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As the Cannes Lions festival kicks off, many marcomms pros are packing up and heading out to network, support clients, host activations and more. Click below to hear what a few industry leaders from Day One Agency, Magrino Public Relations, CJC Insights, We Are BMF and Muck Rack are most looking forward to, why they are attending and what their clients are up to in Cannes this year. https://lnkd.in/ez2sRts6
Allow us to reintroduce ourselves. We are The Magrino Agency. An all-access, fully-loaded, ready-for-anything kind of place and we’d love to show you what we can do. We welcome you to get your very-own look inside the world of Magrino — Spoiler: It’s a fun one! Learn more about Magrino's work at https://www.magrinopr.com/ or view our 2023-2024 client book here: https://lnkd.in/g3_r8NwC Susan Magrino Allyn Magrino Ariane Romano Chris Walters Jee Won Park Mary Blanton Ogushwitz David Mandler Adriana Sanchez John Rice Bailey Horn Longcore Alexis Chernoff Cara Robins Nicole Frydman Shannon Fischer Olivia Scrofani
NEW CLIENT ALERT 🍹Based in northern New Jersey, Skopos Hospitality Group began in 2015 when brothers Dean & Thomas Maroulakos re-envisioned a local dive bar in Nutley, NJ, as a 1930’s public house with nostalgic, speakeasy charm. Now, in just under ten years, Skopos has grown to own and operate five exceptional restaurants and bars: - Franklin Social and The Junto Attic Bar, Jersey City, NJ - Parkside Social, Verona, NJ - The Barrow House, Clifton, NJ - Cowan’s Public, Nutley, NJ - Gus’s Last Word, Wood-Ridge, NJ … with a sixth on the way in late Fall 2024, Nómada, Verona, NJ. As agency of record, Magrino will be maximizing buzz and reach on the PR and influencer front for the newer venues while amplifying the entirety of the portfolio as the beloved, neighborhood staples they have become. #MagrinoClient For the full scoop visit our #MagrinoBlog here: https://lnkd.in/dN9jv3hk Mary Blanton Ogushwitz Autumn Lewis Victoria Body Julia Chatzky Clara Russ
#MagrinoClient ODRE officially opens its doors in the East Village today! Helmed by Chef Changki Kang and brought to life by the minds behind HAND Hospitality, ODRE captures the essence of Korea's four distinct seasons while showcasing the culinary treasures of New York. ODRE offers a 4-course prix fixe dinner menu, priced at $42 per person with gluten-free and vegan options available. #FoodPR #RestaurantOpening #NYCEats #HospitalityPR Jee Won Park Alexis Chamoun Audrey Taylor Mackenzie Wanicka
NEW CLIENT(S) ALERT⛱️ Both located in the charming historic district of Charleston, Emeline and The Ryder Hotel each bring their own special allure to the southern traveler looking to explore one of the hottest destinations right now! Magrino will be the agency of record for both the Makeready properties, partnering on every facet of public relations from creative collabs to perfectly planned stays. Make sure to keep both in mind on your next trip down south! You can read the full scoop on our Magrino Blog here: https://lnkd.in/eTW6bEAR #MagrinoClient #TopPRFirm #TravelPR #Charleston #Hospitality
As part of our #MagrinoMentor programming, #TeamMagrino had the pleasure of welcoming Saad Amer, inspiring climate activist and Founder of Justice Environment, to our offices this afternoon. Having worked with the United Nations, National Geographic, The Ritz-Carlton Maldives, Fari Islands and more, Saad gave us valuable insight on how to create a greener, more equitable, more sustainable world. OUR TOP TAKEAWAYS 💡 : - It's important to recognize how far we've come but also, how much more we can do to stop the climate crisis - It takes tastemakers (like us!) to amplify this sustainable message to the masses - There is a real want for young activists to step up and encourage change Thank you Saad for taking the time to share your expertise with us. We're ready to get to work! #IndustryWorkshop #EnvironmentalPolicy #AlwaysLearning #TopPRFirm #PRIsEverywhere #StaffMentorship
NEW CLIENT ALERT 🍊 Viral prebiotic soda poppi has claimed the latest spot on Magrino’s esteemed client roster. You’re probably already familiar with the next gen soda brand synonymous with ‘Pop Culture’ taking over shelves across the nation. It’s rapid growth sparked on Shark Tank and quickly rose due to its incredibly loyal fan base including celebs like Alix Earle, Kim Kardashian, Hailey Bieber, and Jennifer Lopez and its partnerships with brands like Pop-Up Bagel and Chipotle. If you haven’t already gotten your hands on a can (or two), be sure to have a taste and sit back for more as #TeamMagrino has some exciting projects in the works 👀 #MagrinoClient You can read the full scoop on the Magrino Blog here: https://lnkd.in/eEVRnfhb
Doing something fun for #NationalInternDay this year as we spotlight our lovely summer intern, Tait, alongside the #MagrinoIntern alums we still have in our mix! Swipe to learn the biggest takeaways that brought them to where they are today. #TeamMagrino ❤️
NEW CLIENT ALERT ⛵️Maine has been on our list for quite some time so we couldn’t be more excited to share our newest win, The Docent's Collection - a culturally-grounded private loft collection right in the heart of Portland. An alternative to traditional hotels, The Docent’s Collection’s private lofts fuse first-class hospitality with modern, mobile-first service. Every private loft is fully furnished with flexible floor plans and a full kitchen, offering unique features and views, and booking options to meet the needs of every unique traveler. #MagrinoClient You can read more on the #MagrinoBlog here: https://lnkd.in/g4_jNmMb
NEW CLIENT ALERT 🧊 and just in time for the unveiling of their “Happiness Portal” in SoHo happening now through this Saturday! Co-founded by Finns Sakari Manninen, Mikael Taipale, Ere Manner, and American entrepreneur, Evan Burns, The Finnish Long Drink (The Long Drink Company) has officially joined our roster as the fastest growing ready-to-drink in the market, with notable investors including Miles Teller, Kygo, The Palm Tree Crew, Rickie Fowler, Justin Thomas and Tuukka Rask. From brand partnerships, campaigns, events, and all interwoven with a PR-led strategic mindset, #TeamMagrino will be working hand in hand with The Finnish Long Drink team, and key stakeholders, to bolster awareness and support the brand in all facets of PR. Be sure to check out the pop up at 433 Broadway as a nice kick-off to the 4th of July holiday ahead. We know we’ll be stocking up on Long Drink for all the celebrations this summer! You. can read more about our exciting work with Long Drink here: https://lnkd.in/eEaCpPBm #MagrinoClient
Susan Magrino & Mary Blanton Ogushwitz's Key Cannes Takeaways, Part 2 Any marketer that attends Cannes Lions International Festival of Creativity should leave not only inspired, but ready to take learnings from the week and put them in action. Our team is excited to take these tactics and put them to work for our clients. 💡Brandwatch and Born Social stressed that social media should not just be thought of as a marketing channel, but a tool for front line consumer research and strategy. Use social listening to inform your team on how to shift strategy and meet consumers where they are in relation to your brand. 💡At Meta and Google talks, we repeatedly heard that AI isn’t coming – it’s here. Knowing the differences in tools, platforms, and usages, and how Marcomms teams can responsibility employ the technology, is paramount. Utilizing enterprise, licensed systems and creating an AI code of ethics for employees to abide by is recommended as the tech continues to shift. 💡At Whalar and BBC talks, we heard that Influencer and Creator contracts are becoming more rigorous as deliverables and potential content usages across marketing continue to grow. Creator made content isn’t just for social feeds anymore, nor do influencers only exist on their channels. Holistic, rigorous two-way vetting for partnerships is crucial as long-term relationships with multiple touchpoints become the norm. #industryknowledge #topPRfirm #inspirationiseverywhere #industryleaders #canneslions2024 #teammagrino #magrinosonthemove
