1. Tell us about your brand
Enter your team name, tagline and brand aesthetic - or just let our AI Logo Generator come up with a logo for you.
2. Make it your own
Choose a style that speaks to you. Then, customize the fonts, colors, icons and text to bring your new team logo to life.
3. Share it with the world
Download your custom logo design and use it anywhere you need to—from business cards to branded merch.
Build your brand with Wix Logo Maker
A strong team logo can be a powerful symbol of unity, spirit and identity. It’s more than just a visual representation of your team‚ it embodies your team’s values, culture and spirit. Popular elements for team logos can include mascots, symbols of your sport, or your team colors. With Wix’s Logo Maker, you can create a professional logo that embodies your team’s spirit in minutes.
Once you’ve crafted your cool logo, elevate your team’s presence with Wix’s suite of free business tools. Build a professional website to showcase your team’s achievements, create personalized team merchandise with our business card maker or generate a catchy team name with our business name generator.
Choose the right font
Your logo's font can significantly impact how your team is perceived. Select a typeface that reflects the identity and spirit of your team while resonating with your fans and supporters.
When you are considering the font options within the sports team logo maker, consider using bold and dynamic fonts that convey strength, unity and determination. Sans-serif fonts with clean lines and geometric shapes can evoke a sense of modernity and athleticism, while custom lettering or script fonts can add a unique and personalized touch to the logo.
Use color strategically
Like typography, colors also communicate the personality of your brand. It’s a good idea to research logo psychology when choosing your logo colors.
For team logos, consider using colors that align with your team's brand identity and evoke emotions of passion, energy and excitement. Incorporate your team's primary colors or traditional hues associated with your sport or organization to create a strong visual identity that resonates with fans and supporters.
Make a graphic statement
Icons, illustrations, and graphics also help you stand out from the competition. Make sure to choose a graphic element that represents the identity and values of your team.
Incorporate graphic elements such as mascots, emblems or symbols that reflect the spirit, culture and history of your team. These visuals can serve as powerful symbols of pride and loyalty, fostering a sense of belonging and camaraderie among fans and supporters.
Select the right layout
When selecting a layout for your team logo, consider the overall aesthetic and messaging you want to convey. Experiment with different arrangements of text and graphics to create a cohesive and visually appealing design.
Ensure that the layout is versatile enough to be used across various branding materials, such as uniforms, merchandise, and digital platforms. Whether it's a classic emblem or a modern wordmark, the layout should effectively capture the essence of your team and resonate with your fans and supporters.
Dive deeper into logo design
Check out these tips from design and branding experts on the Wix Blog to help you create the right logo for your business.
FAQ
How do I create my own team logo?
Creating a team logo is simple with Wix’s free logo maker. Enter your team’s details, customize the logo to match your team’s spirit and download your new logo to share with the world.
Can you use team logos without permission?
No, team logos are usually subject to copyright and trademark laws. Therefore, using a team logo without permission can have legal consequences.
Are team logos copyrighted?
Yes, most team logos are copyrighted to protect against unauthorized use. Therefore, always seek permission before using a team logo that you do not own.
Can I put a team logo on a shirt?
Yes, you can put a team logo on a shirt once you have permission or if you own the logo. This is a common practice in sports for team uniforms and fan merchandise.
What is a team logo?
A team logo is a visual representation of a team’s identity. It usually includes symbols, colors and fonts that represent the team’s values, culture and spirit.
Can I edit my team logo after creating / downloading it?
Yes, with Wix’s free logo maker, you can edit and download your team logo as many times as you like.
Do I own my team logo after downloading it?
Yes, once you have created and downloaded your logo using Wix’s free logo maker, you own the copyright to your logo.