects and stores historical and real-time data from a web source, like Google Trends, and generates current and future leads. These leads are produced by an engine for hypothetical reasoning based on logical rules, which is a novel implementation of a recent theory. Finally, the leads are displayed on a web interface for end users, in particular journalists. This interface provides information on why a specific topic is or may become a lead, assisting journalists in deciding where to focus their attention. We carry out an empirical evaluation of the performance of our tool.

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cover image Guide Proceedings
Service-Oriented and Cloud Computing: 10th IFIP WG 6.12 European Conference, ESOCC 2023, Larnaca, Cyprus, October 24–25, 2023, Proceedings
Oct 2023
294 pages
ISBN:978-3-031-46234-4
DOI:10.1007/978-3-031-46235-1
  • Editors:
  • George A. Papadopoulos,
  • Florian Rademacher,
  • Jacopo Soldani

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Springer-Verlag

Berlin, Heidelberg

Publication History

Published: 24 October 2023

Author Tags

  1. Lead generation
  2. Microservices
  3. Explainable AI

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