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In a new MediaPost article, senior director of Engagement Marketing Joe Rueckert shares 5 steps to rethinking your approach to customer engagement. CRM isn't just technology, data and workflows; it's a multi-disciplinary strategy. Read the article: https://bit.ly/TLG_MP-CRM #crm #customerengagement #marketingstrategy #advertisingandmarketing #customerexperience #datascience #dataanalytics

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Tess Donahue

Global Marketing Communications Leader | Health Care | Brand Management | Thought Leadership | Content Marketing | Digital Marketing | Growing Global Brands through Vision, Innovation, and Execution

3mo

Spot on, Joe Rueckert! Great read.

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