William (Bill) Mobley’s Post

The year 2024 marks a significant turning point in the digital entertainment landscape. As more consumers abandon traditional pay TV, streaming services emerge as the new frontier, albeit with unique challenges. This shift, ... https://lnkd.in/gS_Sqa4E #AdRevenue #CableTVDecline #ContentConsolidation #DigitalEntertainment #DisneyCharterDeal #MediaCompanies #PayTV #StreamingBundles #StreamingPlatforms #SubscriberGrowth

The year 2024 marks a significant turning point in the digital entertainment landscape. As more consumers abandon traditional pay TV, streaming services emerge as the new frontier, albeit with unique challenges. This shift, ... https://lnkd.in/gS_Sqa4E #AdRevenue #CableTVDecline #ContentConsolidation #DigitalEntertainment #DisneyCharterDeal #MediaCompanies #PayTV #StreamingBundles #StreamingPlatforms #SubscriberGrowth

The year 2024 marks a significant turning point in the digital entertainment landscape. As more consumers abandon traditional pay TV, streaming services emerge as the new frontier, albeit with unique challenges. This shift, ... https://lnkd.in/gS_Sqa4E #AdRevenue #CableTVDecline #ContentConsolidation #DigitalEntertainment #DisneyCharterDeal #MediaCompanies #PayTV #StreamingBundles #StreamingPlatforms #SubscriberGrowth

The year 2024 marks a significant turning point in the digital entertainment landscape. As more consumers abandon traditional pay TV, streaming services emerge as the new frontier, albeit with unique challenges. This shift, ... https://lnkd.in/gS_Sqa4E #AdRevenue #CableTVDecline #ContentConsolidation #DigitalEntertainment #DisneyCharterDeal #MediaCompanies #PayTV #StreamingBundles #StreamingPlatforms #SubscriberGrowth

The year 2024 marks a significant turning point in the digital entertainment landscape. As more consumers abandon traditional pay TV, streaming services emerge as the new frontier, albeit with unique challenges. This shift, ... https://lnkd.in/gS_Sqa4E #AdRevenue #CableTVDecline #ContentConsolidation #DigitalEntertainment #DisneyCharterDeal #MediaCompanies #PayTV #StreamingBundles #StreamingPlatforms #SubscriberGrowth

The year 2024 marks a significant turning point in the digital entertainment landscape. As more consumers abandon traditional pay TV, streaming services emerge as the new frontier, albeit with unique challenges. This shift, ... https://lnkd.in/gS_Sqa4E #AdRevenue #CableTVDecline #ContentConsolidation #DigitalEntertainment #DisneyCharterDeal #MediaCompanies #PayTV #StreamingBundles #StreamingPlatforms #SubscriberGrowth

You know you’re in a business that matters when lofty publications like The Atlantic weigh-in on 'The Streaming Wars'.    In 'The Dream of Streaming is Dead' (May 16), Jacob Stern scrutinizes the latest bundles from The Walt Disney Company and Comcast to ask if this is any improvement over cable TV. The problem, Stern believes, is that going it alone for the streaming service providers hasn’t actually worked.    We cannot say that. Recent announcements from both Disney and Netflix suggest healthy growth so far this year with Disney+ becoming profitable last quarter. The recent actions taken by the streamers (password sharing crackdown, new pricing tiers) are bringing in more customers and more revenue, and bundling is one of the actions driving growth.   The dream that Stern refers to about streaming being a better, cheaper version of cable was always just that — a dream. Ultimately, someone needs to pay for the content creation — streaming was never going to change those economics. What it has provided is more flexibility and a disaggregation of the larger cable packages, allowing consumers to choose. There is certainly a risk that fixed bundles of streaming services get so large they look more like cable bundles. But consumers want choice: in what services to select, in how to bundle, and on the trade-off between value and flexibility. That's the real dream of streaming, and it's very much alive. https://lnkd.in/eye4tvaH #streaming #cable #TV

Subscribing to every streaming service is costly, not to mention a bit tedious. Streamers can feel that exhaustion coming from consumers. Bundling streaming services seems like the natural place to go - we've already seen success on that front with Hulu/Disney/ESPN. #Bundles #Streaming #StreamingWars #TV #FutureOfTV

Similar to the traditional cable bundle, the increasing popularity of bundled streaming services reflects a practical solution to consumer fatigue in the streaming market. With subscription prices on the rise, this shift not only benefits our wallets but also aids the VOD industry in mitigating subscription cancellations. It appears the industry recognizes the importance of making the viewer experience as enjoyable as the content itself, resulting in a win-win for all. https://lnkd.in/e2A9Bi_6

Happy Nat'l Streaming Day: The Cable Bundle Comes Full Circle—The promise of streaming as a cheaper alternative to cable TV is dead now by most accounts. Streaming is now morphing into something that looks more like cable TV. The cost to subscribe to a handful of streaming services has skyrocketed, now approaching cable-bill territory, and now, in an effort to combat churn, the big media companies are turning to bundles. Obviously consumers paying for and managing a dozen different subscriptions didn’t work. Will a more on-demand style 2.0 version of the cable bundle solve the problems? Short of a mega-bundle that includes all the major SVOD players, it’s hard to imagine that working. 12 streaming services turning into 3 or 4 bundle groups isn’t a sufficient improvement and consumers are likely to keep up their current tactics of free trial hopping or “binge and bounce”.  #freecast #nextgenstreaming #streamingwars #ota #nomoreappdiving #streaming https://lnkd.in/eqAv6Wbi