1. Tell us about your brand
Enter your vector business name, tagline and brand aesthetic—or just let our AI logo generator come up with one for you.
2. Make it your own
Choose a style that speaks to you. Then, customize the font, colors, icons and text to bring your new vector logo to life.
3. Share it with the world
Download your custom logo design and use it anywhere you need to—from business cards to branded merch.
Build your brand with Wix Logo Maker
An effective vector logo can significantly elevate your brand by clearly communicating what you do and showcasing your brand's personality. Popular design elements for vector logos often include sharp lines, geometric shapes and scalable graphics that maintain clarity at any size, reflecting a sense of precision and adaptability. With Wix logo maker, creating a professional vector logo that captures the essence of your business takes just minutes.
Beyond the logo, Wix offers a suite of free business tools to further establish your brand.
From generating a unique business name to creating cohesive business cards and launching a professional website, these tools work in harmony to build a strong, recognizable brand presence. Whether you're looking for a basketball logo design vector, an AI vector logo generator or even a bakery logo design vector free download, Wix has you covered. For those in construction, the building construction logo free vector options are perfect for making an impactful statement. And if creativity is at the heart of your business, explore the possibilities with our vector art logo maker.
Choose the right font
Your logo's font can significantly impact how your business is perceived. Select a typeface that mirrors the energy of your brand and draws in your desired clientele.
When it comes to vector logos, the choice of font should complement the clean and scalable nature of vector graphics. Sans-serif fonts often work well for their readability and modern appearance, which aligns with the crisp lines of vector imagery. Consider fonts like Helvetica for its versatility or Futura for its geometric appeal, both of which can help maintain a logo's clarity and effectiveness at various sizes.
Use color strategically
Like typography, colors also communicate the personality of your vector business. It’s a good idea to research logo psychology when choosing your logo colors.
For vector logos, vibrant and solid colors are typically preferred to maintain visual impact when scaling. Colors like royal blue or emerald green can convey professionalism and trustworthiness, while bright hues such as orange or yellow might be used to suggest creativity and energy. It's essential to choose colors that not only represent your brand but also stand out in digital formats where vector logos are commonly used.
Make a graphic statement
Icons, illustrations and graphics also help you stand out from the competition. Make sure to choose a graphic element that represents your type of vector business.
Vector logos often benefit from simple yet bold graphics that are easily recognizable even when scaled down. Geometric shapes, line art or abstract forms can effectively symbolize your brand without overwhelming the design. For instance, a tech company might opt for a minimalist circuit pattern, while an outdoor brand could choose a stylized mountain peak to convey adventure.
Select the right layout
When selecting a layout for your vector logo, it's important to think about the persona you want to convey. Consider your niche within the industry and the message you want to send to your clients.
A well-structured layout ensures that your vector logo remains legible and impactful across different mediums. For digital use where space is limited, a compact logo with integrated text and graphics works well. In contrast, for print materials where detail is more appreciated, you might opt for a more elaborate design. Always ensure that your logo maintains its integrity whether it's on a tiny mobile screen or a large billboard.
Dive deeper into logo design
Check out these tips from design and branding experts on the Wix Blog to help you create the right logo for your business.
FAQ
What is a vector file in logo design?
A vector file in logo design is a digital graphic format that uses mathematical equations to represent images. Unlike raster images that pixelate when scaled, vector files maintain their quality at any size, making them ideal for logos that need to be used across various mediums. Wix’s vector file logo maker allows you to create and download logos as vector files, ensuring your branding remains crisp and clear from business cards to billboards.
How do I make a vector logo?
To make a vector logo, you can use an online vector logo creator like Wix. Start by entering your brand details and preferences. Then, choose from a selection of styles and customize your design with the right fonts, colors and graphics. Once you're satisfied with the design, you can download it as a vector file for use across all your branding materials.
How do I vectorize an existing logo?
To vectorize an existing logo, you'll need to use a graphic editor that supports vectorization, such as the Wix vector logo maker. You can recreate your logo using the tool's features or upload your existing design and use the editor to trace and convert it into a vector format. This ensures that your logo can be scaled without losing quality.
What does it mean to “vector” a logo?
To "vector" a logo means to create or convert it into a vector graphic format. This process involves defining the shapes and lines of the logo with mathematical equations rather than pixels. Vectoring is essential for logos because it ensures they remain sharp and scalable for any use case.
Is vector better for logos?
Yes, vector is generally better for logos because it provides scalability without loss of resolution. Vector graphics are ideal for printing in various sizes or displaying on different digital platforms while maintaining high quality.
Which program do you use to create a vector logo?
You can use online tools like Wix logo maker to create a professional-looking vector logo quickly and easily. These tools are designed with user-friendliness in mind and often come with pre-designed templates that can be customized to fit your brand.
How do I know if my logo is vector?
A logo is typically considered a vector if it's saved in formats such as AI, EPS, SVG or PDF (with editable capabilities). These formats allow the design to be scaled infinitely without losing quality because they contain path data instead of pixel data.
Is SVG a vector logo?
Yes, SVG (Scalable Vector Graphics) is a type of vector file format specifically designed for the web. It maintains clarity when scaled up or down and is supported by all modern web browsers, making it an excellent choice for digital logos.
What size should a vector logo be?
A vector logo doesn't have a fixed size because it's scalable; its quality remains consistent regardless of how much it's resized. However, when using the file for specific purposes like web or print, standard sizes may apply based on the medium's requirements (e.g., favicon size for web browsers or standard letterhead dimensions for print).