Shoe Intelligence’s Post

Temu and Shein gain popularity in Germany Asian e-commerce platforms such as Temu, Shein and others are experiencing significant growth in Germany as they increasingly attract consumers with their competitive pricing, diverse product selections, and engaging shopping experiences, according to the latest Trend Check Retail report from ECC Köln, which surveyed 500 consumers in mid-April 2024. #footwearbusiness #footwear #intelligence #shoebiz https://lnkd.in/gpt_ah-m

Explore the future of the US #apparel and #footwear industry with our Retail 2024 sector outlook!  Anand Kumar, CFA, Associate Director of Research at Coresight Research, and Sunny Z., an Analyst at Coresight Research, provide key insights into key market trends, such as #sustainability and casualization. Readers will also discover the impact of these trends on major players, including adidas, Amazon and Nike.  Dive into the report to discover our forecasts for #fashion spending in 2024 and the dynamic shift from #ecommerce to physical stores. Stay informed—premium subscribers can read the full report here: https://lnkd.in/e_s2FfSd  #Retail2024 #FutureOfRetail #RetailInsights

Quick Tip: Leveraging Google Trends for Market Insights 🚀 Google Trends is a powerful (and free!) tool to uncover market trends and refine your decision-making process. 📈 Curious about how competitors are making waves? Google Trends can show you which brands are making significant moves. For instance, over the past five years in the US, brands like New Balance, HOKA, and ASICS have seen notable shifts. Have you tapped into Google Trends to guide your brand strategy? Share your experiences in the comments below! 👇 #MarketTrends #retail #BrandStrategy #branding #fashion #SneakerIndustry #BusinessInsights #footwear #shoes #sneakers #nike #adidas #newbalance #asics #hoka #puma

I'm really excited to share MESH01's latest industry report on #producttesting trends, covering #footwear, #apparel, and #equipment. Over the last 3 years I've been fortunate enough to see how brands of all size across a variety of industries are evolving their testing strategies. This report is a vital resource for a brand of any size as they look to compare against competitors or enhance their testing program. Dive into the insights using the link below and let’s discuss how these trends can shape your brand's future. #productdevelopment #innovation #industryinsights

It's interesting to see insights from the latest StockX Big Facts report: -Uggs had 154% YoY growth between 2022 and 2023, being the fastest growing AND top selling "shoe" brand (vs. sneakers, which they separate out into a different category). We've gathered data on StockX sales in December 2023 and here are some Neustreet insights: -Uggs was the 4th best selling overall brand, outperforming New Balance, Crocs, and ASICS, which were respectively the 5th, 6th, and 7th best selling brands. It looks like the recent demand for Uggs is still strong. As we continue to track these trends across 2024, we'll keep an eye out to see which brands keep increasing or decreasing in popularity. Check out the full chart below on top sneaker brands by sales over December 2023. #sneakers #marketresearch #footwear #uggs #shoes #sneakercommunity #marketing

Germany faces a significant returns problem, with an average return rate of nearly 45% according to Statista. One of the major contributors to this issue is incorrect sizing in #apparel and #footwear. 🌍📉 That's why we're excited to announce that Faslet, the smart sizing assistant designed to improve customer experience by #simplifying unreadable size charts, giving shoppers confidence to #increase #conversion rates, and helping them find their perfect fit with #fewer #returns, will be attending the K5 - Future Retail in Berlin on June 25-26! We're looking to connect with #innovative #apparel and #footwear brands, as well as forward-thinking #agencies. Let us demonstrate how our smart sizing solutions can significantly reduce returns and increase #customer #satisfaction. Let us know if you will attend as well to connect at the event. Let's make smart sizing the standard in retail! 🌟 #K5Conference #Ecommerce #RetailInnovation #SmartSizing #ReduceReturns

❌ Did you see the latest StockX BIG FACTS report? ▪ Uggs had 154% YoY growth between 2022 and 2023, being the fastest growing AND top selling "shoe" (not sneaker) brand... ...We dug a little deeper. Check out some of our preliminary Neustreet insights - Sneaker sales by brand across platforms in December 2023 👀⬇ ▪ Uggs was the 4th best selling overall brand, outperforming New Balance, Crocs, and ASICS, which were respectively the 5th, 6th, and 7th best selling brands. ▪ It looks like the recent demand for Uggs is still STRONG! As we continue to track these trends across 2024, we'll keep an eye out to see which brands keep increasing or decreasing in popularity. #sneakers #marketresearch #footwear #uggs #shoes #sneakercommunity #marketing

"𝐿𝑢𝑥𝑢𝑟𝑦 𝑖𝑠 𝑖𝑛 𝑡ℎ𝑒 𝑑𝑒𝑡𝑎𝑖𝑙𝑠—𝑒𝑣𝑒𝑟𝑦 𝑠ℎ𝑜𝑒 𝑡𝑒𝑙𝑙𝑠 𝑎 𝑠𝑡𝑜𝑟𝑦." In today's episode of eCom Pulse, luxury meets craftsmanship. Tune in as Joshua Young, Head of E-Commerce at Mezlan, shares his insights. Joshua reveals how Mezlan's luxury shoes are crafted, blending tradition with modern e-commerce strategies for deep customer connections. Discover the challenges and innovations in luxury #footwear retailing, and hear about thriving in luxury e-commerce. 🔗 https://lnkd.in/ep3vSyh5 #eComPulse #ecommerce #ecommercetips #ecommercemarketing #luxury

Update on the Sneakers Brands' Positioning Matrix Hi everyone, I’m excited to share the updated Sneakers Brands' Positioning Matrix! 🎉 Thanks to your insightful feedback plus some additional data review and more brands added, it’s now ready. This matrix is a valuable tool I use for product creation, helping to map out the market landscape that each brand operates in. You can (should) create your own version based on your observations and competitor analysis. While it's not flawless, it’s designed to give your team a clearer picture of the market environment and highlight areas for potential adjustments. Hope you find it useful and enjoy exploring the updated insights! Matt Powell, you might want to see the revised one. 😉 Just a quick recap of the criteria I used: These are the criteria I used: - US market only - Prices from US brands' e-commerce - Only sneakers, no slides, no booties - Only full price, no discounts - No collabs, purely the brand's products #sneakers #footwear #retail #fashion #branding #nike #adidas #productmanagement #marketing #business #puma #reebok #newbalance #hoka

BRILLIANT! The Business of Fashion has published an insightful article regarding the health of the sneaker resale market - backed up by Neustreet data! We see the significant percentage of major brands and silhouettes that were selling above MSRP have declined in price throughout 2023. Certain hyped releases continue to command massive resale premiums, but many metrics indicate that sneaker resale profitability at a macro level has ultimately decreased. However, when we here at Neustreet talk to entrepreneurs and different sneaker businesses across the industry, we have a positive outlook for the overall growth of the sneaker market, the number of resellers, and in particular are excited by the enhanced competition from younger sneaker brands. Thanks again to Daniel-Yaw Miller and The Business of Fashion for covering the topic, and looking forward to seeing more BOF articles about the sneaker resale market! #sneakers #footwear #fashion #retail #sneakerculture #resale #sneakercommunity