When it comes to creating content, it's important to demonstrate Expertise, Experience, Authority and Trust. But how do you actually create content with the EEAT factor? 📽️ In this talk at brightonSEO, our 'Digital Star' 2020 winner Rin Hamburgh & Co | Certified B Corporation shares how to leverage subject matter experts and pack your content full of EEAT: https://ow.ly/XqWO50Tq4bA Image description: A screenshot from a presentation at BrightonSEO April 2024, featuring Rin Hamburgh of Rin Hamburgh & Co. The slide on the left includes Rin’s photo and the title of her talk: 'How to leverage subject matter experts to create EEAT-boosting super content.' Rin is pictured on stage on the right side of the image. The slide also features sponsor logos at the bottom, including Wix Studio, Ahrefs, Wavemaker, and others.
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