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Electronic wearable using personalizable sound and fragrance for personal branding

Published: 16 November 2015 Publication History

Abstract

I design a range of personalizable electronic sound and perfume accessories called Sound Perfume system to establish memorable experiences, through embedded auditory and olfactory actuators which can generate wearer's unique sound and perfume signatures. I have realized it can be used in personal branding to evoke emotions and feelings to influence personal brand experiences and interpretations. In this paper, I discuss further challenges and concerns associated with the concept of an electronic wearables using personalizable sound and fragrance for personal branding purpose.

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  1. Electronic wearable using personalizable sound and fragrance for personal branding

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    cover image ACM Other conferences
    ACE '15: Proceedings of the 12th International Conference on Advances in Computer Entertainment Technology
    November 2015
    388 pages
    ISBN:9781450338523
    DOI:10.1145/2832932
    Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for third-party components of this work must be honored. For all other uses, contact the Owner/Author.

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    Association for Computing Machinery

    New York, NY, United States

    Publication History

    Published: 16 November 2015

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    Author Tags

    1. fashion accessory
    2. personal branding
    3. personalizable electronic
    4. sensory marketing
    5. smell
    6. sound
    7. wearable

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    • Sogang University Research Grant of 2015 (201510001.01)

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    ACE 2015

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    Overall Acceptance Rate 36 of 90 submissions, 40%

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