Sarah Shapiro’s Post

Thrilled to have completed the "Introduction to Marketing" certification from Wharton! This course has deepened my understanding of marketing strategies and consumer behavior. Looking forward to applying these insights to my MBA journey and future career in marketing. #Wharton #Marketing #ContinuousLearning #MBAJourney

🚀 Excited to share that I’ve completed the Advanced Digital Marketing & Growth Strategies Program at Wharton! Over the last 4 months, I dove deep into the latest in omnichannel marketing, AI tech, digital business models, and customer-centric strategies. This program sharpened my focus on driving growth and pushing the boundaries in today’s competitive market. Huge thanks to the Wharton faculty, my fellow cohort members, and everyone who supported me along the way. Ready to put these insights to work and keep delivering results. Let’s keep pushing forward! #Wharton #ExecutiveEducation #MarketingInnovation #GrowthMindset #DigitalStrategy

Register your whole senior marketing team and take advantage of discounted group rates for the Strategic Enrolment Marketing for Leaders program! If you are looking to align your team freshen up your marketing and enrolment strategy, this is the training program for you. The program covers a variety of topics to help you drive your enrolment plan towards success. In the third week, participants embark on a journey of strategic planning, crafting integrated marketing and communication strategies tailored to their institution's unique needs. From garnering stakeholder buy-in to measuring success through comprehensive dashboards and ROI-based budgeting, this week equips participants with the tools for sustainable growth and impact. Learning outcomes: Pen your integrated marketing and communications (IMC) plan for your institution. Developing an ROI-based budget. Plot your IMC buy-in and adoption strategy. Learn best practices in communicating your plan and outcomes to leaders across your institution. Develop your IMC dashboard to measure your success. Learn more and register at https://lnkd.in/eyadDZjt. #highered #highereducation #cndpse #marketing #sem #semm #enrolment #pse #postsecondary #marcomm #higheredmarketing Mark Savenkoff Lindsey Fair, MBA, PhD

I am thrilled to share that I have recently finished an executive education program at Yale School of Management, focusing on Digital Marketing from a Strategic Perspective. This program has been instrumental in equipping me with in-depth knowledge and a strategic mindset in the field of digital marketing. I am immensely grateful to Professors Jiwoong Shin and Karunakaran Sudhir for their exceptional guidance and insightful approach that helped me gain a more comprehensive understanding of the subject. #digitalmarketing #customerjourney #socialmedia #paidmedia #ownedmedia #mobiletechnologies #digitaltransformation #YaleSOM

I am thrilled to have successfully completed the Mini MBA in Brand Management with Mark Ritson! Balancing weekend and evening commitments over the past months, I am grateful for the insights gained and the invaluable lessons I have learned from a true master in the field. I am excited to apply my enhanced strategic branding skills moving forward!   I wholeheartedly recommend this course to anyone working in the field of marketing: #BrandManagement #ProfessionalDevelopment #MarketingSkills

Exciting news! Embarking on my MBA journey in Marketing at IOBM. 🚀 Ready to dive into the dynamic world of business strategy and brand management. Let's conquer the challenges and unleash creativity together! #MBA #MarketingMinds #IOBMJourney

“Never stop learning” a mantra that fuels personal growth and professional success. In this course on brand management, I learned how to align business objectives with consumer behavior, maintain brand consistency, and foster strong brand loyalty. This course has deepened my expertise and fueled my enthusiasm for driving successful brand strategies. I would like to express my gratitude to Professor Nader Tavassoli and London Business School for providing this enriching learning experience. #brandmanagement #professionaldevelopment #lifelonglearning

A long haul! But extremely proud to achieve My Mini MBA in Brand Management, the course was intense but brilliant. Full of insights, knowledge and learnings and it felt great to do some formal CPD again! #marketing #certificate #learninganddevelopment

Arriving back full of energy after summer holidays I decided with gusto that I would embark on the new Marketing Week Mini MBA with Mark Ritson in management. And wow what a course, what a roller coaster the past 12wks have been. I loved every minute, well maybe not the moment I first saw the sim. Getting a deep dive into the wider business disciplines that all interconnect with marketing and leadership has been so rewarding. Thank you Mark Ritson and Helen Edwards and to all of the professors for delivering yet again another great learning and development opportunity. A few highlights for me include: - Decision analysis and probabilities to improve decision making - Funding strategies and the value of competitor financial statements (quite addictive) - A refresh of some of the amazing strategic tools. Helen, I too love a value curve and BCG matrix (which I applied in the sim) - Supply chain and the importance that it is connected with marketing, specifically demand planning, inventory and innovation, who knew I would love a spreadsheet so much. - The modules on influence without authority and negotiation are so super helpful and ones I will be looking to try out right away - And finally the SIM not going to lie, when I first looked at it, I was lost, but after spending probably too many hours getting my head around it, I became a little obsessed. I absolutely loved being able to see the cause and effect of the decisions I was making and how they all interconnected with a focus on sustainable profitable growth. I have learnt so much and leave the course full of motivation and energy to take this knowledge into my career journey. Thank you Spencer McHugh and Specsavers for continually investing in development.