Summer Newsletter
Welcome to our monthly newsletter, where you can keep updated with the latest news, gain valuable insights, and sign up for our upcoming webinars.
Setting up for success with Google Analytics 4
This workshop explores why Google Analytics 4 (GA4) is different from other analytics platforms and how it provides advanced solutions to cookieless challenges.
We uncover how to maintain the richness of your data and future-proof your analytics using first-party data. Watch the on-demand workshop.
Future-Proof Solutions for B2B Marketers
Being able to focus on the individual components of each lead's origin allows data to inform your digital strategy, providing your team with the necessary tools to streamline marketing efforts to the most valued channels and customers.
Our whitepaper explores the best strategies to tie together the customer journey and direct your business down the path toward digital maturity.
253% increase in non-branded clicks for SaaS manufacturing company
An industry-leading, cloud based-software company in the manufacturing space reached out to Search Laboratory to help them boost their lead generation through organic search.
Learn how we were able to help them see an increase of 31% in leads that fit the desired demographic and behavioral criteria for potential purchase in our case study.
Top Tips for Engaging the French Market
Join us for a series of exclusive interviews with the International team at Search Laboratory! In our first interview, Senior International Digital Campaign Manager Audrey Maffre shares her expertize on localization in International markets, focusing on the French market.
Find out more about how we can help with your international growth strategy.
How marketers can leverage GA4 to enhance the user path without infringing on privacy
In the latest article from The Drum, Search Laboratory's Head of Digital Strategy, Jimmy McCann, takes a look under the hood of Google Analytics 4 (GA4) and explains why Google's newest tool is currently the best analytics solution available for marketers today.
Read the full article in the Drum, where Jimmy delves into the features, improvements, and technical differences of GA4.
