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GAS completes the first session of ‘Transformation of Sports Federations’ project

GAS completes the first session of ‘Transformation of Sports Federations’ project

Is this a good news-bad news moment for women's sports? One can bet to their hearts content on sports from boxing to pickleball and soccer to curling. Does this mean women's sports has arrived? Will it subject female athletes to the pressures of corruption that seemingly go hand-and-hand with gambling? Time will certainly tell. "Bettors have gravitated towards numerous women’s sports leagues such as women’s tennis and women’s soccer—the 2023 Women’s World Cup being a huge focus on the sportsbook—but one league stood out last year. The WNBA was the most bet women’s sports league by both bet and handle in 2023, with women’s college basketball not far behind, ranking third." #womenssports #sportsbetting #gambling #womenscollegebasketball #womenstennis #womensworldcup https://lnkd.in/dzwCf3aw

Sportcal identifies the most insightful 12 features we conducted in the world of sports business during 2023. #SportsBiz #Sport #Big3 https://lnkd.in/e6vPFGVY

𝗖𝗵𝗮𝗻𝗱𝗹𝗲𝗿 𝗦𝗽𝗼𝗿𝘁𝘀 𝗣𝗿𝗲𝗰𝗶𝗻𝗰𝘁 𝗺𝗮𝗿𝗸𝘀 𝘀𝗶𝗴𝗻𝗶𝗳𝗶𝗰𝗮𝗻𝘁 𝗕𝗤 𝗺𝗶𝗹𝗲𝘀𝘁𝗼𝗻𝗲 👏 The Chandler Sports Precinct's transformation is set to provide an unparalleled facility for basketball, ensuring a bright future for the sport in Queensland, fostering growth and providing opportunities for players at all levels. 📰 Read the full article 👇

In an increasingly interconnected world, sports have transcended geographical boundaries, captivating audiences worldwide. From the courts of the NBA to the tracks of Formula 1, sports leagues are leveraging globalisation to broaden their fan base, attract top talent, and unlock new commercial opportunities. The National Basketball Association (NBA) stands as a beacon of global sports expansion, staging games in international markets and nurturing talent from diverse backgrounds. Similarly, the English Premier League (EPL) has captivated audiences across continents, with broadcasting rights reaching millions of households globally. Formula 1 was an early adopter of globalisation and shifted gears before most, racing in countries far beyond its European roots, while the National Football League (NFL) tackles new territories with regular-season games in England, Germany and Brazil next season. Major League Baseball (MLB) hits home runs internationally, showcasing its sport in England and Mexico in 2024, and has travelled as far as Australia in 2014 when the LA Dodgers faced the Arizona Diamondback for the 2014 Season Opener. The Ultimate Fighting Championship (UFC) throws punches worldwide, hosting events in various countries and recruiting fighters from diverse cultural landscapes. Adding to the global sports phenomenon is the NRL double header held in Las Vegas, marking a significant milestone in rugby league's international expansion. With four powerhouse teams, Sydney Roosters, South Sydney Rabbitohs, Manly-Warringah Sea Eagles and Brisbane Broncos converging in the entertainment capital of the world, the event aims to showcase the sport's appeal beyond its traditional strongholds. The NRL are going all-in on a high-stakes gamble to win the American market, but will it pay off? #GlobalGame #SportsGlobalisation

𝗖𝗼𝗺𝗽𝗮𝗿𝗶𝗻𝗴 𝘀𝗽𝗼𝗿𝘁𝘀: 𝗵𝗼𝘄 𝗱𝗼 𝘆𝗼𝘂 𝗰𝗵𝗼𝗼𝘀𝗲? 🤔 How do you rank the different championships, disciplines and properties for your sports marketing campaign? What are the key elements in making that important, initial decision? ⚽️ Sometimes new leads tell us that sponsoring football is better than sponsoring basketball.   Maybe yes, if you're a football fan and your target too. Maybe no, if you're in a basketball-first country. Others can question whether sailing is better than motorsport, or if tennis is better than boxing... 👉 𝗢𝗻𝗲 𝘁𝗵𝗶𝗻𝗴 𝗶𝘀 𝘀𝘂𝗿𝗲: 𝘆𝗼𝘂 𝗰𝗮𝗻𝗻𝗼𝘁 𝗿𝗲𝗹𝘆 𝗮𝗻𝗱 𝗰𝗵𝗼𝗼𝘀𝗲 𝗼𝗻 𝗴𝘂𝘁 𝗳𝗲𝗲𝗹𝗶𝗻𝗴, 𝗲𝘀𝗽𝗲𝗰𝗶𝗮𝗹𝗹𝘆 𝘄𝗵𝗲𝗻 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗶𝘀 𝗶𝗻𝘃𝗼𝗹𝘃𝗲𝗱. So how do you compare sports? ✅ In sports marketing there are 7 key elements to understand what sport is better for your sponsorship and navigate you through the uncertainty: 1. Popularity 2. Spectacularity 3. Competitiveness 4. Technological Level ... To get all the list, give a shout 👇 https://lnkd.in/e8BbnG-6 #motorsport #sponsorship #professionals

come on gimmie gimmie gimme #sportsjournalism #sportsnews #sportsmedia #sportsmanagement #sportsbiz #sports #sportsevents #sportsentertainment #sportsbusiness #sportsindustry  #sportsmarketing #sportsfan #business #sportbusiness #sport #sportmanagement

𝗧𝗼𝗽 𝟭𝟬 𝘀𝗽𝗼𝗿𝘁𝘀 𝗶𝗻 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱 #Badminton : Popularity and Game Mechanics: Played on a rectangle court with a net in the middle is badminton. Players strike a shuttlecock back and forth over the net from rackets. Two of the biggest badminton events are the Olympic Games and the BWF World Championships. Particularly in China, Indonesia, and Malaysia, the sport is rather popular in Asia. Cultural and Recreational Influence: Standard in colleges and communities, badminton encourages agility and fitness. Its cultural importance is especially great in Asia, where it is a main competitor sport. Read More- https://lnkd.in/eDcfsDeR

Lexus UK has struck a new partnership with Sky Sports as the “Presenting Partner” of its brand-new channel Sky Sports Tennis 🎾 Brokered by Sky Media UK and mSix&Partners, the year-long partnership includes exclusive sponsorship of the #ATPTour and the #WTATour throughout 2024. This seven-figure deal includes broadcast sponsorship of over 4,000 matches from more than 80 tournaments across the ATP Tour and WTA Tour, and non-live tennis programming on the new dedicated channel. Lexus will also align with Tennis content on Sky Sports #digital and #social platforms, reinforcing association with Sky Sports subscribers while also extending reach to non-Sky Sports subscribers. The partnership allows Lexus to reach and engage with millions of Tennis fans every month across multiple platforms, with the aim of growing their association with the sport. Chris Hayes, Director of Lexus UK, commented: “We’re excited to be supporting a new Sky channel that will bring Tennis to a wider audience than ever before. This year promises to be particularly exciting, with more tournaments, and new opportunities for fans to engage with the sport. We’re looking forward to showcasing the passion, skill and pursuit of perfection of the world’s leading players, which mirrors the dedication, skill and craftsmanship that goes into every Lexus car.” A massive shout out and thank you to everyone involved in making this partnership a possibility. A brilliant team effort Mat Thomas, Alastair Wilson, Laura Ougden, Emma Lane, Sam Gayton, Amy O'Malley, Debbie Robinson, Charlotte George, Chloe Breckon, James Blundell, Ollie Bassett, Ffibi Barnitt, Chris Jessup and Daniel Morrissey 👏 Read more here: https://lnkd.in/dVWX6zPp #skysportstennis #skysports #partnership #lexus #sponsorship