Spark Foundry reposted this
We highlighted how brands can effectively leverage influencers to create genuine and impactful engagements with Spark Foundry’s Chief Client Officer Kerry Hemmerich and EVP, Head of US Content erin vogel, Mattel, Inc.’s SVP, Marketing Jason Horowitz, and Marriott International’s VP of Global Marketing and Media Nicolette M. Harper, M.B.A.! Joined by their moderator Influentials Kimmy Fleishman, they engaged in a dynamic panel discussion titled, “Cultivating Authentic Connections and Cultural Relevance in Influencer Marketing” on day 2 of our Marketing Leadership #BISummit held during the Cannes Lions International Festival of Creativity from June 17-20th on the French Riviera! 📢 You can check out our full agenda here: https://lnkd.in/d--dhTAv #Marketing #Innovation #MarketingLeadership #Leadership #Cannes2024 #CannesLions #FestivalofCreativity #Creative #CreativeCommunity #FrenchRiviera #BeachStage #Day2 #Influential #Spark #Mattel #Marriott #AuthenticConnections #CulturalRelevance #InfluencerMarketing