A brilliant piece by fellow EAT member, Jacquie Alley GAICD on behalf of The Experience Advocacy Taskforce. This paragraph summarises the benefits of a diverse workforce: "Businesses with more experienced employees than the average are likely to be more productive, yield a stronger pipeline of talent, have increased resilience, longer tenures, diverse skills and thinking and the retention of intellectual property. A 2022 Gartner study uncovered that intergenerational businesses are 288 per cent more likely to exceed financial targets. Finally, businesses with a diverse age range are 1.7 times more likely to be innovation leaders in their market." #diversity #ageism #experiencematters #multigenerational
The Experience Advocacy Taskforce
Advertising Services
Sydney , Melbourne & Brisbane , NSW 497 followers
Our vision is to to make AGEISM a non-issue for the next generation.
About us
Our big hairy audacious goal is to dismantle the taskforce by 2030. To do this, we live and breath our values which are: 1. Collaborative. 2. Optimistic. 3. Positive. 4. Pragmatic.
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Sydney , Melbourne & Brisbane , NSW
- Type
- Educational
- Founded
- 2021
Locations
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Primary
Sydney , Melbourne & Brisbane , NSW 2000, AU
Employees at The Experience Advocacy Taskforce
Updates
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The World Health Organisation and EveryAGE Counts reports that 33 per cent of Australians over 50 experience work and job related age discrimination and 20 per cent of people across all generations face discrimination due to their age. #ageism #stereotype
'See the person, not the stereotype': new campaign to combat ageism against women
https://womensagenda.com.au
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As advertising professionals, we share demographic trends with our clients regularly. Why as an industry do, we ignore the trends in our own businesses. Do you have a longevity workplace strategy?https://lnkd.in/gbryfqtc
Global Keynote Speaker (TED twice) I Age Disruptor | Voice of the Slow Movement | Bestselling author (36 languages) | Expert on multigenerational working | Polyglot
Does your company have a longevity strategy? If not, why not? Demographics are shifting. We are living longer and making fewer babies. So the population is aging. Which means fewer young people to do the jobs that need doing and buy the stuff that needs buying. We can see this in two ways: 1. A catastrophe to be mourned 2. An opportunity to be seized Smart organisations are going for option 2. By looking at everything from recruitment and retention to marketing and product development through the lens of longevity, they are: ➡️ Bridging the skills gap by tapping the talent, experience and dynamism of older workers ➡️ Boosting sales by tapping the vast wealth held by older people ➡️ Building a world where everyone can tap their full potential at every stage of life What is your company doing to thrive in this new era of longevity? #longevity #demographics #multigenerational #diversity
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Thanks to Richard Spencer at AgeInc for sharing the issue faced in the ad industry. #thesilentexit #ageism #ageinc #experiencematters
The Silent Exit
ageinc.au
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Thank you Justin Randles for highlighting the realities of the job market.
This is consistent with the latest research from Mercury Talent which shows that in the past 7 months, only 8% of advertised media industry jobs were for director and senior level roles. That's not a lot.
The Silent Exit: New Study Sheds Light On Why Advertising Is Losing Its Experienced Workforce
https://www.bandt.com.au
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Thank you B&T. You've been an incredibly support with coverage like this as well as the monthly The Experience Advocacy Taskforce column. Together, we're committed to making age a non-issue for the next generation. #ageism #ageinclusivity #experiencematters
GroupM & Avenue C Commit To Age Inclusive Employer Endorsement Via AgeInc & EAT
https://www.bandt.com.au
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Thank you Mediaweek Australia for championing our cause as always. We're determine to reshape the industry where age is no longer an issue. #ageism #ageinclusivity #experiencematters
GroupM and Avenue C commit to AgeInc’s Age Inclusive Employer Endorsement principles
https://www.mediaweek.com.au
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Thank you Mi3Australia for the continued support in making age a non-issue in the industry. #ageinclusivity #ageism #experiencematters
GroupM and Avenue C pledge to combat ageism with AgeInc's Inclusive Employer Endorsement | Mi3
mi-3.com.au
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Talk substitutes for action. We're proud to have facilitated the commitment by Avenue C and GroupM Australia & New Zealand to AgeInc's "Age Inclusive Employer Endorsement (AIEE) status". Thank you to Melissa Mullins and Scott Laird for officially taking this step for your agencies and setting the standard for age inclusivity. #ageinclusivity #experiencematters #ageism
GroupM and Avenue C officially commit to 'Age Inclusive Employer Endorsement (AIEE) status'
mumbrella.com.au