There are over 160 million gamers in the MENA region today and growing 📈 Gaming offers brands access to unrivalled marketing innovation, from in-game ads and virtual events, to competitions and concerts, paired with authentic access to a loyal, fanatic fanbase. From this rapidly growing world of gaming comes a new kind of talent and celebrity: pro-gamers. Alongside their partnership with the Esports World Cup Foundation, Perfetti Van Melle's Mentos are the proud sponsors of Team Falcons, the Saudi Arabian esports organisation, aligning with the brand's commitment and dedication to the development of young talent. Well done to the team involved 👏 Milad Rouhana Bernat Corbera Vidiella Vikrant Shetty Mario Soufia Youssef Raad #gaming #perfettivanmelle #mentos #mentosarabia #wavemakerMENA #GroupMMENA #EWC #saudivision2030 #progamer
Wavemaker MENA’s Post
More Relevant Posts
-
🌟 The esports World Championship (EWC) has set the stage for a groundbreaking clash between esports and traditional sports, marking a pivotal moment in competitive entertainment. 🌐🎮 This year, EWC competes with iconic events like Euro 2024, Copa America, the Olympics, and Wimbledon, sparking a reevaluation of the global sports and entertainment landscape. ⚽🏅🎾 Major broadcasters such as DAZN and Warner Bros. Discovery (WBD) are venturing into esports, highlighting a significant shift in mainstream media's recognition of this flourishing industry. 📺✨ The burning question remains: Can the EWC rival traditional sporting events in terms of passion, dedication, and viewership? The EWC's opening ceremony hints at a promising future for esports, capturing the essence of cutting-edge technology, a vibrant community, and global reach. This sets a new benchmark for brand engagement in the digital era, positioning esports at the forefront of marketing strategies. #EWC2024 #Esports #Euro2024 #CopaAmerica #Olympics #Wimbledon #Gaming #Broadcasting
To view or add a comment, sign in
-
-
Some fascinating insights here that shine a light on the opportunities that esports present.
The Esports World Cup in Saudi Arabia is approaching its final week of competition. So has it changed the game? We’ve taken a deep dive into the data as the event is nearing the end of its seventh and penultimate week. The EWC is part of Saudi Arabia’s ambitious strategy to lead and accelerate the development of competitive gaming. It features 22 of the world’s most popular Esports titles, with hundreds of leading teams playing for an unprecedented $60+ million prize pool. GSIQ has analysed brand and audience data from the opening weeks of competition against results from predecessor events Gamers8 (played in 2022 and 2023) and Gamers Without Borders (played in 2020 and 2021) to see if the Esports World Cup has made a real impact. You can check out the highlights below. We're developing forensic, client-led audience intelligence to help organisations across sport and entertainment understand how sponsorship, media and fandom are changing. Why not talk to us about it today? https://gsiq.biz/connect/ #esportsworldcup #sportsanalytics #audienceinsights
To view or add a comment, sign in
-
The Esports World Cup in Saudi Arabia is approaching its final week of competition. So has it changed the game? We’ve taken a deep dive into the data as the event is nearing the end of its seventh and penultimate week. The EWC is part of Saudi Arabia’s ambitious strategy to lead and accelerate the development of competitive gaming. It features 22 of the world’s most popular Esports titles, with hundreds of leading teams playing for an unprecedented $60+ million prize pool. GSIQ has analysed brand and audience data from the opening weeks of competition against results from predecessor events Gamers8 (played in 2022 and 2023) and Gamers Without Borders (played in 2020 and 2021) to see if the Esports World Cup has made a real impact. You can check out the highlights below. We're developing forensic, client-led audience intelligence to help organisations across sport and entertainment understand how sponsorship, media and fandom are changing. Why not talk to us about it today? https://gsiq.biz/connect/ #esportsworldcup #sportsanalytics #audienceinsights
To view or add a comment, sign in
-
Etisalat UAE by e& and Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) have announced “Arena Esports”, an innovative strategic collaboration that will transform the Esports scene in the MENA region. Arena Esports represents a shared vision to pioneer Esports leagues, foster up-and-coming gaming talent, and elevate local events to international standards. By leveraging their respective strengths, this collaboration aims to establish a sustainable and cutting-edge Esports ecosystem. While prioritizing the UAE, the venture’s objective is to establish and oversee Arena Esports leagues and associated tournaments for the next five years, setting new benchmarks in the industry. Read more: https://lnkd.in/e-kMyEG9 #Esports #ArenaEsports #MENAEsports #Gaming #GamingIndustry #EsportsLeagues
To view or add a comment, sign in
-
-
Sport/Esports Entrepreneur & Innovator | Founder & Senior Advisor at K2Gamer Pakistan Pvt Ltd (Esports Company) and Elite Sports Pakistan Pvt Ltd, (Sports/Esports Company)
Meet Pakistan's Top 5 Esports Champions! 🎮 1) Sumail Hassan dominates the leaderboard with an impressive earning of $4,014,889.31, showcasing his prowess in competitive gaming. 2) Yawar Hassan follows closely with $630,136.60, proving his skill and dedication in the esports arena. 3) Arsalan Siddique secures his spot with earnings totaling $365,093.95, highlighting his talent and determination in the gaming world. 4) Atif Ijaz Butt shines with $243,729.70, solidifying his position as one of Pakistan's finest esports competitors. 5) Imran Khan rounds off the top 5 with earnings reaching $173,327.47, showcasing his commitment and skill in the esports scene. These players have not only made a mark in Pakistan but also in the global esports community, inspiring aspiring gamers and paving the way for the future of competitive gaming in the country. Let's cheer them on as they continue to excel and represent Pakistan on the international stage! 🌟🇵🇰 #PakistanEsports #GamingChampions"
To view or add a comment, sign in
-
-
🔥🎮 FUEGO ESPORTS CROWNED REGIONAL CHAMPIONS! 🎮🔥 On July 27th, 2024, Fuego Esports emerged victorious as the regional champions of the Liga Regional Norte in #LeagueofLegends, held in Mexico City! 🏆 This monumental win is a testament to their skill, dedication, and relentless pursuit of excellence. Teams like #FuegoEsports are at the forefront, not only competing at the highest levels but also nurturing talent and fostering the growth of #Esports🌟 🎮 Esports has evolved into a billion-dollar industry with millions of fans worldwide. Revenue streams in this industry include sponsorships, advertising, merchandising, media rights, and prize money. 🎮Various types of esports companies, such as game developers, tournament organizers, and streaming platforms, play crucial roles. These companies often operate with diverse incorporation and business models, contributing to the industry's significant economic impact. 🧩 So, who exactly is Fuego Esports? And what exactly is “Esports”? 🚀 Let’s find out ➡️ https://lnkd.in/g4cYfVir Special thanks to Jeff Macolonie, Founder and CEO of Fuego Esports, for his collaboration on the article. #GamingCommunity #Curaçao #GlobalGaming 🌐
To view or add a comment, sign in
-
-
⏪ Esports News: A week in review 🗒 To keep you all up to date, here are my hot takes from the last week in esports; 1. Sony becomes a founding partner for the Esports World Cup! The partnership will see Sony’s products and entertainment expertise combined with the EWC’s vision to unite the global community and deliver the best experience possible for fans and players alike! 2. The Amazon University Esports tournament has marked considerable growth in KSA, with over 100 teams registering and a total of 2,194 students participating; a 57% increase from last season! 3. The Apex Legends North America Esports Final had to be postponed mid-match after pros Noyan ‘Genburten’ Ozkose and Phillip ‘ImperialHal’ Dosen were hacked during their match. 4. KALM set up global HQ in Abu Dhabi. They are looking to integrate into the developing esports and gaming ecosystem to deliver a robust athlete health and wellbeing strategy through their expertise, innovations and academic partnerships. 🤝 Never a dull moment in this ecosystem, with headlines proving so! Hope you’re all having a great week; it’s a GG from me to you! #esports #gaming #esportsnews #esportspartnerships #gg
To view or add a comment, sign in
-
-
Chief Gamer & Co-founder at Ustreak | Director - Esports Federation of India | VP - Asian Esports Federation | Member - Membership Committee (International Esports Federation)
#Reinvent Esports has firmly cemented its status as a mainstream sport in India, with India’s participation at the Asian Games last year. #esports #report #ey #ficci #videogames Download FICCI EY Report 2024 (India’s media & entertainment sector is innovating for the future): https://lnkd.in/gBM2cdNW EY FICCI Esports Federation of India (ESFI) Asian Electronic Sports Federation Global Esports Federation
To view or add a comment, sign in
-
-
Esports is a turbo-charged industry, but this one can boost the profitability even more: Say hello to a massive, Olympic shift: The International Olympic Committee (IOC) decided to hold the first edition of the Olympic Esports Games in 2025 in Saudi Arabia. 🥇 The IOC finally catches up with the present, and we all enter "a new era" in sports. Here's how it can influence the iGaming and betting market: - New betting markets: Introducing bets on Olympic-level esports competitions. - Increased viewership: More viewers can lead to higher betting activity. - Cross-promotions: Opportunities for betting companies to partner with esports brands. - Enhanced legitimacy: Olympic recognition boosts trust and interest in esports betting. As an esports fan, I am beyond excited to see how it turns out. What are your expectations? 😲 #turbostars #turboplatform #turbogames #turbosportsbook #igamingsolutions #instantgames
To view or add a comment, sign in
-
Good news for Esports fans! Guild Esports, a London-based organization, has announced creating a Counter-Strike 2 roster for the much-anticipated Esports World Cup in Riyadh, Saudi Arabia, 2024. This exciting new team mostly includes accomplished players from Bad News Eagles, promising an exciting performance. For stakeholders, this creates more opportunities to back up teams with potential and popularity from different regions. Moreover, this move could catalyse further collaborations, encouraging more international mix of players. For newcomers and aspiring gamers, this reinforces the abundant growth and global opportunities the Esports industry offers. As we at Winzard continue aiding growth in Esports, we celebrate such milestones that contribute to expanding the blueprint of professional gaming. #Esports #GamingIndustry #EsportsWorldCup
To view or add a comment, sign in