Twilio was positioned highest for Ability to Execute and placed first for four of six Use Cases in the Critical Capabilities report
Understanding the Gartner Magic Quadrant for CPaaS and Critical Capabilities reports
- The Gartner Magic Quadrant for CPaaS, first released in 2023, evaluates the CPaaS providers to determine their ability to execute and completeness of vision. The 2024 report examined the strengths and cautions of 11 vendors.
- The Critical Capabilities is an essential companion to the Gartner Magic Quadrant. This methodology provides deeper insight into providers’ product and service offerings by extending the Magic Quadrant analysis. Use this research to further investigate product and service ratings based on key capabilities set to important, differentiating use cases.
Build impactful customer engagement with a modern, data-driven approach
Engage every customer personally from a single platform that combines today’s highest-priority digital communication channels with your first-party customer data.
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Smarter interactions
Bring impact to your interactions with real-time understanding of every customer, and intelligence to make it stick.
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Individualized experiences across channels
We support every communication channel so you can reach customers where they are and how they prefer.
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Context at your fingertips
Show up in a way that customers love, with context for every interaction.
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AI innovation
Solve for time, so you have more to put toward tailoring customers’ experiences.
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