Lancôme’s artistic Triomphe
Director Damien Chazelle elevates actor Julia Roberts to new heights in this classy spot launching the beauty brand’s new scent La Vie Est Belle L’Elixir.
Less is more with Morrisons
Leo Burnett's fun spots for the UK supermarket chain play on the perplexingly paradoxical name of its customer loyalty card.
NFL's animal magic
A modern-day Doctor Dolittle invites mascots of all species to watch the game in this sweet, slickly-made spot from Matthijs Van Heijningen.
MADMAX's stinging visuals
Austrian director Niklas Hugo Schzwärzler creates an artful montage of endurance and intensity for the chilli oil brand.
Luke Jaden captures the beauty of birth
In a moving and cinematic short film, the JOJX director sensitively documents the birth of his eponymous son, Hemingway.
Nando’s red letter day
The fast food chain promotes its peri flavoured condiment with a zesty campaign created by New Commercial Arts.
Gary Oldman's method eating
In a cheeky spot for Canal+ and Apple TV+, Slow Horses' Oldman and Hippocrates' Louise Bourgoin have different approaches to craft services.
A$AP Rocky’s peculiar panoramas
Directors Vania Heymann & Gal Muggia helm a totally unhinged promo for the rapper’s latest track Tailor Swif.
Lancôme’s artistic Triomphe
Director Damien Chazelle elevates actor Julia Roberts to new heights in this classy spot launching the beauty brand’s new scent La Vie Est Belle L’Elixir.
Less is more with Morrisons
Leo Burnett's fun spots for the UK supermarket chain play on the perplexingly paradoxical name of its customer loyalty card.
NFL's animal magic
A modern-day Doctor Dolittle invites mascots of all species to watch the game in this sweet, slickly-made spot from Matthijs Van Heijningen.
MADMAX's stinging visuals
Austrian director Niklas Hugo Schzwärzler creates an artful montage of endurance and intensity for the chilli oil brand.
Luke Jaden captures the beauty of birth
In a moving and cinematic short film, the JOJX director sensitively documents the birth of his eponymous son, Hemingway.
Nando’s red letter day
The fast food chain promotes its peri flavoured condiment with a zesty campaign created by New Commercial Arts.
Gary Oldman's method eating
In a cheeky spot for Canal+ and Apple TV+, Slow Horses' Oldman and Hippocrates' Louise Bourgoin have different approaches to craft services.
A$AP Rocky’s peculiar panoramas
Directors Vania Heymann & Gal Muggia helm a totally unhinged promo for the rapper’s latest track Tailor Swif.
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
HowSignature'sTikTokcampaignisasignofthetimes
A recent campaign for Signature, a British Sign Language charity, features a series of TikTok dance tutorials teaching viewers how to sign, countering the wave of incorrect sign language that has been spreading on social platforms. Sam Arnold, a deaf filmmaker and first time commercial director, helmed the campaign and he and producer Theo Youngstein tell us all about it.
How Bodyform rewrote 300 millenniums of menstrual myths
Creative agency AMV BBDO and SMUGGLER director Lucy Forbes take us behind the scenes of Bodyform's revolutionary new campaign, Never Just a Period, which blends live-action, stop-motion, animation, and a healthy dash of humour to highlight centuries of misinformation around periods, menopause, and reproductive health.
How Raman Djafari animated a love story for the ages
We catch up with BLINKINK’s Raman Djafari to find out how he orchestrated a global team of animators to create a mixed-media masterpiece for Coldplay’s feelslikeimfallinginlove, seamlessly blending 2D, 3D & digital techniques into a mesmerising continuous narrative of two souls falling in love.
How Nexus Studios brought the BBC's Olympic love story to life
From its traditional animation techniques to subtle stylistic choices, Nexus Studios' director FX Goby delves deeper into the details of their passionate Parisian Olympic offering.
AnalogFolk asks; would 'Jane' Hegarty have been allowed to zag?
AnalogFolk has launched a provocative new campaign that aims to transform leadership within advertising by reimagining some of the industry's most lauded male leaders as women.
Los Pérez joins Biscuit Filmworks UK
Biscuit Filmworks UK adds award-winning directing duo Los Pérez to its roster.
Director Deborah Chow joins The Salmon
The Toronto-based production company is delighted to welcome Deborah Chow to its roster.
Kate Elson joins Eleanor UK
Kate Elson joins Eleanor UK as managing director, continuing her two-decade legacy of inspiring curiosity in the industry.
Christjan Jordan joins Stitch Editing
Stitch Editing announce that renowned editor Christjan Jordan has joined its talented roster for UK representation.
WW7 unveils new entertainment division WW7 Entertainment
WW7's legacy of award-winning creativity expands to the big screen, launching with the premiere of Pavements at the 2024 Venice Film Festival, with a slate to follow.
- Sleep better together with Sleep Number
- UBS is a bank for Switzerland
- Lowe's and NFL launch all the ways we help campaign
- Nutrien is feeding the future
- Hitachi and Mamapöol take epic action to save the planet
- University of Toledo’s gives you the power to do
- New Carers UK campaign is a touching family story
- That’s why I call McDonald’s Méqui
- Montblanc Legend and John Legend share much more than a name
- Win With Shopify
Los Pérez joins Biscuit Filmworks UK
Biscuit Filmworks UK adds award-winning directing duo Los Pérez to its roster.
Director Deborah Chow joins The Salmon
The Toronto-based production company is delighted to welcome Deborah Chow to its roster.
Kate Elson joins Eleanor UK
Kate Elson joins Eleanor UK as managing director, continuing her two-decade legacy of inspiring curiosity in the industry.
Christjan Jordan joins Stitch Editing
Stitch Editing announce that renowned editor Christjan Jordan has joined its talented roster for UK representation.
WW7 unveils new entertainment division WW7 Entertainment
WW7's legacy of award-winning creativity expands to the big screen, launching with the premiere of Pavements at the 2024 Venice Film Festival, with a slate to follow.
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Flying through the glass ceiling with Nicolas Ivan Bori
Packed with blockbuster visuals and an important message to match, Nicolas Bori's Breaking Glass picked up a Gold in the YDA's Film School > up to 10 minutes category. Here, shots finds out how the Filmakademie Baden-Wurttemberg student piloted dreams to success.
How Stink Films cares for directors who care
Daniel Bergmann, founder and president of Stink Films, explains why his company, which won a Gold Screen producers award at this year’s YDA, has always had a mission to nurture new directors and why they seek creatives who genuinely care about the work.
A YDA delivery for Vanessa Stachel
German director Vanessa Stachel secured a Gold in the YDA Animation, and Film School category for her short film Delivery For Mr. Frogula. Here, she talks about making the miniatures, the team involved in bringing the film to life, and hopes and dreams for the future.
Playlist: Elvis Santos Sierra
This week we hear from Elvis Santos Sierra, Head of PR & Influence at Ogilvy Madrid. Here he recalls recording Nirvana on VHS, Michael Kiwanuka concert's, and drinking a glass of water before leaving the house...
On My Radar: Victoria Keenan
Victoria Keenan, Head of Production at BBH London, on the three things she can't live without, the website that all Brits need, and the people who have influenced her career.
Practice: A Few Of Our Favourite Things
The Jelly directing duo discuss the movie theatres, wheels and exotic spices that keep their creativity moving.
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Two London creatives, inspired by both artificial intelligence and the British philosopher Alan Watts, have brought Watts' insight and wisdom into the 21st century allowing him, from beyond the grave, to reflect on some of our most existential questions.
the Showcase
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
the Focus
Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.
shots Awards
Think you have what it takes to put your work up against the best in the world? The shots Awards is ready and open for entries soon.
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