Weaving Influence’s Post

I received my copy of Bart Caylor's new book "Chasing Mission Fit" this weekend and have already devoured chapter one: 𝙏𝙝𝙚 𝙀𝙣𝙧𝙤𝙡𝙡𝙢𝙚𝙣𝙩 𝘾𝙡𝙞𝙛𝙛 𝙞𝙨 𝙍𝙚𝙖𝙡 If you know Bart, you know he's as real as they come. His direct, no-sugar-coating approach shines throughout the pages. It penetrates the hearts and minds of those fighting the good fight in the shadows of the impending enrollment cliff. It's a book by a higher-ed marketer of 35 years for higher-ed marketers. If you're part of a small or medium-sized college or university, this book will serve as a guide and help your institution rise above the competition. It will help you identify your "niche, effectively utilize evergreen audience-focused marketing strategies, and reduce friction so you can stand out to mission-fit students." The waters ahead are rough. But with guides like Bart and the Chasing Mission Fit book as a compass, you will navigate the currents ahead and emerge stronger and wiser than ever. Get your copy today, and connect with Bart to stay informed on all things higher-ed marketing. You'll be glad you did. #marketing #highereducation #enrollmentcliff

📚 Embracing the #BookRecommendationChallenge! 🚀 From bedtime stories to textbook treasures, my journey through the world of reading has been nothing short of magical! 🌟 Today, I'm excited to share a book that unexpectedly became the star of my PR and Digital Marketing Class: "The New Rules of Marketing & PR" by David Meerman Scott. 📖✨ Taking this class as an elective, I was still determining what to expect. Little did I know that this gem would become a game-changer in expanding my marketing knowledge after 5 1/2 years in the field. 🎓💡 If you're diving into the realms of marketing or PR, whether for your business (big or small) or your personal brand, trust me, this book is your secret weapon! 🛡️💼 It's a powerhouse of insights that go beyond the basics. Highly recommend it! 👍 Now, let's turn the page together! 🔄 What are YOUR go-to books for marketing and PR? 📚 Drop your recommendations below, and let's build the ultimate reading list! 🚀💬 #MarketingBooks #PRReadingList #BookWormsUnite

Need a Christmas gift for that business-minded friend? Look no further than The Most Amazing Marketing Book Ever, which Mandy co-authored! This guidebook is a must-have for anyone looking to improve their marketing skills and take their business to new heights. It's packed with proven strategies and insider tips that will help you reach your target audience and make your brand stand out. Grab your copy today ➡️ https://bit.ly/TMAMBE_MEMS

I am organizing my reading lists for 2024 and I stumbled upon that 60% of my books are about marketing and communication tactics for the coming year. I cannot wait to explore the new insightful stories from these books and am excited to learn and see things differently. Comment what you have learned from those if you already read one of them. I am thrilled to hear from all of you. #2024ReadingLists #Marketing #SalesTactics #Ecommercedevelopment #JordanTheSales

Learn about book marketing with expert Michael Drew

New year, new adventures! Here's to a year filled with exciting opportunities, epic moments, and endless fun. Let's make it one for the books! #MarketingAgency #DigitalMarketing #MarketingStrategy #ContentMarketing #SocialMediaMarketing

📚🔥 Calling All Indie Authors! 🔥📚 Are you ready to take your book to the next level? The FIRE Book Awards is your gateway to unprecedented recognition and marketing success! Submit your book and watch as we craft a marketing plan tailored just for you. This isn't just an award – it's a launchpad for your book's success, packed with unparalleled marketing campaigns that will skyrocket your visibility. 🚀✨ With the FIRE Book Awards, you'll experience: ✅ A comprehensive marketing plan beyond all plans ✅ Tailored marketing campaigns to reach your ideal readers ✅ Unmatched exposure and recognition in your genre Don't miss this opportunity to turn your hard work into a blazing success! Submit your book today and let us ignite your journey to the top. 🌟 #FIREBookAwards #IndieAuthors #BookMarketing #SubmitNow

Have you ever come across the legendary tale of Obvious Adams? It's an absolute gem in the world of advertising and marketing. Let me share a little more about why this book is so special. 👇 

𝟑 𝐁𝐄𝐒𝐓 𝐛𝐨𝐨𝐤𝐬 𝐭𝐨 𝐫𝐞𝐚𝐝 𝐨𝐧 𝐡𝐨𝐰 𝐭𝐨 𝐫𝐞𝐬𝐩𝐨𝐧𝐝 𝐭𝐨 𝐚 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐛𝐫𝐢𝐞𝐟. 𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐏𝐢𝐭𝐜𝐡 𝐛𝐲 𝐉𝐨𝐧 𝐒𝐭𝐞𝐞𝐥 Goes into detail about how you respond to a brief AND craft a pitch. 𝐀 𝐁𝐞𝐚𝐮𝐭𝐢𝐟𝐮𝐥 𝐂𝐨𝐧𝐬𝐭𝐫𝐚𝐢𝐧𝐭 𝐛𝐲 𝐀𝐝𝐚𝐦 𝐌𝐨𝐫𝐠𝐚𝐧 Shows how we should embrace problems and lean into the constraint rather than trying to avoid it, which often happens 𝐉𝐮𝐬𝐭 𝐄𝐧𝐨𝐮𝐠𝐡 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐛𝐲 𝐄𝐫𝐢𝐤𝐚 𝐇𝐚𝐥𝐥 This is going to help you once you understand what the assignment is and you need to get into the research phase. What other books would you recommend to help with navigating marketing briefs? 👉If you’re interested, I’m sharing more knowledge about marketing briefs at a free workshop. Sign up here: https://lnkd.in/gtgbsc3s If you like this post, please reshare it so others can get value. ♻️

Dear Digital Marketer, When was the last time you cracked open a hardcover book? I know, I know – digital courses are amazing resources, but hear me out. There's something undeniably special about curling up with a physical book. Remember that feeling of getting lost in a story, the weight of the pages turning, and the faint scent of ink? It creates a unique focus that screens just can't replicate. A few months ago, I felt stuck in a creative rut. My campaigns were performing okay, but nothing sparked that real "wow" factor. Then, I picked up a book on historical marketing strategies. It wasn't just about the tactics – it opened my eyes to the psychology behind consumer behavior, a whole new dimension I hadn't considered before. That one book sparked a chain reaction of ideas that completely revamped my approach, and the results were phenomenal. Reading exposes us to diverse perspectives, ignites our imaginations, and helps us connect the dots in unexpected ways. It's the fuel that keeps our marketing minds sharp and innovative. So, tell me – what are you adding to your reading list for Q2? Hit the comments and share your recommendations – I'd love to hear what you have planned on your reading list! #digitalmarketing #marketinginspiration #booksforbusiness #alwaysbelearning