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NIL AT 3: The Annual Opendorse Report
Since 2021, the total projected NIL market has exploded from $917 million in 2021-22 to an expected $1.67 billion in 2024-25 – with no signs of slowing down.
This Report Includes:
+ The total NIL market projections and spend by sport
+ Market projections for the first year of revenue sharing
+ Earnings expectations for top collegiate athletes
+ Projections for 2024-25 NIL collective budgets
+ The correlation between NIL spending and athletic department success
+ A look into the world of brand-driven NIL
+ Much, much more