Steven M.’s Post

Exciting news for marketers! Marketing Cloud Advanced is on the horizon, offering advanced automation and AI capabilities. This new edition will revolutionize how marketers connect marketing journeys with sales, service, and commerce workflows, enabling personalized customer relationships at every touchpoint. Additionally, Agentforce for Marketing is here to streamline campaign creation. These AI Agents combine generative and predictive AI to analyze, generate, personalize, and optimize campaigns in alignment with specific business objectives. Say goodbye to manual processes and hello to efficient, goal-oriented campaign experiences. #Marketing #AI #Automation #CustomerExperience #CampaignOptimization

In today’s rapidly evolving digital landscape, intelligent automation can transform #marketing processes, liberating users from mundane, repetitive tasks and empowering them to concentrate on crafting higher-level strategies that drive business growth and foster lasting customer relationships. By leveraging cutting-edge automation tools and technologies, marketers can streamline their workflows, optimize resource allocation, and unlock unprecedented efficiency across various facets of their digital marketing operations. Shout out to my friends at: Salesforce Iterable Intercom HubSpot Braze MoEngage Mixpanel LivePerson Dialpad Pendo.io Comment below, or DM me to learn what our Marketing Technology Insights publication can offer! #LetsConnect #martech #AI #MarketingSoftware #MartechBlogs #CMOs #MartechInterviews https://lnkd.in/dFDJN54z

Last week, Adobe announced the general availability of Adobe Journey Optimizer (AJO) B2B Edition. An evolution from lead-based and account-based marketing. Now, B2B businesses can use the power of generative AI to pinpoint buying groups and craft personalized customer journeys. 🤯 You can read more here: https://lnkd.in/eUVFP2e3 #B2BMarketing #AI #GenerativeAI #CustomerJourney #Adobe #MarketingAutomation #Personalization #AJO

𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗦𝘁𝗿𝗼𝗻𝗴𝗲𝗿 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻𝘀 𝘄𝗶𝘁𝗵 𝗦𝗮𝗹𝗲𝘀𝗳𝗼𝗿𝗰𝗲 In today's world, marketing isn't just about reaching people—it’s about connecting with them in meaningful, personalized ways. At dotSolved Systems Inc., we help businesses harness the power of Salesforce Marketing Cloud to elevate marketing performance of organizations and drive results. Here’s why it works: 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗲𝗱 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗝𝗼𝘂𝗿𝗻𝗲𝘆𝘀: Create customized, automated customer journeys across email, social, SMS, and more, ensuring that every interaction is relevant and timely. 𝗗𝗮𝘁𝗮-𝗗𝗿𝗶𝘃𝗲𝗻 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀: Leverage AI-powered insights from Einstein AI to predict customer behaviour, optimize engagement, and boost ROI. 𝗢𝗺𝗻𝗶𝗰𝗵𝗮𝗻𝗻𝗲𝗹 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Manage campaigns across multiple channels seamlessly, from a single platform. 𝗦𝗰𝗮𝗹𝗮𝗯𝗶𝗹𝗶𝘁𝘆: Whether you’re a growing start-up or a global enterprise, Salesforce Marketing Cloud can scale with you, adapting to your needs. 𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Personalize interactions at every touchpoint to build deeper, more meaningful connections with your audience. 𝗜𝗺𝗽𝗿𝗼𝘃𝗲𝗱 𝗥𝗢𝗜: With features like #Einstein_AI, predictive insights, and send-time optimization, Salesforce helps you maximize the impact of every marketing dollar. 𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝘁 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻: Automate repetitive tasks so your team can focus on strategy and creativity, not manual processes. 𝗥𝗲𝗮𝗹-𝗧𝗶𝗺𝗲 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀: Track campaign performance in real-time, make data-backed decisions, and continually refine your approach for better results. Let’s connect and explore how dotSolved Systems Inc. can guide you on this journey. https://lnkd.in/gJ7Y5Rbt #Salesforce #dotSolved #MarketingCloud #CustomerEngagement #PersonalizedMarketing #MarketingAutomation #DigitalMarketing #SalesforceConsulting #AI #CustomerJourney

📢 Attention B2B SaaS Marketing Teams! 🚀 Unlock the power of Artificial Intelligence (AI) in your marketing strategies. 🌟 Discover how AI can revolutionize lead generation, personalization, and customer engagement in our latest article. 💼 Don't miss out on this opportunity to stay ahead of the competition! Check it out now! #B2BSaaS #AIMarketing #MarketingStrategies

🚀 Ready to revolutionize your marketing? Discover how AI can deliver personalized 1:1 Account-Based Marketing (ABM) at scale and at half the cost! This video dives into the transformative power of AI in automating data collection, email personalization, and LinkedIn messaging, making your campaigns more engaging and effective. Learn to improve response rates, reduce costs, and gain data-driven insights. Don’t miss out on these game-changing strategies! Watch now and elevate your ABM approach. 👉 Read the full article here - https://lnkd.in/gTHyhji5 #leadgeneration #SaaS #ABM

Attention Salesforce customers! Movable Ink has just made content personalization easier with its newest integrations with Salesforce Marketing, Data, and Commerce clouds. This means you can now leverage Salesforce data to generate 1:1 personalized experiences, making the most out of your marketing efforts. Hundreds of Salesforce customers are already using Movable Ink to bolster their email, mobile, and SMS campaigns. Don't get left behind! Check out the link below to learn more about how these integrations can help you achieve content personalization excellence. Link: https://lnkd.in/ehA8XdKf

Today, a new blog post by Articulate Marketing delves into the effects of the HubSpot chatbot experiment on user experience. Explore the results and insights gained: @wearearticulate

Use Case # 493: Adobe’s new Adobe Journey Optimizer (AJO) B2B Edition leverages GenAI to enhance B2B sales and marketing personalization. Built on Adobe Experience Platform, it offers a unified customer view and AI-driven content, streamlining journeys and accelerating sales. Discover more: https://lnkd.in/gmrTbg6T #GenAI #Adobe #B2BMarketing #SalesOptimization #AI #CustomerExperience #Personalization #Technology #Innovation #MarketingAutomation

Einstein Copilot for Marketers provides a trusted AI assistant offering actions to simplify the campaign creation process by auto-generating marketing briefs, content, and email campaigns. Also helps Marketers accelerate time-to-market with auto-generated responses grounded in customer data and aligned to brand voice. #Marketing #AI #Salesforce #CoPilot