Get Better Survey Responses with 3 Smart Changes

It's so easy to throw together a survey these days.  It's easy to make a google form, slap a few questions in there and survey the heck out of anyone with an email address.  But just because it's easy to make a survey, doesn't mean it's easy to get responses that you can actually use. 

A few years back I was asked to send out a survey to all of the high school counselors in Chicago, by the end of the day.  "It will be easy!" my boss said as she gave me last year's survey and walked away.  But last year's survey was a flop.  We didn't get many responses, and the data we did have felt pretty meaningless.   I knew the survey could be better, but I didn't have a lot of time.  I had to be smart with my time, so I focused on the changes that would get me responses that I could actually use.

If you need to get more out of a survey that is already in use, or if you've got the time to start from scratch, head on over to the blog for 3 smart changes you can make right now. 

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