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Navigating the Evolving Preferences of Millennial and Gen Z Shoppers   In C+R Research's latest blog, Kathleen Blum, Vice President of Shopper Insights at C+R Research, delves into the dynamic shopping habits of Millennials and Gen Z. 🛒🌐   🔍 Discover key insights: - The shift towards diverse shopping channels. - The rising popularity of private brands and innovative flavors. - The importance of digital integration in the shopping experience.   As the retail landscape evolves, understanding these trends is crucial for brands aiming to connect authentically with these pivotal consumer groups.   Read more to find out how these insights can shape your brand strategy: https://lnkd.in/gCnTbHpB #ShopperInsights #GroceryTrends #MRX #CRResearch #Grocery #CustomerExperience #ConsumerBehavior #RetailTrends #Millennials #GenZ 

Navigating the Evolving Preferences of Millennial and Gen Z Shoppers   In C+R Research's latest blog, Kathleen Blum, Vice President of Shopper Insights at C+R Research, delves into the dynamic shopping habits of Millennials and Gen Z. 🛒🌐   🔍 Discover key insights: - The shift towards diverse shopping channels. - The rising popularity of private brands and innovative flavors. - The importance of digital integration in the shopping experience.   As the retail landscape evolves, understanding these trends is crucial for brands aiming to connect authentically with these pivotal consumer groups.   Read more to find out how these insights can shape your brand strategy: https://lnkd.in/gCnTbHpB #ShopperInsights #GroceryTrends #MRX #CRResearch #Grocery #CustomerExperience #ConsumerBehavior #RetailTrends #Millennials #GenZ

Navigating the Evolving Preferences of Millennial and Gen Z Shoppers In our latest blog, Kathleen Blum, Vice President of Shopper Insights at C+R Research, delves into the dynamic shopping habits of Millennials and Gen Z. 🛒🌐 🔍 Discover key insights: • The shift towards diverse shopping channels. • The rising popularity of private brands and innovative flavors. • The importance of digital integration in the shopping experience. As the retail landscape evolves, understanding these trends is crucial for brands aiming to connect authentically with these pivotal consumer groups. Read more to find out how these insights can shape your brand strategy: https://bit.ly/4877FTU #ShopperInsights #GroceryTrends #MRX #CRResearch #Grocery #CustomerExperience #ConsumerBehavior #RetailTrends #Millennials #GenZ

Navigating the Evolving Preferences of Millennial and Gen Z Shoppers   In C+R Research's latest blog, Kathleen Blum, Vice President of Shopper Insights at C+R Research, delves into the dynamic shopping habits of Millennials and Gen Z. 🛒🌐   🔍 Discover key insights: - The shift towards diverse shopping channels. - The rising popularity of private brands and innovative flavors. - The importance of digital integration in the shopping experience.   As the retail landscape evolves, understanding these trends is crucial for brands aiming to connect authentically with these pivotal consumer groups.   Read more to find out how these insights can shape your brand strategy: https://lnkd.in/gCnTbHpB #ShopperInsights #GroceryTrends #MRX #CRResearch #Grocery #CustomerExperience #ConsumerBehavior #RetailTrends #Millennials #GenZ 

93% of Gen Z and younger millennials are changing their behavior based on higher prices, a much higher percentage than previous generations. 💡 Join Circana’s Jonna Parker and 210 Analytics' Anne-Marie Roerink as they explore the shifting #ConsumerBehaviors of younger generations, and learn how retailers and brands can effectively connect with these evolving consumer needs. 🎧 Listen now: https://bit.ly/43d7yod

Millennials & Gen Z are driving trends that underscore growth opportunities for marketers this holiday selling season. Tap into these consumer desires and behaviors to prepare your small business for Black Friday 2023 (and beyond): Featuring: Lee Sterling | Simon Property Group | Deloitte Insights | Boston Consulting Group (BCG) | YPulse | Shopify | NerdWallet #holidayshopping #shoppingtrends

93% of Gen Z and younger millennials are changing their behavior based on higher prices, a much higher percentage than previous generations. 💡 Join Circana’s Jonna Parker and 210 Analytics' Anne-Marie Roerink as they explore the shifting #ConsumerBehaviors of younger generations, and learn how retailers and brands can effectively connect with these evolving consumer needs. 🎧 Listen now: https://bit.ly/43d7yod

🚀 New Report Alert! 🚀 Millennials are shaping the future of eCommerce, but what frustrates them the most? 🤔 Dive into the latest insights from Sophelle's Millennial Report to discover the top 10 eCommerce frustrations and their solutions. 📊💡 Understanding these challenges is crucial for retailers looking to thrive in the digital age. Don’t miss out on this valuable resource! 🔗 Read the full report here: https://lnkd.in/e8MJmrKZ #MillennialReport #eCommerce #RetailTrends

I’m pleased to share our latest ConsumerWise report, which reveals the unexpected ways that consumer behavior is shifting.     A couple of key points for me:    Emerging urban hotspots – people are moving from big cities to “secondary cities” for better opportunities and lower costs. Millennials, Gen Xers, and Boomers are driving this trend, and they’re ready to splurge just as much as those in major cities.     Social commerce is on the rise – particularly among younger generations. In the U.S., it’s projected to reach $145 billion by 2027. Gen Xers and Millennials are making purchases on social media four times more often than older generations.     Retailers looking to strategically adapt to where, when, and how the “next” consumers are set to shop will find great insight in this piece. Take a look.      #ConsumerInsights #ConsumerBehavior #Retail #Growth 

Are You a Self-Focused Consumer? One of four unique segments identified in our motivations study, self-focused consumers prioritize their personal needs and expect brands to cater to their unique preferences. We just wrote a blog diving into this specific segment, but here's the TLDR: Who Are They & What Do They Want? Personalization: 88% reported that a personalized brand website is somewhat or extremely valuable. 54% want personalized discounts tailored to their unique interests. Transparency: 36% want brands to actively seek their feedback to improve products and services. Realism: 58% say that a brand’s goals should be realistic and achievable. 42% want those goals to impact their local community. Read the full blog here: https://lnkd.in/e6vGi4YU #ConsumerBehavior #BrandStrategy #MarketingInsights #CustomerEngagement #ParallelPath