Kiss & Tell

How to make lipstick last longer?

Say hello to kiss-proof color! With the right application and lip products from Ulta Beauty your lipstick will stay put all day long. Here are some tips:

• Line & Define: Use a Lip Liner in a shade that matches your lipstick or go slightly darker for a fuller look. This liner helps prevent feathering and keeps your lipstick in place.

• Layer Up for Lasting Color: Apply your lipstick in thin coats. Blot with a tissue in between layers for a buildable, long-lasting effect.

• Set Your Lipstick: For extra staying power, apply a light layer of our translucent Setting Powder through a tissue.

• Liquid Lipsticks or Lip Stains: Opt for a Liquid Lipstick or Lip Stain for longer lasting wear.

What is the best lip color for my skin tone?

With so many lip colors to choose from, finding the perfect shade for your unique skin tone can feel overwhelming. Don't worry, Ulta Beauty is here to help! Here's a guide to match your gorgeous glow with the most flattering lip colors, all from our amazing selection:

• Fair Skin with Cool Undertones: Opt for cool pinks, roses, mauves, or berry shades that enhance your rosy glow. Think pinks with a hint of blue or purple, not orange or yellow.
• Fair Skin with Warm Undertones: Warm up your complexion with peaches, corals, and nudes that have peachy or golden tones. Avoid colors that are too cool or brown-toned.
• Light-Medium Skin with Cool Undertones: Mauves, pink-plums, and berry shades with cooler tones can look stunning. Experiment with some reds that have blue undertones for a bolder look.
• Light-Medium Skin with Warm Undertones: Nudes, peachy nudes, corals, and soft pinks with warm undertones will likely flatter your skin.
• Medium Skin with Neutral Undertones: Nudes, pinks, berries, and even some reds can all look great depending on the specific shade.
• Deep Skin with Cool Undertones: Deep berry shades, plums, and even some blue-toned reds can be striking. Avoid colors that are too light or nude, as they may wash you out.
• Deep Skin with Warm Undertones: Rich browns, caramels, brick reds, and warm-toned pinks can be beautiful choices.

Remember, these are just guidelines! There are no hard and fast rules in makeup. Visit Ulta Beauty today! Our beauty advisors can help you find the perfect lip color to match your unique skin tone and personal style.

How to prep lips for lipstick?

Prepping your lips is key for a flawless, long-lasting lipstick application. Here at Ulta Beauty, we've got everything you need to create the perfect canvas for your favorite lip colors. Do this prep routine a few minutes before applying lipstick to allow the lip balm to fully absorb.

• Exfoliation: Start with a lip scrub to remove dry, flaky skin. This creates a smooth canvas for your lipstick and helps it stay longer.
• Hydration: Apply a hydrating lip balm to moisturize your lips. This plumps them up slightly and creates a barrier to prevent the lipstick from drying them out. Let the balm absorb completely before applying lipstick.
• Prime: For longer-lasting lipstick and a more even application, consider using a lip primer. This product creates a neutral base, smooths out your lips, and helps your lipstick stay put for hours.