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📈 The 2024 Oscars ratings see its biggest viewership in 4 years 📈 Let's get into it:👇 🚀 Just over a week has passed but the numbers are in. According to Nielsen, Hollywood's biggest night was the most-watched network awards show since February 2020. Not bad, not bad. 🚀 The 96th annual Academy Awards ceremony totaled 19.5 million people watching and earned a 3.8 rating in the adults demographic aged 18-49, up from 18.8 million just a year ago but missed 2023's 4.0 rating assigned to the same group. 🚀 As you might expect, viewership peaked in the final half hour - which saw Ryan Gosling perform "I'm Just Ken" from the film "Barbie," and Cillian Murphy win best actor for "Oppenheimer," while Oppenheimer's director, Christopher Nolan, also took home best director honors. So how do these numbers compare to previous years? 🎥 Believe it or not, the Academy Awards was frequently the second most-watched television program of the year behind only the Super Bowl. That was until 2018 when the Oscars telecast had fallen under 30 million viewers for the very first time in its prestigious history. 🎥 Since its 2014 peak with 43.7 million watching, viewership of the Academy Awards has declined steadily to 26.5 million in 2018, then went back up to 29.6 million in 2019, and 23.6 million in 2020. The bottom fell out with the pandemic-diminished show in 2021, seen by a mere 9.85 million. Viewership rebounded in 2022 — the year of "the Slap" — with 16.6 million. Oh the slappp 👋. 🎥 Movies, actors & directors shouldn't take full blame for dwindling numbers either. Many analysts agree that the generational shift to streaming as well as other forms of media are responsible for gutting broadcast television viewership, with few live events other than the Super Bowl drawing the massive audiences they once did. #media #movies #oscars #oscar2024 #oppenheimer #barbie #hollywood #academyawards #streaming

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