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Our free-to-play BlockPicks game is slowly becoming a staple for every MMA fan's weekend. Introducing sports fans to web3 the right way, through incentivising participation & competition with weekly rewards, and leveraging word-of-mouth with our social sharing features. Setting up the perfect funnel for our upcoming product. Some key numbers, 4 weeks after MVP launch: ➡️ Total players: 5700 and counting. ➡️ Growth Rates: 77% increase from the previous week (UFC Vegas 91) and 209% increase from the first-ever edition (UFC 300). ➡️ Rewards distributed so far: 600k BLOCK or $70k USD. And we're still in early Beta, with new game types, sports, and features on the way real soon. With the Euros in June, McGregor's comeback at UFC 303, & the Summer Olympics, we're well on track to building the best & fastest-growing picks platform in the world.
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Digital experience? ✅ More sports participation? ✅ More brand partnerships? ✅ It is on! Here's a sneak peek into the premium playing experience of corporate participants in SportVot's inaugural Corporate Cricket Tournament held on May 11th and 12th , showcasing the true revolution of domestic sports. #corporatecricket #sportsstreaming #cricket #sportsproduction Sidhhant Agarwal | Shubhangi Gupta | Yash Bhagwatkar | Ashish Purohit | Chinmaya Prasanna
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The Forbes list of the Most Valuable Combat Sports Promotions for 2024 has been released and it includes FOUR boxing promotions 📋 1️⃣ UFC - $11.3 billion 2️⃣ WWE - $6.8 billion 3️⃣ AEW - $2 billion 4️⃣ ONE Championship - $1.3 billion 5️⃣ MATCHROOM BOXING - $850 MILLION 6️⃣ PFL - $690 million 7️⃣ TOP RANK - $630 MILLION 8️⃣ PBC - $600 MILLION 9️⃣ GOLDEN BOY PROMOTIONS - $450 MILLION 🔟 Combate Global - $120 million _ _ _ _ _ _ | #digital | #linkedinsports | #sportsbusiness | | #investment | #privateequity | #marketing | #branding | #strategy | #sportsmarketing | #sportsbiz | #sportsbusiness | #sportsmedia | #sportsbroadcasting | #sportsindustry | #sponsorship | #digitalmarketing | #brand| #influencermarketing | #advertising | #socialmedia | #marketingandadvertising | #brands | #sports | #pr |
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🔪 3 fixture data points you'd have chopped your right hand off for 30 days ago. ⚽ 𝐔𝐂𝐋 𝐒𝐜𝐚𝐥𝐞𝐬 𝐍𝐞𝐰 𝐇𝐞𝐢𝐠𝐡𝐭𝐬 For fans, venues and brands, the Champions League is as close to a sure bet as you're ever going to find. And once you get to the knockout stages, it’s clearly a product so good that it isn’t even dependent on British teams or players hanging around to generate massive fan interest (see PSG v Barcelona). It’s been a golden few years for the competition with classic ties served up year in, year out, something reflected in the fact that search traffic on FANZO for the UCL has grown 43% over the last 3 years. Significant changes are coming to the next season’s tournament (read - more teams, more games, more cash). Given the magic of what UEFA currently have, it’ll be fascinating to see what that tinkering does for the overall quality of the competition and how these data points look in 12 months. 👊 𝐁𝐨𝐱𝐢𝐧𝐠 𝐄𝐯𝐞𝐧𝐭 𝐎𝐟 𝐓𝐡𝐞 𝐃𝐞𝐜𝐚𝐝𝐞? Despite not taking place until mid-May, Tyson Fury v Oleksandr Usyk was the 4th most-searched-for event in April (missing out on a podium by just 100 hits). It’s significant stuff. And, if traffic were to grow at the same rate that it did for Fury’s last fight, vs Frances Ngannou, we fully expect this undisputed heavyweight world title bout to be one of the most searched-for events of the entire decade. If you’re not currently showing it, you need to be quick, but there’s still enough time to market it effectively. 🤼 𝐔𝐅𝐂 𝐆𝐨𝐬𝐩𝐞𝐥 𝐒𝐭𝐚𝐫𝐭𝐢𝐧𝐠 𝐓𝐨 𝐒𝐩𝐫𝐞𝐚𝐝 The penny is starting to drop with UK venues and the UFC. In the 5 months since UFC 295: Procházka v Pereira, the number of UK venues advertising UFC events starting at 3am GMT has grown x3.5. Is this increased competition in danger of eating into the ROI of venues putting on the fights? Not a chance - considering UFC 300 was the second biggest missed opportunity this month, there’s still acres of space left in the market based on the number of fans searching in vain for venues showing the UFC’s big, numbered events. Now who's started their planning for Conor McGregor's comeback in June...? Chop, chop! 👀 — Want a deeper dive into these data points? We’ll be sharing some punchy analysis on these slides, complete with comparative data, early next week. #ontrade #outofhome #livesport #fanzo
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Commercial and Partnerships Manager at World Football Summit | Football Industry | Sport Partnerships | PhD Sports Management
The new Champions League competition system: There's no greater motivation than the threat of the Superliga. How is it? ⬇ ⚽ -Open and based on sporting merits. -Participation of 36 teams in the first phase. -Knockout phase intensifies the appeal of the competition. -Every game and goal counts for ranking. -More games between equally ranked teams. -Top matches from the beginning. It's thrilling to see the football world evolve with the introduction of the new Champions League competition. The threat of other competition has served as a powerful motivator, driving improvements in various aspects of the tournament. #ChampionsLeague #Football
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3 insights from March's fixture data that you definitely 𝘥𝘪𝘥𝘯'𝘵 predict. 🥊 𝐌𝐌𝐀 𝐆𝐚𝐦𝐛𝐥𝐞 𝐏𝐚𝐲𝐬 𝐎𝐟𝐟 𝐅𝐨𝐫 𝐉𝐨𝐬𝐡𝐮𝐚 After years of dwindling search interest on FANZO, Anthony Joshua's decision to fight Francis Ngannou paid off handsomely. Intrigue around the charismatic MMA star, a prime Friday night slot and a high-quality undercard all helped to buck a downward trend with fight fans, making this the most-searched-for fixture of 2024 to date. Joshua treated this sizeable pub audience to a highlights reel knock-out, re-earning himself a credible shout at facing the winner of Usyk v Fury in the process. 🏏 𝐈𝐏𝐋 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲 Never heard of the Super Kings? Scratching your head about the Royal Challengers? Don't worry, here are two things you do need to know: - Search traffic on FANZO for IPL fixtures has increased 184% in the last 12 months. - Games fill the often barren early-afternoon slot. We're just 2 weeks into the 2024 season, there's no better time to experiment with showing something new. 🏴 𝐒𝐮𝐝𝐝𝐞𝐧 𝐒𝐜𝐫𝐚𝐦𝐛𝐥𝐞 Wales' Euro 2024 play-off tie had several key characteristics that typically drive big spikes in search traffic: ✅ Huge game/home nation ✅ On a less common TV channel (Viaplay). ✅ With only 4 days notice. That third point is a significant one and it's a trend we see every major tournament where knockout games are concerned. --- We'll be covering these knockout game traffic surges, giving insights on when they occur and how your venue can capitalise on them in next week's deep dive into March's fixture data. To get that written report - complete with comparative data on all the stats quoted here - before anyone else, make sure you're following 🔔 Pete Starr. #ontrade #outofhome #livesport #fanzo
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In 3 weeks the #nrl launch the 2024 season in Las Vegas. Having spent 3 years involved in North American sport with Toronto Wolfpack Rugby League, I can testify how, if done right, this could blow the market wide open, and here's why: Sport in North America is more than just sport, it's a religion - once embedded, fans don't just support their team but live for their team. Collision sports are amongst their most watched sports - there were 1156 billion minutes of NFL / NHL TV watched in 2023. If Rugby Legaue takes even a fraction of this, it's winning. The Money. - and this is what people in the UK, Aus, Europe, NZ couldn't get their heads around when I talked to them about it. Current estimate of the American sports market is 83 Billion dollars. Whilst we were in Toronto there was a team that paid $65m for a player just to bench him, because he was their nemesis. The money involved in North American sport is insane. There are many more reasons - TV deals, Varsity sports, infrastructure, culture....but above all else - I never met a single North American that watched the game and said "mehh, not for me that". Every single person was hooked and that was the reason why in a sports market that had the Toronto Raptors Basketball Club Inc. Toronto Maple Leafs Toronto FC Toronto Argonauts Football Club Toronto Blue Jays we were getting crowds of over 12000 in year 3. It's time for Rugby League to finally spread its wings and show why those of us involved believe it to be the greatest sport on 🌍 !!
Russell Crowe leads NRL promo video for Las Vegas matches
https://www.youtube.com/
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Founder, Chairman, Co-Owner - Professional Fighters League (PFL); Founding Partner, Revolution; Senior Exec, AOL; Chief Counsel, Chicago Cubs; VC Investor in 12 $1b+ exits.
MMA is the growth sport of this decade in viewership and revenue. For students of markets and business past is prologue, and how the MMA industry and ecosystem will develop is clear by examining other major sports. MMA is just a 30 year old sport, and the arrival of MMA as a “mainstream” business really began 6 years ago with Conor McGregor stardom and UFC on ESPN. MMA has now entered the well-defined “growth” period where three things happen: (1) new innovations, (2) globalization, and (3) revenue hyper-growth. There are only two premium global providers of MMA - UFC and Professional Fighters League UFC + PFL have under exclusive contract 275 of the top 300 fighters in the world (per independent rankings). UFC and PFL have worldwide distribution in 170 countries on premium linear and streaming outlets. Both companies have the highest level of product. How will the UFC + PFL duopoly evolve and expand? The data is clear - MMA viewership, audience, and fanbase can support total market revenue 5x the amount that is being generated today! MMA is the most under-served and most under-monetized sport. SOCCER: #1 global fans with 3 billion - 4,000 matches and sport generates $30 billon global revenue. BASKETBALL: #2 global fans with 1.25 billion - 3,000 games and sport generates $20 billon global revenue. MMA: #3 global fans with 650 million - 100 premium events and sport generates $2 billon global revenue. 5 years from now, MMA market will be $5 billion total global revenue. UFC + PFL as the two clear leading companies will be much bigger and much more valuable than they are today.
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Attention affiliate, please inform sports fans that even with the Brazilian Championship halted, there are still opportunities to bet on the sporting world. The NBA conference finals begin and the duel promises to stop the orange ball planet. This is just Game 1 and all eyes are already on the Arena. In addition, there are the return games of the Copa do Brasil and, of course, the meeting of machines, Formula 1 which always offers great chances, especially at the Monaco GP. And, for those who want to explore a different market, there is the famous American baseball. Share the tips with your players. #SuperAfiliados #OnlineBetting #SportsBetting
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🥊💥 The promotions around Francis Ngannou’s boxing fights have been strategically crafted to captivate audiences across the globe. Cross-sport appeal, strategic promotion, and social media amplification have made Francis boxing fights must-watch events. Cross-sport appeal: Francis transition from MMA to boxing has ignited excitement within the combat sports community. In 2017, Francis recorded the hardest punch recorded at the UFC's Performance Centre (More powerful than a 12-pound sledgehammer from full force overhead), providing an immediate comparison between fighters. Strategic promotion: Each fight has been accompanied by well crafted promotional content and activations to engage fans worldwide: -Battle Of The Badest: With a captivating promo video (link: https://lnkd.in/eZgi_svz) and a Netflix documentary released before the AJ fight, to provide fans with a deep dive into Francis journey. -Knockout Chaos: Featuring another thrilling promo video (link: https://lnkd.in/eBE7hm7H) and an innovative gamification platform (link: https://lnkd.in/eC9uy-me), this promotion leveraged multiple channels to heighten excitement. Social media amplification: The promotion further gained momentum through collaboration with social media heavyweights like Cristiano Ronaldo, who shared content related to the fight through his partnership with Riyadh Season. With over 600 million followers on Instagram alone, the reach and engagement soared to unprecedented levels. Would be great to get thoughts and insight on the evolving landscape of sports promotion and its impact on global audiences? #SportQuake #sponsorship
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17 Years+ experience in Media & Enterprise Sales, Vendor Management, E-Commerce, Merchandising and Marketing.
3moHi, I am Rohit Jajodia and I represent a hyper local news app named Lokal. Brief about Lokal: Lokal was launched in 2018 with the goal of empowering its mostly non-English users to discuss, connect, and transact in their native tongue, Lokal was created in 2018. In addition to providing news from every constituency, Lokal is a one-stop shop for life services and hyperlocal updates. It also provides SMEs and brands aiming to sell in Tier 2 and Tier 3 towns in India with special content-led digital marketing solutions. Lokal users get access to hyperlocal information such as news, local jobs, real estate, daily gold rates, commodity prices, matrimonial, local business advertorials, and classifieds that would otherwise be lost in the mix of local newspapers. With 45 million downloads, the Lokal app is accessible in Telugu, Tamil, Kannada, Malayalam, Marathi, Punjabi, Bengali and Gujarati. The following are our audience stats from all states: DAU 2 million and MAU 10 million. Our audiences are segmented based on age, gender, employment status, education level, geographic area, and the category of news consumed. It would be great to talk to you for your current and upcoming requirements.