1
Best For Supple Skin
Glossier Super Bounce
Credit: Glossier
Okay so, this product has been a medicine cabinet staple for me ever since I became invested in my skincare routine. It makes your skin look super hydrated, ~bouncy~, and minimizes the look of pores (especially around your nose!). Plus, it feels extra cooling as you apply it onto your skin. So yeah, add to your shopping cart stat. –MH
2
Best For Hyperpigmentation
Hyper Skin Hyper Clear Vitamin C Serum
This serum was specifically formulated with 15 percent vitamin C and E to help brighten your skin and reduce the appearance of dark spots from hyperpigmentation. Plus, it's totally a fan fav because it's safe for all skin tones and types.
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3
Best Vitamin C Serum
CeraVe Vitamin C Serum
Now 18% Off
Credit: Amazon"I love CeraVe Skin Renewing Vitamin C Serum, which contains ceramides, hyaluronic acid and vitamin B5 to brighten the skin and maintain a hydrated, healthy skin barrier," says Dr. Nussbaum. You also get your money's worth with this serum, as it's got a 10 percent concentration of vitamin C at a super affordable price.
4
Best For Skin Elasticity
Korres White Pine Meno-Reverse Concentrate
Now 17% Off
Credit: SephoraSeeing changes in your skin because of menopause? Here's your solution. "Korres’ White Pine Meno-Reverse Concentrate is an effective daily treatment that I recommend to my post-menopausal patients," says Nussbaum. TLDR, it’s a lightweight serum containing a blend of peptides and white pine extract to help boost protein production, promote skin elasticity, and repair deep wrinkles.
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5
Best For Oily Skin
Pholk Featherlight Cucumber SkinNectar
Credit: Pholk
Look, I know what you're thinking. Having super oily skin often makes you want to put less products on your face rather than more. That said, this serum was created specifically for oily and combination skin. It contains ingredients like hempseed and honeysuckle oil, which hydrate and clear the skin of impurities, respectively.
6
Best For Smoother Skin
Epara Hydrating Serum
Credit: Epara
If you've got super damaged skin (we've all been there), then this product definitely needs to be on your radar. With natural, hydrating ingredients like licorice root extract and apricot kernel oil, this serum will have your skin looking waaay softer and smoother after just a couple weeks of uses.
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7
Best Gentle Serum
Mary Louise Turmeric Facial Serum
Credit: Mary Louise
This serum is packed with organic, cold-pressed turmeric oil, which helps resolve acne marks and existing zits alike by fighting off acne-causing bacteria and gently fading hyperpigmentation. Bonus? It's totally safe for all skin types.
8
Best Clean Formula
Versed Stroke of Brilliance Brightening Serum
With a blend of vitamin C, licorice root, and niacinimide, an uneven skin tone doesn't stand a chance against this serum. Sensitive skin types will also love that the formula is free of fragrance, dyes, and parabens.
9
Best Overnight Treatment
Olay Regenerist Retinol 24 Night Facial Serum
This retinol serum is supposed to be applied before bed but keeps working for 24 hours until it's applied again. Vitamin B3 is also added to the formula to help moisturize, smooth, and brighten. Another bonus: No dyes or fragrances added.
10
Best Exfoliating
Herbivore Prism 12% AHA + 3% BHA Exfoliating Glow Serum
A blend of natural alpha hydroxy acids work to gently exfoliate skin cells to lighten hyperpigmentation and smooth out texture. There's also aloe leaf juice and rose water to keep skin calm and soothed.
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11
Best Dermatologist Pick
SkinCeuticals C E Ferulic
Credit: Dermstore
Dermatologists love this serum for its high antioxidant concentration, which makes it super effective at protecting skin from sun and environmental damage. Even after it's been absorbed, the vitamin C keeps working to brighten and protect skin for up to 72 hours.
12
Best Plumping
The Ordinary Buffet Serum
Peptides are what make up collagen, which is why you tend to see it listed in a lot of skincare products. Case in point, this serum. This formula uses three types of peptides, along with hyaluronic acid, to help deliver them into your skin to help boost collagen production for firmer, smoother skin.
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13
Best For Brightening
Summer Fridays CC Me Vitamin C Serum
While the name only calls out vitamin C, this serum also boasts moisturizing squalane and firming peptides to make for a triple threat against aging skin. What you won't find on the ingredient list: parabens, synthetic fragrances, or phthalates.
14
Best Organic Formula
One Love Organics Vitamin C Facial Serum
Vitamin C can sometimes cause irritation, but this formula blends it with jojoba seed oil and shea oil to ensure your skin stays calm and happy. Another bonus: the brightening and hydrating benefits.
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15
Best Illuminating
Maya Chia The Highlight of the Day Illuminating Serum [Happy Hour]
This moisturizing serum is infused with mica to instantly brighten skin. Wear it alone or under makeup for a glowing finish.
16
Best Retinol Alternative
Isdin Melatonik Serum
Credit: Isdin
Whether you're pregnant and can't use retinol or you just have a sensitivity to it, this is a good pick for you. In place of retinol it uses a natural alternative called Bakuchiol to help keep skin firm and bouncy.
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17
Best Peptide
PCA SKIN Total Strength Serum
Credit: Amazon
This serum uses a potent blend of peptides, milk thistle extract, and epidermal growth factors to help stimulate collagen and repair signs of aging, while hyaluronic acid keeps skin hydrated.
18
Best Drugstore Retinol
RoC Retinol Correxion Deep Wrinkle Facial Serum
Now 31% Off
Credit: AmazonRoC has become known for its hardworking retinol products, and this serum is no exception. Paired with glycerin and sunflower seed oil, it goes on smooth and keeps skin moisturized while working to minimize fine lines.
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19
Best Gel
Skinceuticals Hydrating B5 Moisture-Enhancing Gel
"This serum combines vitamin B5 with hyaluronic acid for supple, hydrated skin," says Howe. "It's also a great moisturizer for acne-prone skin since it’s completely oil-free." You'll also get longer lasting moisture because the serum traps water in the skin, and your moisturizer seals it in.
20
Best For Acne
iS CLINICAL Active Serum
Credit: Violet Grey
With natural sources of lactic, salicylic, and glycolic acid, this serum helps decrease acne, blemishes and clogged pores. It may sting a tad upon application, but don't worry—it's just working its magic.
![Headshot of Chelsea Burns Headshot of Chelsea Burns](https://hips.hearstapps.com/rover/profile_photos/820278e4-d484-4e42-9c4f-4f8fed8373fc_1734448734.jpg?fill=1:1&resize=120:*)
Chelsea Burns is the Beauty Director for Women's Health and has been written in the beauty and wellness space for over six years with her work done in Real Simple, Health, Fitness, and Byrdie.Com She's an expert at testing products and is always on the hunt for the best tinted conditioner.
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