For me, what really sets the PRmoment Awards apart are the judges we’ve hand selected to look at each campaign. They look through each entry with a fine tooth comb and then select our finalists, and eventually, our winner.
As the years have gone on, I’m sure the judges that have been with us for a few years would agree, finding one winner among all of the excellent campaigns has become more and more difficult.
If you’ve ever wondered how our judging process works, first, our judges pre-score the campaigns they receive and then meet virtually on the judging day.
We split all the judges into panels of 4-5 people, giving us three streams of one-hour meetings to monitor across judging day. At the end of this process, we then have our shortlist and then our judges choose our winners.
Each award is judged completely fairly and without favouritism, which I think is why so many people view the PRmoment Awards so highly.
When our judging line-up is complete, we’ll aim to have 50% in-house and 50% agency. Here are just some of our in-house judges this year:
Andrew R., External Affairs Lead, UK and Ireland – Mondelēz International International
Anne Tyrer , Vice President UK Corporate Affairs and Communications – American Express
Armand David, Corporate affairs director, Digital – BT Group
Bev Aujla, Head of PR & Policy – Kelkoo Group
Bruce McLachlan, Director of Consumer Communications EMEA – Amazon
Caroline Fisher, Comms Director EMEA – ASICS Corporation
Charlotte West, Executive Director, Global Corporate Communications – Lenovo
Daisy Hawker Wallace-Wallace, Head of PR – Avanti West Coast
Doyel Maitra, Director of Comms for Retail Banking – NatWest
Louise Page, Head of Consumer PR and Social Media – McDonald's UK&I
If you want your campaigns in front of these exceptional judges, you can enter 2024’s PRmoment Awards here: www.prmomentawards.com
#awardseason #awards
Terry C. Carney, Sr. Director, Producer, Actor, Author, Musician. My documentary, "Put the Guns Down: A World Epidemic," produced by Ice-T, delves into the relationship between mental health, and Gun Violence!!!
1moCongratulations 🎊🍾🎈🎉