ADC Europe Awards
Sun Warning Flag
Agency HeimatTBWA\Germany / Berlin + PLUSPOL Interactive / Berlin + Heimat Media Productions / Berlin + Achtung! / Hamburg
Category
Graphic Communication
Annual ID
ADCE23_DE001G
Description
Every year hundreds of thousands of people die worldwide by drowning. But eight times more die of skin cancer, caused by the sun. On the beach, there are warning flags for all dangers. But not for the deadliest danger yet. That’s why we invented the Sun Warning Flag for German Cancer Aid. As a warning when UV radiation reaches a critical level. The flag has been submitted to the International Organization for Standardization ISO for rollout worldwide.
2023 Awards
Total Points: 30
Gold Award
Credits
Agency
HeimatTBWA\ / Berlin
Digital Agency
PLUSPOL Interactive / Berlin
PR / Marketing Agency
Achtung! / Hamburg
Production Company
Heimat Media Productions / Berlin
Art Director
Lisa Berger
Moritz Simons
Rita Sales Luis
Chief Creative Officer
Matthias Storath
Creative Director
Florian Fischkal
Editor
Julia Peyron
Executive Creative Director
Tom Hauser
Cinematographer
Vladimir Krug
Account Director
Fabian Biedermann
Account Manager
Louisa Keller
Inhouse Producer
Sebastian Naumann
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