📈 The 2024 Oscars ratings see its biggest viewership in 4 years 📈 Let's get into it:👇 🚀 Just over a week has passed but the numbers are in. According to Nielsen, Hollywood's biggest night was the most-watched network awards show since February 2020. Not bad, not bad. 🚀 The 96th annual Academy Awards ceremony totaled 19.5 million people watching and earned a 3.8 rating in the adults demographic aged 18-49, up from 18.8 million just a year ago but missed 2023's 4.0 rating assigned to the same group. 🚀 As you might expect, viewership peaked in the final half hour - which saw Ryan Gosling perform "I'm Just Ken" from the film "Barbie," and Cillian Murphy win best actor for "Oppenheimer," while Oppenheimer's director, Christopher Nolan, also took home best director honors. So how do these numbers compare to previous years? 🎥 Believe it or not, the Academy Awards was frequently the second most-watched television program of the year behind only the Super Bowl. That was until 2018 when the Oscars telecast had fallen under 30 million viewers for the very first time in its prestigious history. 🎥 Since its 2014 peak with 43.7 million watching, viewership of the Academy Awards has declined steadily to 26.5 million in 2018, then went back up to 29.6 million in 2019, and 23.6 million in 2020. The bottom fell out with the pandemic-diminished show in 2021, seen by a mere 9.85 million. Viewership rebounded in 2022 — the year of "the Slap" — with 16.6 million. Oh the slappp 👋. 🎥 Movies, actors & directors shouldn't take full blame for dwindling numbers either. Many analysts agree that the generational shift to streaming as well as other forms of media are responsible for gutting broadcast television viewership, with few live events other than the Super Bowl drawing the massive audiences they once did. #media #movies #oscars #oscar2024 #oppenheimer #barbie #hollywood #academyawards #streaming
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Delve into the reality of Hollywood with A Hot Set's latest article. Explore the behind-the-scenes dynamics shaping the entertainment industry. Read more below. #entertainment #news
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🎉 Exciting Times for "Wheel of Fortune"! 🎉 September 2024 marked a game-changing month for the beloved TV game show "Wheel of Fortune" with the introduction of Ryan Seacrest as the new host, taking over from the legendary Pat Sajak. This transition has not only revitalized the show but it has also propelled it to the top spot as the most-watched entertainment show across broadcast, cable, and syndication with an average viewership of 7.99 million, according to Nielsen data. Only "60 Minutes" managed to surpass it when including news and sports. This successful Season 42 premiere saw the highest audience numbers in three years, with a total reach of 40 million viewers and a notable 12% increase from last year. Significant growth was observed particularly among adults aged 25-54, where viewership rose by 3%. Produced by Sony Pictures Television and distributed by CBS Media Ventures in the U.S., "Wheel of Fortune" continues to capture hearts globally. The show introduced some exciting changes in Season 42, including a fresh set design featuring extensive lighting, which has enhanced the viewing experience. Kudos to Jim Thornton for the enthusiastic introduction of Seacrest alongside the iconic Vanna White! As Pat Sajak gears up for his final appearance on ABC’s "Celebrity Wheel of Fortune," it's clear that the show’s legacy remains strong and engaging, thanks to the fresh energy and dynamic changes. What are your thoughts on Ryan Seacrest's new role and the refreshed format? Let's discuss the evolution of this timeless classic! #WheelOfFortune #RyanSeacrest #Broadcasting #Television #EntertainmentIndustry
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What ingredients make a successful entertainment format recipe? > Stakes The stakes in entertainment formats are often driven by two goals - to win a prize of monetary value or to complete a personal challenge. For the biggest stakes you can't argue with offering a life changing cash prize to the winner. But it's not just a case of 'the more money at stake the better the show’. Remember Simon Cowell's Red or Black anyone? That's where creating the show format comes in, making sure it has the right blend of storytelling elements and creative pizazz to create authentic moments of tension and drama from what's at stake. The hugely successful business reality competition show The Apprentice is a perfect example of a high stakes format, how it cleverly mixes monetary, personal and opportunity stakes for the contestants that ripple throughout each episode and across the whole season. Would love to hear your thoughts, particularly if you can think of any high-stake moments from your favourite entertainment shows. Please do share in the comments. #highstakes #entertainment #tv #youtube #shows #formats #socialfirst #digital #content #video #competition #gameshows #quizshows #realitytv
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🏆 The 2024 Emmy Awards: Unveiling the Economic Powerhouse Behind Television's Glitziest Night As we approach the 75th Primetime Emmy Awards on January 15, 2024 — there's a lot more to look forward to than just the red carpet and the award presentations. 🚀 Economic Impact: While we enjoy the spectacle and root for our favorite shows and stars, it's worth considering the Emmys' broader economic impact. This event is a significant economic driver, not just an artistic celebration. Major networks like HBO, Netflix, and Prime Video & Amazon Studios spend millions on Emmy campaigns, highlighting the high stakes. This investment is not just about prestige but also about enhancing brand value and attracting more subscribers with award-winning content in a highly competitive market. 💰 The Price of Prestige: Each Emmy statuette, a symbol of excellence, costs around $400 to make. According to Yahoo Finance, in 2022, with 118 categories, the Television Academy's investment in statuettes alone was over $47,200, not including categories with multiple winners. More than just the glitz, winning an Emmy can lead to significant salary increases for actors, creators, and crew. For instance, the cast of "Succession" saw their pay rise from less than $100,000 per episode to $300,000-$350,000 in later seasons, a bump partially attributed to the show's Emmy success. 📅 A Shift in Schedule: Marking a significant deviation, the Emmys are happening in January instead of their traditional September slot. The reason? The Hollywood writers and actors’ strikes have necessitated this shift and had far-reaching effects, including on the local economy. 🌃 Boosting Local Economies: Events like the VMAs and Emmys are estimated to bring around $50 million to LA County, underscoring their role in spurring tourism and local business revenue. (Business Chief). 📺 Spotlight on Nominees: This year, HBO's "Succession" leads with astonishing 14 acting nominations, followed closely by "The Last of Us" and "The White Lotus". In comedy, "Ted Lasso" receives numerous nods, showcasing the diversity and talent in the industry. 🎥 The Emmys 2024 What to Watch Out For - in less than 60 seconds. 🧐 Lastly a Fun Fact: Statuettes remain the property of the Academy of Television Arts & Sciences and winners are forbidden to sell them. In 2016, a federal judge blocked the sale of Whitney Houston’s 1986 Emmy. #Emmys2024 #EconomicImpact #TelevisionIndustry #MediaTrends #tv
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Introvert Guide : Dealing with Low Ratings Part 2 Up to now, the segments we created remain to be the bread and butter of Showtime with long term impact. For me, low ratings tells us three things. 1. Weak Leadership, 2. inefficient strategy and 3 wrong people at critical positions. Minus a thorough system analysis. Things will remain problematic. An anecdote that resonates at this point. When I once asked a content head with a question - “Ano po gagawin natin kung mababa ang ratings?” His answer was- “wala na tayong magagawa”. I beg to disagree. 😎 Photo Below. It’s Showtime Think Tank #engagement #television #tentpole #creative #streaming #cignal #mediaquest #abscbn #gma #prime4
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Ever wondered how Hollywood's biggest night, the Oscars, made its swift TV debut in 1953? As we celebrate the triumphs at the Oscars today, let's rewind to 1953, the year Hollywood and television had a 'shotgun wedding'—a swift and unexpected union that forever changed the landscape of the Academy Awards. In the embrace of TV cameras and dazzling lights, the Oscars stepped onto the small screen, marking a transformative moment in the history of this iconic ceremony. With a budget of a quarter of a million dollars, the telecast of the 25th Academy Awards reached an astounding 34 million viewers. The infusion of TV cameras, zoomer lenses, and monitoring screens inside the venue signaled a seismic shift, ushering in a new era for the Oscars. The dazzling glamour of Hollywood's elite faced the unrehearsed gaze of television. In the subsequent years, television's impact deepened, with about 40 million viewers tuning in by the second year, broadcasted through channels like American Broadcasting Company (ABC), Columbia Broadcasting System (CBS), and National Broadcasting Company (NBC), becoming vibrant conduits to audiences. As the small screen brought stars closer to the audience, the Oscars evolved from a majestic spectacle to a more intimate, dynamic event. Today, the Oscars gracefully navigate the ever-changing media landscape, adapting to the era of streaming platforms and diverse media consumption. The challenge of retaining audiences becomes an exciting journey of innovation. This evolution reflects a constant effort to stay relevant and captivate the attention of a dynamic and fractured media landscape. Here's to the enduring influence of television on this iconic Hollywood affair. At MediaGuru, we embrace the positive transformations in media with every step. Drop a comment below and share your favorite win from last night's Oscars. #MediaGuru #broadcasting #academyawards #oscars2024 #mediaandentertainment
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🍿 The UK market proved to be a major player in the film industry in 2023, Barbie -The Biggest movie of 2023 earned $636m in the US market, and in 2nd place was the UK market with$121m. In fact, the UK market was the 2nd biggest market for Oppenheimer, Super Mario bros & Guardians of the Galaxy Vol 3 - the Top 4 Grossing films worldwide in 2023! The Oscars ceremony airs on March 10th - one of the biggest nights in Hollywood & Barbie has 8 nominations with Oppenheimer on 13! A 30-second spot during the US broadcast costs a staggering ✨ $2m ✨ ,But did you know that it's a steal to advertise during the Oscars ceremony in the UK? ITV are covering the Academy Awards for the first time in over 20 years, its hosted by Jonathan Ross and its around 98% cheaper to get involved! That's a HUGE opportunity for brands to align themselves with the stars and movies that changed our lives in 2023 & reach a Huge market. Let's discuss how we can make that happen. #Oscars2023 #filmindustry #marketingopportunities
Jonathan Ross to Host U.K. Academy Awards Coverage as ITV Launch Oscar-Nominated Movies FAST Channel
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FMCG Professional with 3+ Years Experience for Indian & USA Markets | Expertise in Food & Non-Food Sectors | General Mills | NielsenIQ | Publicis Emil | KJ SIM
Resuming a web series on an OTT platform after a week and wondering what exactly happened in the previous episodes? In today’s world, not everyone is a binge-watcher! Many users prefer completing their favorite shows over a span of multiple days by watching an episode or a maximum of two in one go. A lot of times users leave the show in between to watch another one or sometimes take a break from content watching. As a result, a problem most users face while resuming the show after a few days is that they don’t remember the exact story till the point they last watched & have to sometimes rewind the last watched episode to recollect the story. This is exactly where OTT platforms can develop a feature, ensuring the user gets a recap of the story till the last watched episode every time they resume a show after a gap of more than 3 days. This way users will feel they don’t have to put in any additional effort in resuming a show & can enjoy the storytelling experience to the fullest! What are your thoughts on the addition of this automatic recap feature for users resuming a show after a few days? What other pain points as a user do you feel OTT platforms should address to improve user experience? Netflix ZEE5 Viacom18 Media Private Limited Sony Pictures Networks India Disney+ Hotstar Prime Video & Amazon MGM Studios The Walt Disney Company #consumerinsights #marketresearch #userexperience #OTT #productmanagement
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Question of the Week: Where to Find Cheap Walt Disney World Tickets? Are you looking everywhere online trying to figure out where to find discount tickets to Disney World? Well look no further! Walt Disney World houses some of the most popular theme parks in the world. It can be a bit daunting to try and find cheap tickets, but it doesn’t have to be. In this podcast, I’ll show you how to get the cheapest Disney World tickets from legit places! https://lnkd.in/en_y7Ed6
Theme Park Hipster Show: Where to Find Cheap Disney World Tickets (Episode 107)
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The first quarter of 2024 was ITVX's best ever, with 896 million streams across the service from 1st January to 31st March - an increase of 12% on Q1 last year. 📮 It was a significant quarter for Drama, receiving 273 million streams which is up by nearly a quarter on this point last year (+24%) with 24 million streams for Mr Bates vs The Post Office. 🏉 In Sport, the Six Nations was streamed over 16 million times, the most ever for the tournament on ITVX, and up by more than 3 million streams vs last year. 💖 In Reality, new series Love Island All Stars was streamed over 100 million times on ITVX this quarter, making it the number 1 series across all genres this year. Whilst new to ITV, Celebrity Big Brother was streamed 17.5 million times. 👄 Olivia Attwood: The Price of Perfection is the biggest factual series on ITVX so far this year. It has been streamed 5.4m times making it ITVX’s biggest ever fact-ent title. For more insights and ways you can use ITVX to target your chosen audience visit: https://lnkd.in/eUCz5_Gj #ITVX
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