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Bright Sparks: How Creativity and Innovation Can Ignite Business Success Hardcover – 28 Sept. 2023

by John Tusa (Author)
See all formats and editions
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An enlightening insight into how creative and innovative leaders and their teams can find success, even in the most difficult circumstances.

One of the biggest challenges of business leadership is recognising new opportunities and implementing them effectively. Too often, leaders fall back upon the status quo, relying upon tried and tested methods that may lead to good results but will never have the same impact as a bold new strategy.

In Bright Sparks, John Tusa explores situations where pioneering leaders in various sectors have overcome challenges to deliver inspired, imaginative and bold initiatives that make a huge impact upon business and society. Through these aspirational stories of leadership, from sectors such as journalism, tech, politics and the arts, John explores the full journey of innovation and how it can lead to significant results.

This is an inspirational read for any business leader interested in how to turn their boldest ideas into reality and how, in the process, professional cultures can be enhanced, revitalised and transformed.

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  1. ISBN-10
    1399402404
  2. ISBN-13
    978-1399402408
  3. Publisher
    Bloomsbury Business
  4. Publication date
    28 Sept. 2023
  5. Language
    English
  6. Dimensions
    16.13 x 2.54 x 24.13 cm
  7. Print length
    272 pages
  8. See all details
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From the Publisher

Bright Sparks John Tusa
Bright Sparks John Tusa
Bright Sparks John Tusa

Product description

Book Description

An enlightening insight into how creative and innovative leaders and their teams can find success, even in the most difficult circumstances.

About the Author

Sir John Tusa is a British arts administrator, author, journalist and former presenter of BBC's Newsnight. He is the co-chairman of the European Union Youth Orchestra and was formerly the managing director of the BBC World Service and the Barbican Arts Centre. He is the author of On Board, Making a Noise and On Creativity.

Product details

  • Publisher ‏ : ‎ Bloomsbury Business (28 Sept. 2023)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 272 pages
  • ISBN-10 ‏ : ‎ 1399402404
  • ISBN-13 ‏ : ‎ 978-1399402408
  • Dimensions ‏ : ‎ 16.13 x 2.54 x 24.13 cm

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John Tusa

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