Introducing our latest work with Volkswagen—the first bespoke VW EV campaign for the US Hispanic market. All about parents, kids, and of course, cars (obviously 🚗 )
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We upgraded our ride from a 2008 Honda CR-V to a 2023 Kia Sportage PHEV right before Thanksgiving. We really wanted to go full EV, but living in Minnesota meant we *needed* AWD for the winter months, and there just wasn't anything out there that satisfied all our requirements (too expensive, not enough range). The PHEV has been the perfect choice. The battery's 35-mile range gets Mary Armstrong to her job in Blaine no problem, and because Aveda is green as green gets, there are plenty of charging stations there to refill for the ride home (not that it's necessary, but just in case). That range is plenty fine for most trips around town, too. We'll consider an EV when the price comes down and it can get us to Chicago. (Caveat: We're not luxury people, but we splashed out for the fully loaded, top-of-the-line PHEV, so maybe an EV is a ways off. 😁 ) https://lnkd.in/e655ZPcP
EVs won over early adopters, but mainstream buyers aren't along for the ride yet
npr.org
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As the USA's annual Super Bowl championship begins, along comes the game-specific commercials, which have always had a significant share from the automotive sector. This year EVs are taking over viewer's screens, with BMW Group, Kia America, and Volkswagen of America, Inc all promoting their electric vehicles to an audience of over 100 million. Find out more down below 👇 #ElectricDrives | #ElectricVehicles | #EMobility | #EV | #Sustainability Marc Coltelli Rachael Zaluzec Russell Wager Stephen Kosowski James Bell William Gock Andrew Savvas
Electric cars take over the USA’s Super Bowl commercial breaks
electricdrives.tv
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Educator | Startup Mentor | Mental Health Campaigner | Blockchain Researcher | NFT Enthusiast | ICF Coach | Photographer | Foodie | Biker | LEGO Architect | Ninja
Wow, it's pretty shocking that General Motors is choosing to ditch CarPlay given that 79% of U.S. car buyers won’t even consider a vehicle unless it supports CarPlay! This move could really shake up their market appeal. #GeneralMotors #CarPlay #AutoIndustry #TechNews #ElectricVehicles #Infotainment #CarBuying #AutomotiveTrends #DigitalStrategy #CustomerPreference https://lnkd.in/d46KTHuR
An inside look at General Motors' massive gamble in ditching CarPlay
https://9to5mac.com
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With electric cars, new ways of buying and new entrants, buying and selling a car is more confusing than ever for both consumers and brands. In times like this, the voice of expert publishers and consumer reviews is more important than ever as we help the mass market adopt EVs. For these reasons, I'm excited to announce that we've added Electric Road to the Driftrock lead source library, making it easy for automotive brands to generate in-market buyers from Electric Road's audience. What I love is their approach to use-generated reviews and content to help people feel comfortable making the switch to EV. The Electric Road team are also using Driftrock's technology to capture, validate, and route leads, making it easy for automotive brands to generate high-quality leads. https://lnkd.in/erfnE6kh #automotivemarketing #automotiveindustry
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https://electricroad.co.uk
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Value in new cars can be hard to find these days, but the equipment levels, practicality and performance (221kW/400Nm) of the T-Roc R makes a solid case for itself, especially at the current $64,990 (driveaway) deal.
Volkswagen T-Roc R 2024 Review - carsales.com.au
carsales.com.au
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Did you know BYD started in batteries before shifting to EVs? Their journey from powering phones to cars is a tale of innovation and determination. Discover their story and how it shapes their future, in our episode: https://lnkd.in/eqEhiDNN
The new king of electric cars | Ep 17
https://www.youtube.com/
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🚗 Electric Car Battery Change: Child's Play? 🚗 Just saw an intriguing video (source unknown) showing a toy car getting its batteries changed. Made me think, what if changing batteries in electric cars was this simple? 🔋 Imagine a Future... - Where electric car batteries are as easy to change as in a toy car. - A future with interoperable, commoditized car batteries. 💡 The Big Picture - This could redefine our experience with electric vehicles. - Less time charging, more time driving. 🤔 What's Your View? Do you think this could be the future of electric cars? Share your thoughts below!
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A view from the middle... In 2023, the average age of vehicles in operation (VIO) in the US was 12.5 years, up from the previous year. By 2028, 74% of cars on the road will be older than 6 years according to some. With this trend, it's interesting to consider the implications, opportunities, and unintended consequences of holding on to cars longer. As a family with nine cars between five people, our average VIO age is much higher than the national average. With dedicated racing & "spare" cars left out, and with all the kids still driving the same cars they had in HS, college, and grad school, our average VIO age is over 18 years. We are the target demographic for the auto industry! What does the industry need to do to reverse this trend? Performance, cost, user experience, and ease of use will all play a role in how often people refresh their rolling stock. Cars are an expensive depreciating asset, and I think innovation and engineering will create demand for new cars faster in the future. Stay tuned for my next posts, where I'll explore three areas where innovation and semiconductor content will drive new vehicle adoption, and how other regions of the world are approaching this.
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Consumer Reports picks the best cars for teen drivers: … prevention test. Small cars The 2017 Prius Prime, a plug-in hybrid, and newer … used models of the car are among … the top picks for used cars for … #car #cars #awesome
The best cars for teen drivers by price and safety, according to Consumer Reports
cbsnews.com
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Our email for March was just sent out! Fully loaded with cool new features and our newest used cars. ✅ If you're looking for a used car, don't forget that we have a variety of payment options! 🙌 Get pre-qualified today: https://lnkd.in/dPrcrCiw . . . #route77motors #nhbusiness #wearenh #preowned #newsletter
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