Valeria Baker’s Post

Shiseido and Shiseido Japan held a makeup seminar for transgender individuals in Tokyo during June's "Pride Month," in collaboration with Rainbow Tokyo Kita-ku, a civic group promoting a diverse society. Professionals from Shiseido Japan served as instructors, providing lectures on the basics of skin care and makeup, suggesting suitable colors using personal beauty color diagnosis and offering individual consultations to address specific concerns, all in an effort to help participants express their true selves. Feedback from participants included comments such as, "I'm glad I was able to get advice on how to draw my eyebrows, which I've been struggling with for years!" and "I feel like I've gotten a little closer to the person I want to be." Going forward, we will continue to work with support groups to support the LGBTQ+ community and aim to realize a society where everyone can live their own lives as their authentic self. 資生堂および資生堂ジャパンは6月の「プライド月間（Pride Month）」に、多様性社会を推進する市民団体であるRainbow Tokyo 北区の協力のもと、トランスジェンダーの方を対象にメイクアップ講座を東京で開催しました。 資生堂ジャパンの専門職が講師となって、スキンケアやメイクアップの基礎のレクチャー、パーソナルビューティーカラー診断を活用した似合う色の提案、個別のお悩みへの相談対応などを行い、より「自分らしさ」を引き出すサポートをしました。 参加者からは「長年悩んでいた眉の書き方が相談できてよかったです！」「なりたい私に少し近づけた気がします」といった声が寄せられました。 今後も支援団体と連携しながら、LGBTQ＋コミュニティへの支援に取り組み、誰もが自分らしく生きられる社会の実現を目指します。 #pridemonth #LGBTQ #deandi #lovethedifference

Some would say that Costa Rica is the poorest nation in the world because it has none of the riches that were valued before. We have no fossil fuels, no metals, no minerals. Today we realise that was a blessing because having no fossil fuels, we had no other option but to produce all electricity with clean energies. And our richness lies in nature, tragically undervalued in so much of the world, but treasured here. Costa Rica is one of the most biodiverse nations on earth, and despite being one of the smallest countries in Latin America, it has become a leader in sustainability and conservation efforts. Our high levels of wellbeing have very little to do with money or economic growth. Learn more in Episode 7 of Dying Earth, directed by Fatima Lianes. This new eight-part @aljazeeraenglish documentary series exposes the reality of the climate crisis, exploring what it will take to tackle the emergency. I was pleased to contribute to a few of the episodes. You can watch on YouTube: aje.me/DE7 #dyingearth #costarica

A-Z of SDD | Oversized: Inflated Experience. Feast your eyes on our A to Z guide, revealing the most engaging Shop Drop spots, cutting-edge concepts, and trendsetting brands. In an era where digital noise dominates, brands are venturing into the realm of oversized activations to captivate audiences and infuse physical spaces with a dose of playful creativity. These mammoth installations disrupt the norm, transcending traditional marketing strategies to deliver immersive experiences that demand attention. From towering sculptures to giant inflatable structures, these larger-than-life spectacles beckon passersby to engage, enticing them to explore and interact. By leveraging the power of scale, brands not only command attention but also create memorable moments that transcend the digital realm. These socially shareable installations become must-see destinations, prompting individuals to venture offline and experience the awe-inspiring spectacle firsthand. In a world where online engagement often reigns supreme, these oversized activations remind us of the enduring power of real-life experiences and the potential for brands to leave an indelible mark on physical spaces. See more Shop Drop examples here: https://lnkd.in/emy79XX2 #visualmerchandising #retaildesign #popup #oversized #brandactivation #brandexperience #retailmarketing #retailexperience #retail #design #retailindustry #brand #branding #creative #creativity #innovation  #popupstore #brandmarketing #marketing #inflatable Tim Nash