research-article

Persona cases: a technique for grounding personas

Authors:

Shamal Faily,

Ivan FlechaisAuthors Info & Claims

CHI '11: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems

Pages 2267 - 2270

https://doi.org/10.1145/1978942.1979274

Published: 07 May 2011 Publication History

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Abstract

Personas are a popular technique in User-Centered Design, however their validity can be called into question. While the techniques used to developed personas and their integration with other design activities provide some measure of validity, a persona's legitimacy can be threatened by challenging its characteristics. This note presents Persona Cases: personas whose characteristics are both grounded in, and traceable to their originating source of empirical data. This approach builds on the premise that sense-making in qualitative data analysis is an argumentative activity, and aligns concepts associated with a Grounded Theory analysis with recent work on arguing the characteristics of personas. We illustrate this approach using a case study in the Critical Infrastructure Protection domain.

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Şengün SSalminen JJung SAldous KJansen B(2024)“There’s Something About Noura”: Exploring Think-Aloud Reasonings for Users’ Persona Choice in a Design TaskProceedings of the 2024 ACM Designing Interactive Systems Conference10.1145/3643834.3661512(1234-1247)Online publication date: 1-Jul-2024
https://dl.acm.org/doi/10.1145/3643834.3661512
Shin JHedderich MRey BLucero AOulasvirta A(2024)Understanding Human-AI Workflows for Generating PersonasProceedings of the 2024 ACM Designing Interactive Systems Conference10.1145/3643834.3660729(757-781)Online publication date: 1-Jul-2024
https://dl.acm.org/doi/10.1145/3643834.3660729
Zhang XLiu LWang YLiu XWang HArora CLiu HWang WHoang T(2024)Auto-Generated Personas: Enhancing User-centered Design Practices among University StudentsExtended Abstracts of the CHI Conference on Human Factors in Computing Systems10.1145/3613905.3651043(1-7)Online publication date: 11-May-2024
https://dl.acm.org/doi/10.1145/3613905.3651043
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Index Terms

Persona cases: a technique for grounding personas
1. Human-centered computing
  1. Human computer interaction (HCI)

Index terms have been assigned to the content through auto-classification.

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Information & Contributors

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Published In

CHI '11: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems

May 2011

3530 pages

ISBN:9781450302289

DOI:10.1145/1978942

General Chair:
Desney Tan
Microsoft Research
,
Program Chairs:
Geraldine Fitzpatrick
Vienna University of Technology
,
Carl Gutwin
University of Saskatchewan
,
Bo Begole
PARC
,
Wendy A. Kellogg
IBM Research

Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Association for Computing Machinery

New York, NY, United States

Publication History

Published: 07 May 2011

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SIGCHI

CHI '11: CHI Conference on Human Factors in Computing Systems

May 7 - 12, 2011

BC, Vancouver, Canada

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CHI '11 Paper Acceptance Rate 410 of 1,532 submissions, 27%;

Overall Acceptance Rate 6,199 of 26,314 submissions, 24%

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Cited By

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Şengün SSalminen JJung SAldous KJansen B(2024)“There’s Something About Noura”: Exploring Think-Aloud Reasonings for Users’ Persona Choice in a Design TaskProceedings of the 2024 ACM Designing Interactive Systems Conference10.1145/3643834.3661512(1234-1247)Online publication date: 1-Jul-2024
https://dl.acm.org/doi/10.1145/3643834.3661512
Shin JHedderich MRey BLucero AOulasvirta A(2024)Understanding Human-AI Workflows for Generating PersonasProceedings of the 2024 ACM Designing Interactive Systems Conference10.1145/3643834.3660729(757-781)Online publication date: 1-Jul-2024
https://dl.acm.org/doi/10.1145/3643834.3660729
Zhang XLiu LWang YLiu XWang HArora CLiu HWang WHoang T(2024)Auto-Generated Personas: Enhancing User-centered Design Practices among University StudentsExtended Abstracts of the CHI Conference on Human Factors in Computing Systems10.1145/3613905.3651043(1-7)Online publication date: 11-May-2024
https://dl.acm.org/doi/10.1145/3613905.3651043
Agha ZPark JWan RAli NWang YDifranzo DBadillo-Urquiola KWisniewski P(2024)Tricky vs. Transparent: Towards an Ecologically Valid and Safe Approach for Evaluating Online Safety Nudges for TeensProceedings of the 2024 CHI Conference on Human Factors in Computing Systems10.1145/3613904.3642313(1-20)Online publication date: 11-May-2024
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Veling LVilling R(2024)Assistive Robotics Needs for Older Care: Using Authentic Citations to Bridge the Gap between Understanding Older Persons’ Needs and Defining SolutionsInternational Journal of Social Robotics10.1007/s12369-024-01118-016:4(775-790)Online publication date: 13-Mar-2024
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Jansen BJung SSalminen J(2024)Finetuning Analytics Information Systems for a Better Understanding of Users: Evidence of Personification Bias on Multiple Digital ChannelsInformation Systems Frontiers10.1007/s10796-023-10395-526:2(775-798)Online publication date: 1-Apr-2024
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Rodríguez Bravo B(2023)ESBOZO DE ARQUETIPOS O PERSONAS A PARTIR DE LAS ACTITUDES Y PRÁCTICAS DE COMUNICACIÓN CIENTÍFICA DE LAS INVESTIGADORAS NOVELES ESPAÑOLASSKETCH OF ARCHETYPES OR PERSONAS FROM THE ATTITUDES AND PRACTICES OF THE SPANISH FEMALE EARLY CAREER RESEARCHERSESQUEMA DE ARQUÉTIPOS OU PESSOAS A PARTIR DAS ATITUDES E PRÁTICAS DE COMUNICAÇÃO CIENTÍFICA DOS NOVOS INVESTIGADORES ESPANHÓISRevista EDICIC10.62758/re.v3i2.1963:2(1-8)Online publication date: 21-Dec-2023
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Dev JRashidi BGarg V(2023)Models of Applied Privacy (MAP): A Persona Based Approach to Threat ModelingProceedings of the 2023 CHI Conference on Human Factors in Computing Systems10.1145/3544548.3581484(1-15)Online publication date: 19-Apr-2023
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Droste JDeters HPuglisi JKlünder J(2023)Designing End-User Personas for Explainability Requirements Using Mixed Methods Research2023 IEEE 31st International Requirements Engineering Conference Workshops (REW)10.1109/REW57809.2023.00028(129-135)Online publication date: Sep-2023
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Rasca SMarkvica KBiesinger B(2023)Persona Design Methodology for Work-Commute Travel Behaviour Using Latent Class Cluster AnalysisMultimodal Transportation10.1016/j.multra.2023.1000952:4(100095)Online publication date: Dec-2023
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Guidelines for integrating personas into software engineering tools

The Choice of a Persona: An Analysis of Why Stakeholders Choose a Given Persona for a Design Task

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