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Supreme Being at Snaxshot

Snaxshot on The Atlantic 🚨‼️ Was interviewed for this THOROUGH dive into how snacks took over American culture. For the past 4 years I’ve been diving into the cultural convergences that have led to Millennials as the snacking generation and the death of the “3 meals a day sitting at a table” —snacking’s redemption arc that is being inherited by GenZ and Alpha. From deregulation of children’s advertising in the 80s that saw the golden era of snacks from Lunchables to Dunkaroos, and globalization allowing for American snacks to permeate 90s kids life’s from all over, there’s a reason Millennials generation ultimately transformed century-old cereal behemoths like Kelloggs into snacking companies in the span of … 3 decades The snackification of everything from pasta dishes, to salads and ramen, etc—as our generation refuses to unlearn convenience and has morphed food to meet us where we are at—mostly never sitting down at a table. I could talk more extensively on this but for now TLDR —snacks won! Dropping link in replies—would love to hear thoughts!

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Michael Franco

Head Chef at Carne Shabu

2mo

Love this article! Really defines what “new” consumers are looking for. We just want snacks

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Courtney O'Brien

Turning challenger brands into mega-stars | Ex-Coca-Cola, Danone, Gallo | Certified StoryBrand Guide serving the food and beverage industries

2mo

ooh I can't wait to delve in! I regularly have this monologue with my kids (I won't even pretend it's a conversation) - "you know, the definition of a snack is anything you eat outside of mealtimes. NOT something that comes in a package and lives in the pantry."

Eric Novinson

Freelance Writer at Self Employed

2mo

News coverage like this might get you some offers from VCs soon.

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Michelle Lora

Building brands that make a difference

2mo

We don’t eat, we graze 😂

Jess Windell 💥

Chief Maven @ Maven Consulting 🔸 Co-Founder @ Dryft Sleep 🔸 VP @ Naturally San Diego

2mo

Andrea Hernández!!!!! HUGE HUGE - congrats, lady!

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Susan Wheaton

Consultant at SWG Consulting Inc

2mo

Congrats!!

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